Rusthall Avenue, London, W4 1BS

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding W4 1BS has a female population much higher than UK average, with 56.1% of the population being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	53.3%	56.1%	2.8%	51.0%	5.1%
Male	46.7%	43.9%	-2.8%	49.0%	-5.1%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of W4 1BS there is a very large concentration of residents that are married - 58% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	30.2%	27.9%	-2.3%	37.9%	-10.0%
Married: Opposite sex	57.1%	58%	0.9%	44.2%	13.8%
Married: Same sex	0.7%	0.4%	-0.3%	0.3%	0.1%
Civil partnership: Same sex	0%	0.4%	0.4%	0.1%	0.3%
Separated	1.5%	1.5%	0.0%	2.2%	-0.7%
Divorced	4.5%	5.9%	1.4%	9.1%	-3.2%
Widowed	6%	5.9%	-0.1%	6.1%	-0.2%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (89.3%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	61.2%	57.4%	-3.8%	48.4%	9.0%
Good health	28.5%	31.9%	3.4%	33.6%	-1.7%
Fair health	8.5%	10.1%	1.6%	12.7%	-2.6%
Bad health	1.2%	0.3%	-0.9%	4.0%	-3.7%
Very bad health	0.6%	0.3%	-0.3%	1.2%	-0.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around W4 1BS this area, 3% of residents have no qualifications. This is significantly lower than the UK average of 18.2%. This area stands out for its high percentage of residents with higher education degree or similar. The UK average is 33.8%, while in this area it is 69%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	7.5%	3%	-4.5%	18.2%	-15.2%
1-4 GCSEs or Equivalent	5.6%	2.6%	-3.0%	9.6%	-7.0%
5 or more GCSEs, an A-Level or 1-2 AS Levels	10.8%	7.7%	-3.1%	13.4%	-5.7%
Apprenticeship	0.4%	1.1%	0.7%	5.3%	-4.2%
HNC, HND or 2+ A Levels	9%	15.5%	6.5%	16.9%	-1.4%
Degree or Similar	59.7%	69%	9.3%	33.8%	35.2%
Other	7.1%	1.1%	-6.0%	2.8%	-1.7%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 82.2% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	0.3%	0.3%	1.1%	-0.8%
Chinese	0%	0.9%	0.9%	0.7%	0.2%
Indian	3%	3.1%	0.1%	3.1%	0.0%
Pakistani	0.3%	0%	-0.3%	2.7%	-2.7%
Other Asian	2.4%	2.8%	0.4%	1.6%	1.2%
Black African	0%	0.3%	0.3%	2.5%	-2.2%
Black Caribbean	1.8%	2.5%	0.7%	1.0%	1.5%
Mixed White and Asian	2.1%	2.5%	0.4%	0.8%	1.7%
Mixed White and African	0.3%	0.9%	0.6%	0.4%	0.5%
Mixed White and Caribbean	0%	0.9%	0.9%	0.9%	0.0%
Mixed Other	0.3%	1.2%	0.9%	0.8%	0.4%
White	88.8%	82.2%	-6.6%	81.4%	0.8%
Roma	0%	0.3%	0.3%	0.2%	0.1%
Arab	0.3%	0.6%	0.3%	0.6%	0.0%
Other	0.6%	1.5%	0.9%	1.6%	-0.1%

