Willis Way, Poole, BH15 3TD

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding BH15 3TD has a slightly higher male population, with 50% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	50.6%	50%	-0.6%	51.0%	-1.0%
Male	49.4%	50%	0.6%	49.0%	1.0%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	32.3%	31.5%	-0.8%	37.9%	-6.4%
Married: Opposite sex	49.3%	50%	0.7%	44.2%	5.8%
Married: Same sex	0.7%	0.7%	0.0%	0.3%	0.4%
Separated	1.4%	1.5%	0.1%	2.2%	-0.7%
Divorced	9.7%	8.5%	-1.2%	9.1%	-0.6%
Widowed	6.6%	7.8%	1.2%	6.1%	1.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	47.4%	43.3%	-4.1%	48.4%	-5.1%
Good health	35.7%	37.6%	1.9%	33.6%	4.0%
Fair health	12.3%	16.9%	4.6%	12.7%	4.2%
Bad health	3.5%	1.9%	-1.6%	4.0%	-2.1%
Very bad health	1.2%	0.3%	-0.9%	1.2%	-0.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	22.6%	13%	-9.6%	18.2%	-5.2%
1-4 GCSEs or Equivalent	18.1%	14.4%	-3.7%	9.6%	4.8%
5 or more GCSEs, an A-Level or 1-2 AS Levels	17%	17.8%	0.8%	13.4%	4.4%
Apprenticeship	4.5%	9.3%	4.8%	5.3%	4.0%
HNC, HND or 2+ A Levels	7.3%	18.1%	10.8%	16.9%	1.2%
Degree or Similar	22.2%	24.4%	2.2%	33.8%	-9.4%
Other	8.3%	3%	-5.3%	2.8%	0.2%

Culture

Ethnic Group

In this area, the population is predominantly white, with 98.1% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0.3%	0.3%	0.0%	0.7%	-0.4%
Indian	0%	0.3%	0.3%	3.1%	-2.8%
Other Asian	0.9%	0%	-0.9%	1.6%	-1.6%
Black African	1.5%	0.6%	-0.9%	2.5%	-1.9%
Black Caribbean	0%	0.3%	0.3%	1.0%	-0.7%
Mixed White and Asian	0.6%	0%	-0.6%	0.8%	-0.8%
Mixed White and African	0%	0.3%	0.3%	0.4%	-0.1%
White	96.8%	98.1%	1.3%	81.4%	16.7%

Country of Birth

In this area, 88.1% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	88.6%	88.1%	-0.5%	83.2%	4.9%
European Union	5%	7.9%	2.9%	6.1%	1.8%
Africa	4.1%	2.2%	-1.9%	2.7%	-0.5%
Middle East and Asia	1.5%	0.9%	-0.6%	5.6%	-4.7%
Oceania	0.9%	0.9%	0.0%	0.3%	0.6%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	88.6%	87.8%	-0.8%	83.2%	4.6%
10+ Years	3.2%	7.5%	4.3%	9.8%	-2.3%
5-10 Years	1.8%	1.9%	0.1%	2.9%	-1.0%
2-5 Years	2%	1.6%	-0.4%	2.2%	-0.6%
Less than 2 years	4.4%	1.3%	-3.1%	1.9%	-0.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	82.4%	76.7%	5.7%
Italy	0.6%	0.6%	0.0%
Spain	1.3%	0.4%	0.9%
Poland	0.9%	1.3%	-0.4%
Romania	2.5%	0.9%	1.6%
Other EU countries	0.6%	1.5%	-0.9%
Eastern Asia	0.3%	0.3%	0.0%
No passport held	11.3%	13.5%	-2.2%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	42.1%	37.2%	4.9%
Christian	47.5%	46.2%	1.3%
Buddhist	0.3%	0.5%	-0.2%
Muslim	0.6%	6.5%	-5.9%
Sikh	0.6%	0.9%	-0.3%
Other religion	0.9%	0.6%	0.3%
Not answered	7.9%	6.0%	1.9%

Safety

Is Willis Way Street dangerous?

