New Pool Road, Cradley Heath, B64 5BZ

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around B64 5BZ is generally consistent with those figures, having a male population of 48.1%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	50%	51.9%	1.9%	51.0%	0.9%
Male	50%	48.1%	-1.9%	49.0%	-0.9%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	27.7%	31.4%	3.7%	37.9%	-6.5%
Married: Opposite sex	52.7%	45.2%	-7.5%	44.2%	1.0%
Separated	3%	2.8%	-0.2%	2.2%	0.6%
Divorced	9.8%	13.1%	3.3%	9.1%	4.0%
Widowed	6.8%	7.4%	0.6%	6.1%	1.3%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a lower percentage of residents reporting their health as Good or Very Good (68.5%) compared to the average (82%). This typically indicates either an older population or social deprivation in the area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	35.2%	37.3%	2.1%	48.4%	-11.1%
Good health	36.9%	31.2%	-5.7%	33.6%	-2.4%
Fair health	17%	22.7%	5.7%	12.7%	10.0%
Bad health	9.5%	5.5%	-4.0%	4.0%	1.5%
Very bad health	1.4%	3.2%	1.8%	1.2%	2.0%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around B64 5BZ this area, 35.6% of residents have no qualifications. This is significantly higher than the UK average of 18.2%. This area stands out for its low percentage of residents with higher education degree. The UK average is 33.8%, while in this area it is 16.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	42.9%	35.6%	-7.3%	18.2%	17.4%
1-4 GCSEs or Equivalent	12.8%	12%	-0.8%	9.6%	2.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	14.2%	10.6%	-3.6%	13.4%	-2.8%
Apprenticeship	2.7%	6%	3.3%	5.3%	0.7%
HNC, HND or 2+ A Levels	9.8%	16.5%	6.7%	16.9%	-0.4%
Degree or Similar	12.8%	16.2%	3.4%	33.8%	-17.6%
Other	4.7%	3.2%	-1.5%	2.8%	0.4%

Culture

Ethnic Group

In this area, the population is predominantly white, with 92.9% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0%	0.9%	0.9%	0.7%	0.2%
Indian	0.3%	2.1%	1.8%	3.1%	-1.0%
Pakistani	0.8%	0%	-0.8%	2.7%	-2.7%
Other Asian	0.3%	0.3%	0.0%	1.6%	-1.3%
Black African	0.3%	0%	-0.3%	2.5%	-2.5%
Black Caribbean	0.6%	0.9%	0.3%	1.0%	-0.1%
Mixed White and Asian	0.6%	0.9%	0.3%	0.8%	0.1%
Mixed White and African	0.3%	0%	-0.3%	0.4%	-0.4%
Mixed White and Caribbean	0.8%	0.9%	0.1%	0.9%	0.0%
Mixed Other	0%	1.2%	1.2%	0.8%	0.4%
White	95.8%	92.9%	-2.9%	81.4%	11.5%
Other	0.3%	0%	-0.3%	1.6%	-1.6%

Country of Birth

In this area, 94.2% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	96.4%	94.2%	-2.2%	83.2%	11.0%
European Union	1.4%	2.9%	1.5%	6.1%	-3.2%
Rest of Europe	0.6%	0.3%	-0.3%	0.8%	-0.5%
Africa	0.6%	1.2%	0.6%	2.7%	-1.5%
Middle East and Asia	0.6%	1.5%	0.9%	5.6%	-4.1%
The Americas and the Caribbean	0.6%	0%	-0.6%	1.3%	-1.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	95.8%	94.2%	-1.6%	83.2%	11.0%
10+ Years	0.3%	3.8%	3.5%	9.8%	-6.0%
5-10 Years	0%	1.2%	1.2%	2.9%	-1.7%
2-5 Years	0.8%	0.6%	-0.2%	2.2%	-1.6%
Less than 2 years	3.1%	0.3%	-2.8%	1.9%	-1.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	67%	76.7%	-9.7%
Germany	0.3%	0.2%	0.1%
Italy	1.2%	0.6%	0.6%
Poland	1.5%	1.3%	0.2%
Romania	0.9%	0.9%	0.0%
Southern Asia	0.3%	1.2%	-0.9%
No passport held	28.9%	13.5%	15.4%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	37.7%	37.2%	0.5%
Christian	54.1%	46.2%	7.9%
Hindu	0.3%	1.7%	-1.4%
Muslim	0.3%	6.5%	-6.2%
Sikh	1.8%	0.9%	0.9%
Not answered	5.8%	6.0%	-0.2%