Country of Birth

In this area, 59% of the population were born in the United Kingdom, which is lower than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	71.2%	59%	-12.2%	83.2%	-24.2%
European Union	11.5%	19%	7.5%	6.1%	12.9%
Rest of Europe	3%	3.1%	0.1%	0.8%	2.3%
Africa	1.8%	1.5%	-0.3%	2.7%	-1.2%
Middle East and Asia	4.5%	7%	2.5%	5.6%	1.4%
The Americas and the Caribbean	3.9%	7.6%	3.7%	1.3%	6.3%
Oceania	3.9%	2.8%	-1.1%	0.3%	2.5%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	67.9%	58.8%	-9.1%	83.2%	-24.4%
10+ Years	3%	26.8%	23.8%	9.8%	17.0%
5-10 Years	1.8%	4.9%	3.1%	2.9%	2.0%
2-5 Years	2.4%	6.7%	4.3%	2.2%	4.5%
Less than 2 years	24.8%	2.7%	-22.1%	1.9%	0.8%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	76.2%	76.7%	-0.5%
Ireland	1.8%	0.6%	1.2%
France	3.7%	0.3%	3.4%
Germany	2.1%	0.2%	1.9%
Italy	0.3%	0.6%	-0.3%
Spain	0.6%	0.4%	0.2%
Lithuania	0.6%	0.3%	0.3%
Poland	0.3%	1.3%	-1.0%
Romania	0.3%	0.9%	-0.6%
Other EU countries	2.7%	1.5%	1.2%
Turkey	0.3%	0.1%	0.2%
Other Europe	1.5%	0.2%	1.3%
Southern Asia	0.3%	1.2%	-0.9%
South-East Asia	2.4%	0.2%	2.2%
North America and the Caribbean	2.4%	0.3%	2.1%
Central and South America	2.7%	0.2%	2.5%
Oceania	0.6%	0.1%	0.5%
No passport held	0.9%	13.5%	-12.6%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	33.6%	37.2%	-3.6%
Christian	53.5%	46.2%	7.3%
Hindu	1.2%	1.7%	-0.5%
Jewish	3.1%	0.5%	2.6%
Muslim	2.1%	6.5%	-4.4%
Sikh	0.3%	0.9%	-0.6%
Other religion	0.3%	0.6%	-0.3%
Not answered	5.8%	6.0%	-0.2%

Safety

Is Rusthall Avenue Street dangerous?

Over the last 12 months, the overall crime rate around Rusthall Avenue was 27.5 per 1,000 residents, which is 65.8% lower than the Southfield average. The most reported crime type was Criminal damage and arson.

Rusthall Avenue has the 9th lowest crime rate of 45 local areas in Southfield and the 98th lowest crime rate of 951 local areas in Ealing .

Violent and sexual offences accounted for around 9.2 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -61.5%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a much higher level of wealth compared to the average household in England and Wales. 99% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£83,700

Income Rank
10/10

Household Income in W4 1BS, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 2/10 (very low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 2/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 1/10 (very low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 1/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 2/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 4/10 (below average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 6/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 8/10 (high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 2/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 4/10 (below average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Rusthall Avenue are based on 234 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Ealing.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Rusthall Avenue, London, W4 1BS

Estimated Average Property Prices for W4 1BS

Average Price
£1,786,874

Semi-Detached
£1,890,376

Terraced
£1,731,456

Detached
£2,487,354

Flats/Maisonettes
£690,724

Other
no sales

Estimated Average Property Prices for Rusthall Avenue

Average Price
£1,806,037

Semi-Detached
£2,319,101

Terraced
£1,828,835

Detached
£2,672,268

Flats/Maisonettes
£690,515

Other
no sales

Property Prices Comparison

Latest Property Sales on Rusthall AvenueStreet

Address	Sale Price	Sale Date	Price Estimate 2025
154 Rusthall Avenue, London, Greater London Terraced, an established residential building	£1,875,000	2023-10-02	£1,973,892
148A Rusthall Avenue, London, Greater London Semi-Detached, an established residential building	£642,500	2023-09-12	£661,318
106 Rusthall Avenue, London, Greater London Semi-Detached, an established residential building	£1,810,000	2023-06-23	£1,896,741
94 Rusthall Avenue, London, Greater London Semi-Detached, an established residential building	£2,450,000	2022-04-25	£2,626,144
136 Rusthall Avenue, London, Greater London Semi-Detached, an established residential building	£2,060,000	2022-03-10	£2,189,028

View All Property Sales and Other Statistics for W4 1BS

Employment

W4 1BS area has a high level of entrepreneurship. Only 16% of streets have higher percent of entrepreneur residents. 13% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