Over the last 12 months, the overall crime rate around Willis Way was 270.8 per 1,000 residents, which is 631.4% higher than the Oakdale average. The most reported crime type was Shoplifting.

Willis Way has the highest crime rate of 24 local areas in Oakdale and the 68th highest crime rate of 1,181 local areas in Bournemouth, Christchurch and Poole .

Violent and sexual offences accounted for around 59.5 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -72.8%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a slightly higher level of wealth to the average household in England and Wales. 64% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£48,900

Income Rank
7/10

Household Income in BH15 3TD, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 4/10 (below average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 5/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 7/10 (above average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 5/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 2/10 (very low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 2/10 (very low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 5/10 (average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 4/10 (below average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 4/10 (below average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Willis Way are based on 8 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Poole.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Willis Way, Poole, BH15 3TD

Estimated Average Property Prices for BH15 3TD

Average Price
£136,166

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£136,166

Estimated Average Property Prices for Willis Way

Average Price
£1,714,766

Semi-Detached
£1,060,005

Terraced
£268,337

Detached
no sales

Flats/Maisonettes
£884,697

Other
£2,301,017

Property Prices Comparison

Latest Property Sales on Willis WayStreet

Address	Sale Price	Sale Date	Price Estimate 2025
Unit A Waterside Estate, 25 - 27 Willis Way, Poole, Bournemouth, Christchurch And Poole Other, an established residential building	£150,000	2019-04-30	£153,723
Unit F Waterside Estate, 25 - 27 Willis Way, Poole, Poole Other, an established residential building	£125,000	2018-11-09	£128,559
Unit A Waterside Estate, 25 - 27 Willis Way, Poole, Poole Other, an established residential building	£90,000	2016-08-19	£100,684
Unit E Waterside Estate, 25 - 27 Willis Way, Poole, Poole Other, an established residential building	£115,000	2016-08-12	£128,652
Unit F Waterside Estate, 25 - 27 Willis Way, Poole, Poole Other, an established residential building	£115,000	2016-08-12	£128,652

View All Property Sales and Other Statistics for BH15 3TD

Employment

BH15 3TD area has a low unemployment rate. According to Census 2021, 1% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	96
Retired	72
Part-Time Employee	33
Self-Employed	23
Student (economically inactive)	13
Other	11
Looking after home or family	10
Full-Time Student (with or without job)	7
Unemployed	4
Long-Term Sick or disabled	0

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	33
Manufacturing	28
Human health and social work activities	20
Education	17
Construction	13
Accommodation and food service activities	13
Financial and insurance activities	9
Transport and storage	9
Professional, scientific and technical activities	8
Administrative and support service activities	8
Public administration and defence; compulsory social security	8
Other	6
Information and communication	4
Real estate activities	3
Water supply; sewerage, waste management and remediation activities	2
Electricity, gas, steam and air conditioning supply	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Oakdale Junior School School Lane , BH15 3JR	- not rated	552 yd	Academy converter	No	Mixed	More About School
Stanley Green Infant School Stanley Green Road , Oakdale BH15 3AA	- not rated	860 yd	Community school	No	Mixed	More About School
Stanley Green Infant Academy Stanley Green Road , Oakdale BH15 3AA	3out of 4	860 yd	Academy converter	Yes	Mixed	More About School
Longfleet Church of England Primary School Jolliffe Avenue , BH15 2HF	3out of 4	1,200 yd	Academy converter	No	Mixed	More About School
St Mary's Catholic Primary School, Poole Devon Road , BH15 3QQ	3out of 4	1,487 yd	Academy converter	No	Mixed	More About School