Safety

Is New Pool Road dangerous?

Over the last 12 months, the overall crime rate around New Pool Road was 74.1 per 1,000 residents, which is 25.0% lower than the Cradley Heath and Old Hill average. The most reported crime type was Vehicle crime.

New Pool Road has the 12th lowest crime rate of 23 local areas in Cradley Heath and Old Hill and the 469th lowest crime rate of 954 local areas in Sandwell .

Violent and sexual offences accounted for around 18.5 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -14.2%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 78% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£37,200

Income Rank
3/10

Household Income in B64 5BZ, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 9/10 (very high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 9/10 (very high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 9/10 (very high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 9/10 (very high )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 9/10 (very high )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 9/10 (very high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 4/10 (below average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 9/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 8/10 (high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 9/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on New Pool Road are based on 54 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Dudley.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for New Pool Road, Cradley Heath, B64 5BZ

Estimated Average Property Prices for B64 5BZ

Average Price
£209,787

Semi-Detached
£243,284

Terraced
£206,996

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for New Pool Road

Average Price
£179,843

Semi-Detached
£195,114

Terraced
£198,722

Detached
no sales

Flats/Maisonettes
£98,219

Other
no sales

Property Prices Comparison

Latest Property Sales on New Pool Road

Address	Sale Price	Sale Date	Price Estimate 2025
134 New Pool Road, Cradley Heath, West Midlands Terraced, an established residential building	£207,000	2023-05-12	£218,991
124 New Pool Road, Cradley Heath, West Midlands Terraced, an established residential building	£170,000	2021-12-21	£197,511
147 New Pool Road, Cradley Heath, West Midlands Terraced, an established residential building	£170,000	2021-08-16	£198,175
151 New Pool Road, Cradley Heath, West Midlands Terraced, an established residential building	£160,000	2021-03-12	£201,891
130 New Pool Road, Cradley Heath, West Midlands Terraced, an established residential building	£116,000	2019-12-16	£161,008

View All Property Sales and Other Statistics for B64 5BZ

Employment

Economic Activity

Full-Time Employee	97
Retired	79
Part-Time Employee	37
Long-Term Sick or disabled	21
Looking after home or family	15
Unemployed	12
Self-Employed	11
Student (economically inactive)	6
Other	3
Full-Time Student (with or without job)	3