W4 1BS area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	89
Retired	65
Self-Employed	36
Part-Time Employee	35
Student (economically inactive)	18
Looking after home or family	14
Unemployed	6
Full-Time Student (with or without job)	5
Other	4
Long-Term Sick or disabled	0

Employment Industry

Professional, scientific and technical activities	42
Financial and insurance activities	23
Wholesale and retail trade; repair of motor vehicles and motor cycles	19
Education	18
Information and communication	12
Human health and social work activities	11
Administrative and support service activities	10
Construction	9
Manufacturing	6
Transport and storage	4
Public administration and defence; compulsory social security	4
Other	3
Accommodation and food service activities	3
Real estate activities	2
Mining and quarrying	2

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Maples Nursery School and Children's Centre East Churchfield Road , Acton W3 7LL	2out of 4	1,091 yd	Local authority nursery school	Yes	Mixed	More About School
South Acton Childrens Centre Castle Close , Acton W3 8RX	4out of 4	1,109 yd	Local authority nursery school	Yes	Mixed	More About School
Vanessa Nursery School 14 Cathnor Road , W12 9JA	4out of 4	1,964 yd	Local authority nursery school	Yes	Mixed	More About School
Randolph Beresford Early Years Centre Australia Road , White City W12 7PH	4out of 4	2,480 yd	Local authority nursery school	Yes	Mixed	More About School
James Lee Nursery School Gliddon Road , W14 9BH	4out of 4	3,645 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Southfield Primary School Southfield Road , Bedford Park W4 1BD	4out of 4	299 yd	Community school	No	Mixed	More About School
Ark Priory Primary Academy Acton Lane , W3 8NR	- not rated	753 yd	Academy sponsor led	Yes	Mixed	More About School
Belmont Primary School Belmont Road , Chiswick W4 5UL	3out of 4	825 yd	Community school	Yes	Mixed	More About School
Ark Byron Primary Academy The Vale , Acton W3 7JT	3out of 4	892 yd	Free schools	No	Mixed	More About School
Wendell Park Primary School Cobbold Road , W12 9LB	3out of 4	941 yd	Community school	Yes	Mixed	More About School

