Keyway Retail Park, Willenhall, WV13 2QU

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around WV13 2QU is generally consistent with those figures, having a male population of 48.3%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	49.9%	51.7%	1.8%	51.0%	0.7%
Male	50.1%	48.3%	-1.8%	49.0%	-0.7%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of WV13 2QU there is a very large concentration of residents that are married - 57.8% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	26.8%	30.2%	3.4%	37.9%	-7.7%
Married: Opposite sex	62.3%	57.8%	-4.5%	44.2%	13.6%
Civil partnership: Same sex	0%	0.6%	0.6%	0.1%	0.5%
Separated	1.6%	1.8%	0.2%	2.2%	-0.4%
Divorced	5.9%	6.6%	0.7%	9.1%	-2.5%
Widowed	3.4%	3%	-0.4%	6.1%	-3.1%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (89.9%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	57.7%	55%	-2.7%	48.4%	6.6%
Good health	33.1%	34.9%	1.8%	33.6%	1.3%
Fair health	5.4%	8.3%	2.9%	12.7%	-4.4%
Bad health	2.9%	1.1%	-1.8%	4.0%	-2.9%
Very bad health	0.9%	0.7%	-0.2%	1.2%	-0.5%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	19.3%	18.3%	-1.0%	18.2%	0.1%
1-4 GCSEs or Equivalent	13.4%	9.3%	-4.1%	9.6%	-0.3%
5 or more GCSEs, an A-Level or 1-2 AS Levels	15.6%	9.6%	-6.0%	13.4%	-3.8%
Apprenticeship	0.9%	3%	2.1%	5.3%	-2.3%
HNC, HND or 2+ A Levels	10%	20.4%	10.4%	16.9%	3.5%
Degree or Similar	33%	33.2%	0.2%	33.8%	-0.6%
Other	7.8%	6.3%	-1.5%	2.8%	3.5%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 38.3% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0.9%	0%	-0.9%	1.1%	-1.1%
Indian	32%	39%	7.0%	3.1%	35.9%
Pakistani	1.8%	0.7%	-1.1%	2.7%	-2.0%
Other Asian	2.9%	3.9%	1.0%	1.6%	2.3%
Black African	0%	0.2%	0.2%	2.5%	-2.3%
Black Caribbean	5.6%	3.7%	-1.9%	1.0%	2.7%
Other Black	0%	2%	2.0%	0.5%	1.5%
Mixed White and Asian	0.4%	0.9%	0.5%	0.8%	0.1%
Mixed White and African	0%	1.1%	1.1%	0.4%	0.7%
Mixed White and Caribbean	1.3%	1.7%	0.4%	0.9%	0.8%
White	49.4%	38.3%	-11.1%	81.4%	-43.1%
Arab	0%	0.2%	0.2%	0.6%	-0.4%
Other	5.6%	8.3%	2.7%	1.6%	6.7%

Country of Birth

In this area, 73.4% of the population were born in the United Kingdom, which is lower than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	85.5%	73.4%	-12.1%	83.2%	-9.8%
European Union	0.2%	7.4%	7.2%	6.1%	1.3%
Rest of Europe	0.2%	0.4%	0.2%	0.8%	-0.4%
Africa	0%	0.2%	0.2%	2.7%	-2.5%
Middle East and Asia	13.4%	18.3%	4.9%	5.6%	12.7%
The Americas and the Caribbean	0.7%	0.2%	-0.5%	1.3%	-1.1%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	85.5%	73.4%	-12.1%	83.2%	-9.8%
10+ Years	0.4%	14.6%	14.2%	9.8%	4.8%
5-10 Years	1.3%	7%	5.7%	2.9%	4.1%
2-5 Years	2.2%	3.5%	1.3%	2.2%	1.3%
Less than 2 years	10.5%	1.5%	-9.0%	1.9%	-0.4%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	76.1%	76.7%	-0.6%
France	1.5%	0.3%	1.2%
Germany	0.9%	0.2%	0.7%
Italy	4.6%	0.6%	4.0%
Poland	2%	1.3%	0.7%
Romania	1.1%	0.9%	0.2%
Other EU countries	0.4%	1.5%	-1.1%
Other Europe	0.2%	0.2%	0.0%
Middle East	0.2%	0.1%	0.1%
Southern Asia	6.6%	1.2%	5.4%
South-East Asia	0.2%	0.2%	0.0%
No passport held	6.1%	13.5%	-7.4%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	21.2%	37.2%	-16.0%
Christian	25.3%	46.2%	-20.9%
Hindu	5.2%	1.7%	3.5%
Jewish	0.2%	0.5%	-0.3%
Muslim	0.7%	6.5%	-5.8%
Sikh	41.9%	0.9%	41.0%
Other religion	0.9%	0.6%	0.3%
Not answered	4.6%	6.0%	-1.4%

