Longstaff Avenue, Cannock, WS12 0QE

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding WS12 0QE has a slightly higher male population, with 50.9% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	48%	49.1%	1.1%	51.0%	-1.9%
Male	52%	50.9%	-1.1%	49.0%	1.9%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	35%	41.6%	6.6%	37.9%	3.7%
Married: Opposite sex	48.6%	44.6%	-4.0%	44.2%	0.4%
Civil partnership: Same sex	0%	1.1%	1.1%	0.1%	1.0%
Separated	3.1%	2.6%	-0.5%	2.2%	0.4%
Divorced	9.3%	6%	-3.3%	9.1%	-3.1%
Widowed	3.9%	4.1%	0.2%	6.1%	-2.0%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	43.8%	49.7%	5.9%	48.4%	1.3%
Good health	39.3%	33.1%	-6.2%	33.6%	-0.5%
Fair health	11.5%	12.6%	1.1%	12.7%	-0.1%
Bad health	4.2%	3.7%	-0.5%	4.0%	-0.3%
Very bad health	1.1%	0.9%	-0.2%	1.2%	-0.3%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	23%	21.2%	-1.8%	18.2%	3.0%
1-4 GCSEs or Equivalent	17.5%	13.3%	-4.2%	9.6%	3.7%
5 or more GCSEs, an A-Level or 1-2 AS Levels	21%	16.3%	-4.7%	13.4%	2.9%
Apprenticeship	4.3%	8.3%	4.0%	5.3%	3.0%
HNC, HND or 2+ A Levels	10.5%	15.9%	5.4%	16.9%	-1.0%
Degree or Similar	21%	23.5%	2.5%	33.8%	-10.3%
Other	2.7%	1.5%	-1.2%	2.8%	-1.3%

Culture

Ethnic Group

In this area, the population is predominantly white, with 98.3% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Indian	0.3%	0%	-0.3%	3.1%	-3.1%
Mixed White and Asian	0.3%	0%	-0.3%	0.8%	-0.8%
Mixed White and Caribbean	0%	1.4%	1.4%	0.9%	0.5%
White	99.4%	98.3%	-1.1%	81.4%	16.9%
Gypsy or Irish Traveller	0%	0.3%	0.3%	0.1%	0.2%

Country of Birth

In this area, 96.3% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	99.4%	96.3%	-3.1%	83.2%	13.1%
European Union	0.3%	3.4%	3.1%	6.1%	-2.7%
Oceania	0.3%	0.3%	0.0%	0.3%	0.0%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	99.2%	96.6%	-2.6%	83.2%	13.4%
10+ Years	0%	0.9%	0.9%	9.8%	-8.9%
5-10 Years	0%	0.9%	0.9%	2.9%	-2.0%
2-5 Years	0%	1.4%	1.4%	2.2%	-0.8%
Less than 2 years	0.8%	0.3%	-0.5%	1.9%	-1.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	74.1%	76.7%	-2.6%
Portugal	1.4%	0.5%	0.9%
Poland	1.1%	1.3%	-0.2%
No passport held	23.4%	13.5%	9.9%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	56.9%	37.2%	19.7%
Christian	39.1%	46.2%	-7.1%
Not answered	4%	6.0%	-2.0%

Safety

Is Longstaff Avenue Street dangerous?

Over the last 12 months, the overall crime rate around Longstaff Avenue was 111.1 per 1,000 residents, which is 211.2% higher than the Heath Hayes & Wimblebury average. The most reported crime type was Violence and sexual offences.

Longstaff Avenue has the highest crime rate of 20 local areas in Heath Hayes & Wimblebury and the 67th highest crime rate of 318 local areas in Cannock Chase .