Middle deemed primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Oakdale Junior School School Lane , BH15 3JR	- not rated	552 yd	Community school	No	Mixed	More About School
Oakdale County Middle School Wimborne Road , BH15 3DL	- not rated	948 yd	Community school	Not Applicable	Mixed	More About School
Longfleet Church of England Voluntary Controlled Primary School Jolliffe Avenue , BH15 2HF	- not rated	1,200 yd	Voluntary controlled school	No	Mixed	More About School
St Mary's Catholic Primary School, Poole Devon Road , BH15 3QQ	- not rated	1,487 yd	Voluntary aided school	No	Mixed	More About School
St Peter's CofE (VC) Middle School Parr Street , Parkstone BH14 0JY	- not rated	2,697 yd	Voluntary controlled school	Not Applicable	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Poole High School Wimborne Road , BH15 2BW	3out of 4	614 yd	Academy converter	No	Mixed	More About School
Poole High School Wimborne Road , BH15 2BW	- not rated	614 yd	Foundation school	No	Mixed	More About School
The Cornerstone Academy Blandford Close , Hamworthy BH15 4BQ	3out of 4	1,999 yd	Academy sponsor led	No	Mixed	More About School
Carter Community School Blandford Close , Hamworthy BH15 4BQ	- not rated	1,999 yd	Community school	No	Mixed	More About School
Parkstone Grammar School Sopers Lane , BH17 7EP	- not rated	2,064 yd	Foundation school	Not Applicable	Girls	More About School

Middle deemed secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Broadstone Middle School Dunyeats Road , BH18 8AE	- not rated	4,279 yd	Community school	No	Mixed	More About School
Broadstone Middle School Dunyeats Road , BH18 8AE	3out of 4	4,279 yd	Academy sponsor led	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Bournemouth and Poole College North Road , BH14 0LS	- not rated	2,058 yd	Further education	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Longspee Academy Learoyd Road , Canford Heath BH17 8PJ	3out of 4	1,646 yd	Academy special converter	Not Applicable	Mixed	More About School
Longspee School Learoyd Road , Canford Heath BH17 8PJ	- not rated	1,646 yd	Community special school	Not Applicable	Mixed	More About School
The New School C/O Parkstone Boys' and Girls' Club , Recreation Road BH15 3NN	- not rated	2,551 yd	Other independent school	Not Applicable	Not applicable	More About School
Franklyn House School 11 Netley Close , Branksome BH15 3NW	- not rated	2,553 yd	Other independent school	Not Applicable	Mixed	More About School
Buckholme Towers School 18 Commercial Road , Parkstone BH14 0JW	- not rated	2,560 yd	Other independent school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Sunseeker International Ltd	29-33 Willis Way	164 yd
Dine Contract Catering	10-20 Sterte Avenue	415 yd
KFC	Kfc, Wessex Gate Retail Park, Broadstone Way	760 yd
McDonalds	Wessex Gate Retail Park, Broadstone Way	760 yd
Tatnam Tandoori	2 Tatnam Crescent	947 yd

Pubs, Bars, Nightclubs

Business Name	Address	Food hygiene rating	Distance
New Inn	The New Inn, 222 Wimborne Road		901 yd
Champs	Poole Stadium, Wimborne Road		985 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Crumbs	117 Sterte Road	514 yd
Master Chef	119 Sterte Road	514 yd
Consumer Engagement Group Ltd	8-9 Wessex Gate Retail Park, Broadstone Way	761 yd
Black Belt Breakfast	Poole Stadium, Stadium Way	844 yd
American Fried Chicken	317 Wimborne Road	854 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
The Southern Co-op	147 Wimborne Road		891 yd
Tesco	131-139 Fernside Road		1,056 yd

Sport

Facility Name	Sport Objects	Distance
Tatnam Ground POOLE TOWN FC POOLE TOWN FC SCHOOL LANE	grass pitches	318 yd
Wessex Harbour Gym Ltd UNIT 2 UNIT 2 STERTE AVENUE WEST	health and fitness suite	349 yd
Oakdale Junior School School Lane	grass pitches	558 yd
Poole High School WIMBORNE ROAD	grass pitches, swimming pool	643 yd
Fitness First Health Club (Poole) FLEETS LANE	health and fitness suite	646 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	91.7%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	91.7%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	8.3%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of BH15 3TD