Willis Way, Poole, BH15 3SS

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding BH15 3SS has a slightly higher male population, with 50% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	50.6%	50%	-0.6%	51.0%	-1.0%
Male	49.4%	50%	0.6%	49.0%	1.0%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	32.3%	31.5%	-0.8%	37.9%	-6.4%
Married: Opposite sex	49.3%	50%	0.7%	44.2%	5.8%
Married: Same sex	0.7%	0.7%	0.0%	0.3%	0.4%
Separated	1.4%	1.5%	0.1%	2.2%	-0.7%
Divorced	9.7%	8.5%	-1.2%	9.1%	-0.6%
Widowed	6.6%	7.8%	1.2%	6.1%	1.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	47.4%	43.3%	-4.1%	48.4%	-5.1%
Good health	35.7%	37.6%	1.9%	33.6%	4.0%
Fair health	12.3%	16.9%	4.6%	12.7%	4.2%
Bad health	3.5%	1.9%	-1.6%	4.0%	-2.1%
Very bad health	1.2%	0.3%	-0.9%	1.2%	-0.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	22.6%	13%	-9.6%	18.2%	-5.2%
1-4 GCSEs or Equivalent	18.1%	14.4%	-3.7%	9.6%	4.8%
5 or more GCSEs, an A-Level or 1-2 AS Levels	17%	17.8%	0.8%	13.4%	4.4%
Apprenticeship	4.5%	9.3%	4.8%	5.3%	4.0%
HNC, HND or 2+ A Levels	7.3%	18.1%	10.8%	16.9%	1.2%
Degree or Similar	22.2%	24.4%	2.2%	33.8%	-9.4%
Other	8.3%	3%	-5.3%	2.8%	0.2%

Culture

Ethnic Group

In this area, the population is predominantly white, with 98.1% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0.3%	0.3%	0.0%	0.7%	-0.4%
Indian	0%	0.3%	0.3%	3.1%	-2.8%
Other Asian	0.9%	0%	-0.9%	1.6%	-1.6%
Black African	1.5%	0.6%	-0.9%	2.5%	-1.9%
Black Caribbean	0%	0.3%	0.3%	1.0%	-0.7%
Mixed White and Asian	0.6%	0%	-0.6%	0.8%	-0.8%
Mixed White and African	0%	0.3%	0.3%	0.4%	-0.1%
White	96.8%	98.1%	1.3%	81.4%	16.7%

Country of Birth

In this area, 88.1% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	88.6%	88.1%	-0.5%	83.2%	4.9%
European Union	5%	7.9%	2.9%	6.1%	1.8%
Africa	4.1%	2.2%	-1.9%	2.7%	-0.5%
Middle East and Asia	1.5%	0.9%	-0.6%	5.6%	-4.7%
Oceania	0.9%	0.9%	0.0%	0.3%	0.6%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	88.6%	87.8%	-0.8%	83.2%	4.6%
10+ Years	3.2%	7.5%	4.3%	9.8%	-2.3%
5-10 Years	1.8%	1.9%	0.1%	2.9%	-1.0%
2-5 Years	2%	1.6%	-0.4%	2.2%	-0.6%
Less than 2 years	4.4%	1.3%	-3.1%	1.9%	-0.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	82.4%	76.7%	5.7%
Italy	0.6%	0.6%	0.0%
Spain	1.3%	0.4%	0.9%
Poland	0.9%	1.3%	-0.4%
Romania	2.5%	0.9%	1.6%
Other EU countries	0.6%	1.5%	-0.9%
Eastern Asia	0.3%	0.3%	0.0%
No passport held	11.3%	13.5%	-2.2%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	42.1%	37.2%	4.9%
Christian	47.5%	46.2%	1.3%
Buddhist	0.3%	0.5%	-0.2%
Muslim	0.6%	6.5%	-5.9%
Sikh	0.6%	0.9%	-0.3%
Other religion	0.9%	0.6%	0.3%
Not answered	7.9%	6.0%	1.9%

Safety

Is Willis Way Street dangerous?

Over the last 12 months, the overall crime rate around Willis Way was 285.7 per 1,000 residents, which is 571.5% higher than the Oakdale average. The most reported crime type was Violence and sexual offences.

Willis Way has the highest crime rate of 25 local areas in Oakdale and the 65th highest crime rate of 1,191 local areas in Bournemouth, Christchurch and Poole .

Violent and sexual offences accounted for around 89.3 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -53.3%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a slightly higher level of wealth to the average household in England and Wales. 64% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£48,900

Income Rank
7/10

Household Income in BH15 3SS, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 4/10 (below average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 5/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 7/10 (above average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 5/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 2/10 (very low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 2/10 (very low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 5/10 (average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 4/10 (below average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 4/10 (below average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Willis Way are based on 8 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Poole.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Willis Way, Poole, BH15 3SS

Estimated Average Property Prices for BH15 3SS

Average Price
£895,241

Semi-Detached
£1,079,360

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£925,823

Other
£823,673

Estimated Average Property Prices for Willis Way

Average Price
£1,778,927

Semi-Detached
£1,089,608

Terraced
£274,410

Detached
no sales

Flats/Maisonettes
£918,801

Other
£2,389,719

Property Prices Comparison

Latest Property Sales on Willis WayStreet

Address	Sale Price	Sale Date	Price Estimate 2025
Unit 4 2 Willis Way, Poole, Bournemouth, Christchurch And Poole Other, an established residential building	£415,000	2025-05-07	£403,974
3 Willis Way, Poole, Bournemouth, Christchurch And Poole Other, an established residential building	£1,680,000	2024-05-15	£1,619,874
3 Willis Way, Poole, Bournemouth, Christchurch And Poole Other, an established residential building	£310,000	2023-08-15	£301,444
7 Willis Way, Poole, Bournemouth, Christchurch And Poole Other, an established residential building	£650,000	2021-07-23	£659,358
10 Willis Way, Poole, Bournemouth, Christchurch And Poole Other, an established residential building	£155,000	2019-10-18	£169,630