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	39
Manufacturing	29
Human health and social work activities	17
Education	15
Transport and storage	11
Construction	10
Financial and insurance activities	10
Public administration and defence; compulsory social security	10
Administrative and support service activities	7
Professional, scientific and technical activities	7
Accommodation and food service activities	7
Information and communication	4
Real estate activities	3
Water supply; sewerage, waste management and remediation activities	3
Other	1
Electricity, gas, steam and air conditioning supply	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Netherton Park Nursery School Netherton Park , Netherton DY2 9QF	4out of 4	2,658 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Quarry Bank Primary School High Street , Quarry Bank DY5 2AD	2out of 4	573 yd	Community school	Yes	Mixed	More About School
Dudley Wood Primary School Dudley Wood Road , DY2 0DB	3out of 4	913 yd	Academy converter	Yes	Mixed	More About School
Cradley CofE Primary School Church Road , Cradley B63 2UL	3out of 4	1,200 yd	Voluntary aided school	No	Mixed	More About School
Corngreaves Academy Plant Street , B64 6EZ	4out of 4	1,335 yd	Academy converter	No	Mixed	More About School
Colley Lane Primary Academy Colley Lane , B63 2TN	2out of 4	1,405 yd	Academy converter	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Thorns Collegiate Academy Stockwell Avenue , DY5 2NU	1out of 4	1,824 yd	Academy sponsor led	No	Mixed	More About School
Ormiston Forge Academy Wrights Lane , B64 6QU	3out of 4	2,298 yd	Academy sponsor led	Not Applicable	Mixed	More About School
The Link Academy Simms Lane , Netherton DY2 0PB	1out of 4	2,558 yd	Academy sponsor led	No	Mixed	More About School
Windsor High School and Sixth Form Richmond Street , B63 4BB	3out of 4	3,511 yd	Academy converter	Not Applicable	Mixed	More About School
St Michael's CE High School Curral Road , B65 9AN	3out of 4	3,626 yd	Voluntary aided school	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Halesowen College Whittingham Road , B63 3NA	- not rated	3,682 yd	Further education	Not Applicable	Mixed	More About School
King Edward VI College Stourbridge Lower High Street , DY8 1TD	- not rated	4,367 yd	Academy 16-19 converter	No	Mixed	More About School
Dudley College of Technology The Broadway , DY1 4AS	- not rated	5,199 yd	Further education	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Old Park School Thorns Road , DY5 2JY	4out of 4	1,806 yd	Community special school	No	Mixed	More About School
The Westminster School Hawes Lane , B65 9AL	4out of 4	3,546 yd	Community special school	Not Applicable	Mixed	More About School
Black Country Wheels School Units 3 & 4 , Gainsborough Trading Estate DY9 7ND	- not rated	3,728 yd	Other independent school	No	Mixed	More About School
The Sutton School and Specialist College Scotts Green Close , Russells Hall Estate DY1 2DU	3out of 4	4,071 yd	Foundation special school	Not Applicable	Mixed	More About School
Glasshouse College Wollaston Road , Amblecote DY8 4HF	- not rated	4,470 yd	Special post 16 institution	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
The Crusty Cob	7 Cradley Road	534 yd
Lin's The Big Breakfast	76 Graingers Lane	617 yd
Lyde Green Cafe	86 Lyde Green, Cradley	647 yd
The Porky Blinders - The Pork Shop	45 High Street	659 yd
Central Cafe	31 High Street	693 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Waggon and Horses Woodfire	Cradley Forge, Quarry Bank	529 yd
Bennetts Reggae Lounge	95a High Street	570 yd
The Cherry Wood Smokehouse	5 Graingers Lane	596 yd
The Victoria Inn	122 Dudley Wood Road, Netherton	615 yd
The Moon Under Water	The Moon Under Water, 164-166 High Street	662 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
King Cod	4 Lower High Street	484 yd
Joe's Place	74 Cradley Road	534 yd
Golden Rice	71b Cradley Road	534 yd
Simpson Pizza	76 Cradley Road	534 yd
Saliya	3-4 Cradley Road	534 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Lidl	17 Lower High Street	484 yd
Iceland Frozen Foods Plc	74-75 High Street	579 yd
Tesco	1 Foxoak Street	811 yd
Safebury's	61-63 Colley Lane, Cradley	971 yd

Sport

Facility Name	Sport Objects	Distance
Timbertree Primary School (Closed) Graingers Lane	grass pitches	632 yd
Quarry Bank Primary School HIGH STREET	grass pitches	661 yd
Cradley High School (Closed) Homer Hill	grass pitches, health and fitness suite	1,066 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	100 Mbit/s
Average download speed	126 Mbit/s
Minimum download speed	500 Mbit/s
Maximum download speed	500 Mbit/s

Upload Speed

Median upload speed	10 Mbit/s
Average upload speed	13.7 Mbit/s
Maximum upload speed	35 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.