Middle deemed primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Acton Green County First and Middle School Beaumont Road , W4 5AW	- not rated	512 yd	Community school	Not Applicable	Mixed	More About School
Derwentwater Middle School Shakespeare Road , Acton W3 6SA	- not rated	1,346 yd	Community school	Not Applicable	Mixed	More About School
Little Ealing Middle School Little Ealing Lane , Ealing W5 4EA	- not rated	3,679 yd	Community school	Not Applicable	Mixed	More About School
Montpelier Middle School Helena Road , Ealing W5 2RA	- not rated	4,295 yd	Community school	Not Applicable	Mixed	More About School
Fielding Middle School Wyndham Road , Ealing W13 9TE	- not rated	4,574 yd	Community school	Not Applicable	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark Soane Academy Gunnersbury Lane , Ealing W3 8EA	4out of 4	1,554 yd	Free schools	No	Mixed	More About School
Acton High School Gunnersbury Lane , Acton W3 8EY	- not rated	1,625 yd	Community school	No	Mixed	More About School
Ark Acton Academy Gunnersbury Lane , Acton W3 8EY	3out of 4	1,705 yd	Academy sponsor led	No	Mixed	More About School
Twyford Church of England High School Twyford Crescent , W3 9PP	- not rated	1,756 yd	Voluntary aided school	Not Applicable	Mixed	More About School
Twyford Church of England High School Twyford Crescent , W3 9PP	4out of 4	1,756 yd	Academy converter	Not Applicable	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ealing Tertiary College Acton Centre , Mill Hill Road W3 8UX	- not rated	1,481 yd	Further education	Not Applicable	Mixed	More About School
William Morris Sixth Form St Dunstan's Road , W6 8RB	3out of 4	3,485 yd	Community school	No	Mixed	More About School
Ealing, Hammersmith and West London College Gliddon Road , Barons Court W14 9BL	- not rated	3,629 yd	Further education	Not Applicable	Mixed	More About School
TBAP 16-19 Academic AP Academy Finlay Street , SW6 6HB	- not rated	4,261 yd	Free schools 16 to 19	No	Mixed	More About School
St Charles Catholic Sixth Form College 74 St Charles Square , North Kensington W10 6EY	- not rated	4,279 yd	Further education	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Orchard House School 16 Newton Grove , W4 1LB	- not rated	388 yd	Other independent school	Yes	Mixed	More About School
Orchard House School Priory House , Priory Avenue W4 1LB	- not rated	604 yd	Other independent school	Yes	Mixed	More About School
ArtsEd Day School & Sixth Form Cone Ripman House , 14 Bath Road W4 1LY	- not rated	764 yd	Other independent school	No	Mixed	More About School
John Aird School Cobbold Road , Shepherds Bush W12 9LB	- not rated	1,031 yd	Community special school	Not Applicable	Not applicable	More About School
Heathfield House School Turnham Green Church Hall , Heathfield Gardens W4 4JU	- not rated	1,280 yd	Other independent school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Osckars	273 Acton Lane, Chiswick	483 yd
Boulangerie Jade	61 South Parade, Chiswick	504 yd
The Post Room	2 Bedford Corner, South Parade	535 yd
Avanti	4 Bedford Corner, South Parade	535 yd
Le Vacherin	76 - 77 South Parade, Chiswick	535 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
The Stag Public House	The Stag, 177 Acton Lane	321 yd
The Swan	The Swan, 119 Acton Lane	482 yd
Duke Of Sussex	The Duke Of Sussex, 75 South Parade	521 yd
The Tabard	The Tabard, 2 Bath Road	669 yd
West London Trades Union Club	Hall, 33-35 High Street	897 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Hermanos Taco House	191 Acton Lane, Chiswick	327 yd
Bermuda Triangle Fish And Chips	191 Acton Lane, Chiswick	327 yd
In the Park House	6 Bedford Park Corner	661 yd
Wingstop	Unit 8, 33 Acton Park Estate	667 yd
Deliveroo SP	33 Acton Park Estate, The Vale	681 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Sainsbury's	142 Bollo Bridge Road, Acton	849 yd
Sainsbury's	31 Essex Place	867 yd
Marks & Spencer	236 Chiswick High Road	889 yd
Tesco Express	248 Chiswick High Road	893 yd
Waitrose	356-362 Chiswick High Road	908 yd

Sport

Facility Name	Sport Objects	Distance
Southfield Road Playing Field Southfield Road	grass pitches, tennis courts	480 yd
Kiss Gyms (Acton) Unit 4 Unit 4 The Vale	health and fitness suite	624 yd
Rocks Lane Multi Sports Centre CASTLE PLACE	artificial grass pitch	658 yd
Chiswick Back Common WINDMILL ROAD	grass pitches	736 yd
Arts Educational Schools London BATH ROAD		761 yd
The Wellbeing Centre (Closed) Bollo Bridge Road	health and fitness suite	882 yd
Barrecore Chiswick TURNHAM GREEN TERRACE		900 yd
Acton Swimming Baths (Closed) Salisbury Street	health and fitness suite, swimming pool	925 yd
Sport Dimensions 1B 1B DEVONSHIRE ROAD	health and fitness suite	967 yd
Acton Centre ACTON TOWN HALL ACTON TOWN HALL HIGH STREET	health and fitness suite, swimming pool	974 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	95.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	95.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	95.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	71.8 Mbit/s
Average download speed	111.1 Mbit/s
Minimum download speed	600 Mbit/s
Maximum download speed	600 Mbit/s

Upload Speed

Median upload speed	17 Mbit/s
Average upload speed	16.8 Mbit/s
Maximum upload speed	40 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of W4 1BS