View All Property Sales and Other Statistics for BH15 3SS

Employment

BH15 3SS area has a low unemployment rate. According to Census 2021, 1% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	96
Retired	72
Part-Time Employee	33
Self-Employed	23
Student (economically inactive)	13
Other	11
Looking after home or family	10
Full-Time Student (with or without job)	7
Unemployed	4
Long-Term Sick or disabled	0

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	33
Manufacturing	28
Human health and social work activities	20
Education	17
Construction	13
Accommodation and food service activities	13
Financial and insurance activities	9
Transport and storage	9
Professional, scientific and technical activities	8
Administrative and support service activities	8
Public administration and defence; compulsory social security	8
Other	6
Information and communication	4
Real estate activities	3
Water supply; sewerage, waste management and remediation activities	2
Electricity, gas, steam and air conditioning supply	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Stanley Green Infant Academy Stanley Green Road , Oakdale BH15 3AA	3out of 4	793 yd	Academy converter	Yes	Mixed	More About School
Oakdale Junior School School Lane , BH15 3JR	3out of 4	849 yd	Academy converter	No	Mixed	More About School
Longfleet Church of England Primary School Jolliffe Avenue , BH15 2HF	3out of 4	1,529 yd	Academy converter	No	Mixed	More About School
Canford Heath Junior School Learoyd Road , Canford Heath BH17 8PJ	3out of 4	1,601 yd	Academy converter	No	Mixed	More About School
Canford Heath Infant School Learoyd Road , Canford Heath BH17 8PJ	4out of 4	1,658 yd	Academy converter	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Poole High School Wimborne Road , BH15 2BW	3out of 4	1,010 yd	Foundation school	No	Mixed	More About School
Parkstone Grammar School Sopers Lane , BH17 7EP	4out of 4	1,738 yd	Academy converter	Not Applicable	Girls	More About School
The Cornerstone Academy Blandford Close , Hamworthy BH15 4BQ	3out of 4	2,199 yd	Academy sponsor led	No	Mixed	More About School
St Edward's Roman Catholic/Church of England School, Poole Dale Valley Road , Oakdale BH15 3HY	3out of 4	2,457 yd	Voluntary aided school	No	Mixed	More About School
Magna Academy Ashdown Close , Adastral Road BH17 8RE	4out of 4	2,748 yd	Academy sponsor led	No	Mixed	More About School

Middle deemed secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Broadstone Middle School Dunyeats Road , BH18 8AE	2out of 4	3,949 yd	Academy sponsor led	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Bournemouth and Poole College North Road , BH14 0LS	- not rated	2,348 yd	Further education	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Longspee School Learoyd Road , Canford Heath BH17 8PJ	4out of 4	1,526 yd	Academy special converter	Not Applicable	Mixed	More About School
Montacute School 3 Canford Heath Road , BH17 9NG	3out of 4	2,431 yd	Academy special converter	Yes	Mixed	More About School
Yarrells Preparatory School Yarrells House , Upton BH16 5EU	- not rated	3,137 yd	Other independent school	Yes	Mixed	More About School
Bournemouth Collegiate Preparatory School St Osmund's Road , Parkstone BH14 9JY	- not rated	4,301 yd	Other independent school	Yes	Mixed	More About School
The Quay School 160 Herbert Avenue , BH12 4HU	4out of 4	4,638 yd	Academy alternative provision converter	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Sunseeker International Ltd	29-33 Willis Way	174 yd
KFC	Kfc, Wessex Gate Retail Park, Broadstone Way	474 yd
McDonalds	Wessex Gate Retail Park, Broadstone Way	474 yd
Dine Contract Catering	10-20 Sterte Avenue	705 yd
Subway	Creekmoor Services, Safety Drive	771 yd

Pubs, Bars, Nightclubs

Business Name	Address	Food hygiene rating	Distance
Toby Carvery	The Fleetsbridge, Wimborne Road		893 yd
New Inn	The New Inn, 222 Wimborne Road		1,027 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Consumer Engagement Group Ltd	8-9 Wessex Gate Retail Park, Broadstone Way	474 yd
Willys Hubbs Kitchen	B And Q Warehouse, Fleets Lane	598 yd
Crumbs	117 Sterte Road	805 yd
Master Chef	119 Sterte Road	805 yd
American Fried Chicken	317 Wimborne Road	843 yd

Sport

Facility Name	Sport Objects	Distance
Fitness First Health Club (Poole) FLEETS LANE	health and fitness suite	377 yd
Tatnam Ground POOLE TOWN FC POOLE TOWN FC SCHOOL LANE	grass pitches	529 yd
Wessex Harbour Gym Ltd UNIT 2 UNIT 2 STERTE AVENUE WEST	health and fitness suite	543 yd
Oakdale Junior School School Lane	grass pitches	730 yd
Poole High School WIMBORNE ROAD	grass pitches, swimming pool	915 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	87.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	34.8%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	34.8%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of BH15 3SS