Safety

Is Keyway Retail Park Street dangerous?

Over the last 12 months, the overall crime rate around Keyway Retail Park was 717.6 per 1,000 residents, which is 527.7% higher than the Bentley and Darlaston North average. The most reported crime type was Shoplifting.

Keyway Retail Park has the 2nd highest crime rate of 86 local areas in Bentley and Darlaston North and the 11th highest crime rate of 824 local areas in Walsall .

Violent and sexual offences accounted for around 175.7 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has risen by about 214.2%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 76% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£38,000

Income Rank
3/10

Household Income in WV13 2QU, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 9/10 (very high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 9/10 (very high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 9/10 (very high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 9/10 (very high )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 9/10 (very high )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 10/10 (very high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 8/10 (high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 7/10 (above average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 8/10 (high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 10/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Keyway Retail Park are based on 1 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Walsall.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Keyway Retail Park, Willenhall, WV13 2QU

Estimated Average Property Prices for WV13 2QU

Average Price
£387,692

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£387,692

Estimated Average Property Prices for Keyway Retail Park

Average Price
£384,231

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£384,231

Property Prices Comparison

Latest Property Sales on Keyway Retail ParkStreet

Address	Sale Price	Sale Date	Price Estimate 2025
Unit 3 Keyway Retail Park, Willenhall, West Midlands Other, an established residential building	£325,000	2019-01-02	£384,231

View All Property Sales and Other Statistics for WV13 2QU

Employment

Economic Activity

Full-Time Employee	165
Part-Time Employee	42
Retired	35
Self-Employed	28
Looking after home or family	14
Student (economically inactive)	13
Unemployed	12
Full-Time Student (with or without job)	11
Other	7
Long-Term Sick or disabled	5

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	38
Human health and social work activities	37
Manufacturing	30
Education	25
Transport and storage	17
Public administration and defence; compulsory social security	17
Construction	15
Administrative and support service activities	10
Other	8
Real estate activities	8
Professional, scientific and technical activities	8
Financial and insurance activities	7
Information and communication	7
Accommodation and food service activities	7
Electricity, gas, steam and air conditioning supply	4

