Little Portland Street, London, W1W 7JG

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding W1W 7JG has a female population much higher than UK average, with 61.3% of the population being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	43.4%	61.3%	17.9%	51.0%	10.3%
Male	56.6%	38.7%	-17.9%	49.0%	-10.3%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around W1W 7JG, a significant portion of the population is single, making up 75.5% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	67.1%	75.5%	8.4%	37.9%	37.6%
Married: Opposite sex	21.8%	13.4%	-8.4%	44.2%	-30.8%
Married: Same sex	1.9%	0%	-1.9%	0.3%	-0.3%
Civil partnership: Opposite sex	0%	0.8%	0.8%	0.1%	0.7%
Separated	2.3%	2.8%	0.5%	2.2%	0.6%
Divorced	6.5%	5.1%	-1.4%	9.1%	-4.0%
Widowed	0.5%	2.4%	1.9%	6.1%	-3.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (90.7%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	55.8%	59.6%	3.8%	48.4%	11.2%
Good health	30.1%	31.1%	1.0%	33.6%	-2.5%
Fair health	10%	4.9%	-5.1%	12.7%	-7.8%
Bad health	2.4%	3%	0.6%	4.0%	-1.0%
Very bad health	1.7%	1.5%	-0.2%	1.2%	0.3%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around W1W 7JG this area, 7.1% of residents have no qualifications. This is significantly lower than the UK average of 18.2%. This area stands out for its high percentage of residents with higher education degree or similar. The UK average is 33.8%, while in this area it is 60.1%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	7.6%	7.1%	-0.5%	18.2%	-11.1%
1-4 GCSEs or Equivalent	5.3%	3.6%	-1.7%	9.6%	-6.0%
5 or more GCSEs, an A-Level or 1-2 AS Levels	4.4%	5.5%	1.1%	13.4%	-7.9%
Apprenticeship	0.5%	2.8%	2.3%	5.3%	-2.5%
HNC, HND or 2+ A Levels	10.4%	16.2%	5.8%	16.9%	-0.7%
Degree or Similar	56.9%	60.1%	3.2%	33.8%	26.3%
Other	14.8%	4.7%	-10.1%	2.8%	1.9%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 63.2% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	1.1%	3.8%	2.7%	1.1%	2.7%
Chinese	4.5%	4.9%	0.4%	0.7%	4.2%
Indian	3.6%	2.3%	-1.3%	3.1%	-0.8%
Pakistani	0.2%	0%	-0.2%	2.7%	-2.7%
Other Asian	6.6%	3%	-3.6%	1.6%	1.4%
Black African	0.9%	1.5%	0.6%	2.5%	-1.0%
Black Caribbean	1.9%	0.4%	-1.5%	1.0%	-0.6%
Other Black	0.9%	0.8%	-0.1%	0.5%	0.3%
Mixed White and Asian	2.6%	3%	0.4%	0.8%	2.2%
Mixed White and African	0.6%	0.8%	0.2%	0.4%	0.4%
Mixed White and Caribbean	1.3%	0.8%	-0.5%	0.9%	-0.1%
Mixed Other	1.3%	1.9%	0.6%	0.8%	1.1%
White	67.9%	63.2%	-4.7%	81.4%	-18.2%
Roma	0%	1.1%	1.1%	0.2%	0.9%
Arab	3.6%	9%	5.4%	0.6%	8.4%
Other	3%	3.8%	0.8%	1.6%	2.2%

Country of Birth

In this area, just 27% of residents were born in the United Kingdom, meaning that the majority of residents originate from outside the UK.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	41%	27%	-14.0%	83.2%	-56.2%
European Union	22.4%	39%	16.6%	6.1%	32.9%
Rest of Europe	5.1%	4.1%	-1.0%	0.8%	3.3%
Africa	4.5%	4.1%	-0.4%	2.7%	1.4%
Middle East and Asia	16.5%	16.9%	0.4%	5.6%	11.3%
The Americas and the Caribbean	7.9%	6.7%	-1.2%	1.3%	5.4%
Oceania	2.6%	2.2%	-0.4%	0.3%	1.9%