Violent and sexual offences accounted for around 78.9 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -7.6%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a similar level of wealth to the average household in England and Wales. 52% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£44,400

Income Rank
5/10

Household Income in WS12 0QE, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 5/10 (average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 5/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 6/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 5/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 2/10 (very low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 9/10 (very high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 3/10 (low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 5/10 (average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 4/10 (below average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Longstaff Avenue are based on 59 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Cannock Chase.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Longstaff Avenue, Cannock, WS12 0QE

Estimated Average Property Prices for WS12 0QE

Average Price
£214,429

Semi-Detached
£211,991

Terraced
£176,276

Detached
£306,214

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Longstaff Avenue

Average Price
£217,839

Semi-Detached
£216,950

Terraced
£178,581

Detached
£307,751

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Longstaff AvenueStreet

Address	Sale Price	Sale Date	Price Estimate 2025
31 Longstaff Avenue, Cannock, Staffordshire Semi-Detached, an established residential building	£232,000	2025-03-13	£225,790
41 Longstaff Avenue, Cannock, Staffordshire Semi-Detached, an established residential building	£227,000	2024-10-18	£230,625
17 Longstaff Avenue, Cannock, Staffordshire Semi-Detached, an established residential building	£262,500	2024-07-26	£271,294
37 Longstaff Avenue, Cannock, Staffordshire Semi-Detached, an established residential building	£180,000	2024-06-14	£185,842
17 Longstaff Avenue, Cannock, Staffordshire Semi-Detached, an established residential building	£250,000	2023-02-02	£253,739

View All Property Sales and Other Statistics for WS12 0QE

Employment

WS12 0QE area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	101
Retired	53
Part-Time Employee	39
Self-Employed	19
Looking after home or family	19
Long-Term Sick or disabled	9
Unemployed	8
Other	7
Student (economically inactive)	7
Full-Time Student (with or without job)	3

Employment Industry

Construction	28
Human health and social work activities	27
Manufacturing	25
Wholesale and retail trade; repair of motor vehicles and motor cycles	22
Education	14
Transport and storage	9
Administrative and support service activities	7
Professional, scientific and technical activities	6
Public administration and defence; compulsory social security	6
Accommodation and food service activities	6
Other	3
Agriculture, forestry and fishing	3
Water supply; sewerage, waste management and remediation activities	1
Electricity, gas, steam and air conditioning supply	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Hednesford Nursery School Eskrett Street , Hednesford WS12 1AR	3out of 4	3,560 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Hazel Slade Primary Academy Cannock Wood Street , Hazel Slade WS12 0PN	3out of 4	1,669 yd	Academy converter	Yes	Mixed	More About School
Gentleshaw Primary Academy Darlings Lane , Gentleshaw WS15 4LY	1out of 4	2,028 yd	Academy sponsor led	Yes	Mixed	More About School
Holly Grove Primary School Holly Grove Lane , Chase Terrace WS7 1LU	2out of 4	2,038 yd	Foundation school	Yes	Mixed	More About School
Heath Hayes Primary Academy Wimblebury Road , Heath Hayes WS12 2EP	3out of 4	2,163 yd	Academy sponsor led	No	Mixed	More About School
Boney Hay Primary Academy Chorley Road , WS7 2PF	3out of 4	2,371 yd	Academy converter	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Chase Terrace Academy Bridge Cross Road , Chase Terrace WS7 2DB	3out of 4	2,845 yd	Academy converter	No	Mixed	More About School
Kingsmead School Kings Avenue , WS12 1DH	2out of 4	3,073 yd	Academy converter	No	Mixed	More About School
Norton Canes High School Burntwood Road , Norton Canes WS11 9SP	3out of 4	3,091 yd	Community school	No	Mixed	More About School
Erasmus Darwin Academy Pool Road , WS7 3QW	3out of 4	4,418 yd	Academy converter	Not Applicable	Mixed	More About School
Staffordshire University Academy Marston Road , Hednesford WS12 4JH	1out of 4	4,801 yd	Academy sponsor led	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Chasetown Community School Church Street , Chasetown WS7 3QL	3out of 4	4,122 yd	Community special school	Not Applicable	Mixed	More About School
Hednesford Valley High School Stanley Road , WS12 4JS	3out of 4	4,457 yd	Community special school	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Pubs, Bars, Nightclubs

Business Name	Address	Food hygiene rating	Distance
The Rag Country Inn	Ironstone Road		330 yd

Sport

Facility Name	Sport Objects	Distance
Ironstone Road (Closed) Ironstone Road	grass pitches	157 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	68.8 Mbit/s
Average download speed	64 Mbit/s
Minimum download speed	80 Mbit/s
Maximum download speed	80 Mbit/s

Upload Speed

Median upload speed	17.2 Mbit/s
Average upload speed	15.6 Mbit/s
Maximum upload speed	20 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.