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Rowley View Nursery School 149 Dangerfield Lane , WS10 7RU	4out of 4	1,888 yd	Local authority nursery school	Yes	Mixed	More About School
Bilston Nursery School Wolverhampton Street , WV14 0LT	4out of 4	3,002 yd	Local authority nursery school	Yes	Mixed	More About School
Lane Head Nursery School High Road , WV12 4JQ	4out of 4	3,034 yd	Local authority nursery school	Yes	Mixed	More About School
Alumwell Nursery School Primley Avenue , WS2 9UP	4out of 4	3,104 yd	Local authority nursery school	Yes	Mixed	More About School
Eastfield Nursery School Griffin Street , Off Colliery Rd WV1 2HH	4out of 4	4,328 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Woods Bank Academy Rough Hay Road , Darlaston WS10 8NQ	3out of 4	797 yd	Academy converter	Yes	Mixed	More About School
St Giles Church of England Primary School Walsall Street , WV13 2ER	3out of 4	831 yd	Voluntary controlled school	Yes	Mixed	More About School
St Joseph's Catholic Primary School, Darlaston Rough Hay Road , Darlaston WS10 8HN	2out of 4	934 yd	Voluntary aided school	Yes	Mixed	More About School
Old Church Church of England C Primary School School Street , Off Alma Street WS10 8DL	3out of 4	1,220 yd	Voluntary controlled school	Yes	Mixed	More About School
Barcroft Primary School Barcroft , WV13 1NA	3out of 4	1,393 yd	Community school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St Thomas More Catholic School, Willenhall Darlaston Lane , WV14 7BL	3out of 4	628 yd	Voluntary aided school	No	Mixed	More About School
Grace Academy Darlaston Herberts Park Road , WS10 8QJ	3out of 4	998 yd	Academy sponsor led	Not Applicable	Mixed	More About School
Moseley Park Holland Road , WV14 6LU	4out of 4	1,744 yd	Academy sponsor led	No	Mixed	More About School
West Walsall E-ACT Academy Primley Avenue , WS2 9UA	3out of 4	2,899 yd	Academy sponsor led	No	Mixed	More About School
Ormiston SWB Academy Dudley Street , WV14 0LN	2out of 4	2,935 yd	Academy sponsor led	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Walsall College Wisemore Campus , WS2 8ES	- not rated	5,059 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Bloxwich Academy Leamore Lane , Bloxwich WS2 7NR	2out of 4	4,560 yd	Academy sponsor led	Yes	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Shepwell Centre A Short Stay School (PRU-Medical) Bilston Lane , WV13 2QJ	3out of 4	824 yd	Pupil referral unit	Not Applicable	Mixed	More About School
Bow Street School Bow Street , Bilston WV14 7NB	- not rated	2,247 yd	Other independent special school	Not Applicable	Mixed	More About School
New Leaf Centre Stroud Avenue , Willenhall WV12 4EG	1out of 4	2,660 yd	Pupil referral unit	Not Applicable	Mixed	More About School
The Jane Lane School, A College for Cognition & Learning Churchill Road , Bentley WS2 0JH	- not rated	2,866 yd	Academy special sponsor led	No	Mixed	More About School
The Jane Lane School, A College for Cognition & Learning Churchill Road , Bentley WS2 0JH	1out of 4	2,874 yd	Community special school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Burger King	Unit 5 Keyway Retail Park, Armstrong Way	25 yd
Brilliant Punjab	26 Hall Street East, Darlaston	458 yd
Dee Dee's Family Cafe	The Coffee Shop - (CDS (Superstores International) Ltd), The Range	686 yd
Roti Pani	Dale House, 2 Bilston Street	859 yd
Seafood Cartel	111-112 New Road, Willenhall	869 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Darlaston Community Association (Sp	D C A Sports And Social Centre, Hall Street	646 yd
Yale Sports & Social Club	Gipsy Lane, Willenhall	690 yd
The County Public House	7 Walsall Street, Willenhall	840 yd
Royal George	5 New Road, Willenhall	916 yd
Crown Inn	16 Cheapside, Willenhall	917 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Simla Indian Takeaway	26 Hall Street East, Darlaston	426 yd
Peacocks Fish Bar	2A Peacock Road, Darlaston	432 yd
Alaturka Doner	(Alaturka Doner UK Ltd), Unit 1 Invicta Works	443 yd
Caspian Pizza	39 Rough Hay Road, Darlaston	622 yd
Wolves Suprem	3 Bilston Street, Willenhall	850 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
Tesco	Neptune Business Park Owen Road, Willenhall		352 yd
Lidl	New Road, Willenhall		1,027 yd

Sport

Facility Name	Sport Objects	Distance
Goals Soccer Centre (Black Country) GOALS SOCCER CENTRE GOALS SOCCER CENTRE DARLASTON LANE	artificial grass pitch	526 yd
St Thomas More School DARLASTON LANE	grass pitches, health and fitness suite	640 yd
Darlaston Community Association HALL STREET	artificial grass pitch, grass pitches	687 yd
Woods Bank Academy ROUGH HAY ROAD	grass pitches	703 yd
Willenhall Leisure Centre (Closed) Bath Street	health and fitness suite, swimming pool	785 yd
John Harpers Playing Fields (Closed) Bilston Road	grass pitches	821 yd
George Rose Park (Closed) Herberts Park Road	grass pitches	892 yd
Grace Academy Darlaston HERBERTS PARK ROAD	artificial grass pitch, grass pitches	899 yd
Grace Academy Darlaston (Closed) Herberts Park Road	grass pitches, health and fitness suite, squash courts, swimming pool	954 yd
Arena Gym & Fitness UPPER LICHFIELD STREET	health and fitness suite	980 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.