Length of Residence

In this area majority of residents originate from outside the UK. Only 27% of residents were born in the United Kingdom. 22.8% of residents have lived in the UK for 10 years or more.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	40.4%	27%	-13.4%	83.2%	-56.2%
10+ Years	14.7%	22.8%	8.1%	9.8%	13.0%
5-10 Years	16%	7.9%	-8.1%	2.9%	5.0%
2-5 Years	11.8%	22.5%	10.7%	2.2%	20.3%
Less than 2 years	17.1%	19.9%	2.8%	1.9%	18.0%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	45.9%	76.7%	-30.8%
Ireland	0.7%	0.6%	0.1%
France	4.4%	0.3%	4.1%
Germany	0.7%	0.2%	0.5%
Italy	3%	0.6%	2.4%
Portugal	0.4%	0.5%	-0.1%
Spain	16.3%	0.4%	15.9%
Lithuania	0.4%	0.3%	0.1%
Romania	0.4%	0.9%	-0.5%
Other EU countries	7%	1.5%	5.5%
Turkey	1.1%	0.1%	1.0%
Other Europe	2.2%	0.2%	2.0%
North Africa	0.7%	0.1%	0.6%
Middle East	1.5%	0.1%	1.4%
Eastern Asia	0.7%	0.3%	0.4%
Southern Asia	1.9%	1.2%	0.7%
South-East Asia	2.6%	0.2%	2.4%
North America and the Caribbean	4.4%	0.3%	4.1%
Central and South America	1.1%	0.2%	0.9%
Oceania	1.9%	0.1%	1.8%
No passport held	2.6%	13.5%	-10.9%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	22.1%	37.2%	-15.1%
Christian	51.7%	46.2%	5.5%
Buddhist	0.4%	0.5%	-0.1%
Hindu	1.9%	1.7%	0.2%
Jewish	1.1%	0.5%	0.6%
Muslim	14.6%	6.5%	8.1%
Not answered	8.2%	6.0%	2.2%

Safety

Is Little Portland Street dangerous?

Over the last 12 months, the overall crime rate around Little Portland Street was 780.3 per 1,000 residents, which is 13.5% lower than the Marylebone average. The most reported crime type was Other theft.

Little Portland Street has the 28th highest crime rate of 85 local areas in Marylebone and the 85th highest crime rate of 604 local areas in Westminster .

Violent and sexual offences accounted for around 124.2 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -13.0%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a much higher level of wealth compared to the average household in England and Wales. 93% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£64,300

Income Rank
10/10

Household Income in W1W 7JG, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 6/10 (average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 6/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 2/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 3/10 (low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 7/10 (above average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 10/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 7/10 (above average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 7/10 (above average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Little Portland Street are based on 9 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for City Of Westminster.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Little Portland Street, London, W1W 7JG

Estimated Average Property Prices for W1W 7JG

Average Price
£11,879,487

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£11,879,487

Other
no sales

Estimated Average Property Prices for Little Portland Street

Average Price
£1,789,285

Semi-Detached
no sales

Terraced
£1,535,944

Detached
no sales

Flats/Maisonettes
£2,348,658

Other
£237,837

Property Prices Comparison

Latest Property Sales on Little Portland Street

Address	Sale Price	Sale Date	Price Estimate 2025
10 Little Portland Street, London, Greater London Flats/Maisonettes, an established residential building	£5,650,000	2006-06-30	£11,140,641

View All Property Sales and Other Statistics for W1W 7JG

Employment

W1W 7JG area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of student residents living in W1W 7JG area is much higher than the country's average. Usually places with high percentage of students are near Universities and near entertainment places.

Economic Activity

Student (economically inactive)	79
Full-Time Employee	72
Part-Time Employee	25
Self-Employed	18
Retired	13
Long-Term Sick or disabled	12
Looking after home or family	11
Other	9
Full-Time Student (with or without job)	7
Unemployed	7

Employment Industry

Financial and insurance activities	61
Professional, scientific and technical activities	51
Information and communication	35
Other	34
Accommodation and food service activities	20
Wholesale and retail trade; repair of motor vehicles and motor cycles	18
Human health and social work activities	17
Education	16
Real estate activities	12
Administrative and support service activities	9
Construction	7
Public administration and defence; compulsory social security	6
Electricity, gas, steam and air conditioning supply	2
Manufacturing	2
Transport and storage	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Thomas Coram Centre 49 Mecklenburgh Square , WC1N 2NY	4out of 4	1,970 yd	Local authority nursery school	Yes	Mixed	More About School
Portman Early Childhood Centre 12 Salisbury Street , NW8 8DE	4out of 4	2,009 yd	Local authority nursery school	Yes	Mixed	More About School
Kate Greenaway Nursery School and Children's Centre Yorkway Court , Copenhagen Street N1 0UH	4out of 4	2,851 yd	Local authority nursery school	Yes	Mixed	More About School
Tachbrook Nursery School Aylesford Street , SW1V 3RT	3out of 4	3,863 yd	Local authority nursery school	Yes	Mixed	More About School
Ethelred Nursery School and Children's Centre 1 Gundulf Street , SE11 6BG	4out of 4	4,054 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
All Souls CofE Primary School Foley Street , W1W 7JJ	3out of 4	461 yd	Voluntary aided school	Yes	Mixed	More About School
St Vincent's Catholic Primary School St Vincent Street , W1U 4DF	4out of 4	692 yd	Voluntary aided school	Yes	Mixed	More About School
Soho Parish CofE Primary School 23 Great Windmill Street , W1D 7LF	3out of 4	1,008 yd	Voluntary aided school	No	Mixed	More About School
St George's Hanover Square CofE Primary School South Street , W1K 2XH	3out of 4	1,184 yd	Voluntary aided school	No	Mixed	More About School
Netley Primary School & Centre for Autism 74 Stanhope Street , NW1 3EX	3out of 4	1,220 yd	Community school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The St Marylebone CofE School 64 Marylebone High Street , W1U 5BA	4out of 4	845 yd	Academy converter	Not Applicable	Girls	More About School
Maria Fidelis Catholic School FCJ 1 - 39 Drummond Crescent , NW1 1LY	3out of 4	1,705 yd	Voluntary aided school	No	Mixed	More About School
Regent High School Chalton Street , Camden NW1 1RX	3out of 4	2,151 yd	Community school	No	Mixed	More About School
Westminster City School 55 Palace Street , SW1E 5HJ	3out of 4	2,422 yd	Academy converter	No	Boys	More About School
Marylebone Boys' School North Wharf Road , W2 1QZ	3out of 4	2,515 yd	Free schools	No	Boys	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Mary Ward Centre (AE Centre) 42 - 43 Queen Square , Camden WC1N 3AQ	- not rated	1,695 yd	Further education	Not Applicable	Mixed	More About School
City Lit Keeley Street , Covent Garden WC2B 4BA	- not rated	1,811 yd	Further education	Not Applicable	Mixed	More About School
Capital City College Group 211 Gray's Inn Road , WC1X 8RA	- not rated	2,186 yd	Further education	Not Applicable	Mixed	More About School
WM College 44 Crowndale Road , Mill Hill Road NW1 1TR	- not rated	2,206 yd	Further education	Not Applicable	Mixed	More About School
Harris Westminster Sixth Form Steel House, 11 Tothill Street , Westminster SW1H 9LH	- not rated	2,398 yd	Free schools 16 to 19	No	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark King Solomon Academy Penfold Street , NW1 6RU	4out of 4	1,984 yd	Academy sponsor led	Yes	Mixed	More About School
St Mary Magdalene Academy Liverpool Road , Islington N7 8PG	3out of 4	4,416 yd	Academy sponsor led	No	Mixed	More About School
Ark Globe Academy Harper Road , SE1 6AG	3out of 4	4,813 yd	Academy sponsor led	Yes	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
University of Westminster 309 Regent Street , W1B 2UW	- not rated	113 yd	Higher education institutions	Not Applicable	Mixed	More About School
Queen's College, London 43-49 Harley Street , W1G 8BT	- not rated	268 yd	Other independent school	No	Girls	More About School
Eifa International School 36 Portland Place , W1B 1LS	- not rated	288 yd	Other independent school	Yes	Mixed	More About School
Portland Place School 56-58 Portland Place , W1B 1NJ	- not rated	392 yd	Other independent school	No	Mixed	More About School
Southbank International School Westminster 63-65 Portland Place , London W1B 1QR	- not rated	508 yd	Other independent school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Little Portland Cafe	FLAT 1, 15 LITTLE PORTLAND STREET	38 yd
The Great Thai Grab&Go	BASEMENT AND GROUND FLOOR, 53 GREAT PORTLAND STREET	42 yd
Glow Bar London	70 MORTIMER STREET	57 yd
Workshop Coffee & Co.	BASEMENT AND GROUND FLOOR, 80 MORTIMER STREET	58 yd
Cock Tavern Public House	27 GREAT PORTLAND STREET	62 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
The London Cocktail Club	PORTLAND HOUSE, 4 GREAT PORTLAND STREET	190 yd
Whistle Punks	52-53 EASTCASTLE STREET	301 yd
Be At One	94 WIMPOLE STREET	436 yd
Karaoke Box Mayfair	12-14 MADDOX STREET	450 yd
Maroto	4 VERE STREET	457 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
We11	29 GREAT PORTLAND STREET	50 yd
Psycle	BASEMENT AND GROUND FLOOR, 76-78 MORTIMER STREET	55 yd
Kiss The Hippo	BASEMENT AND GROUND FLOOR, 51 MARGARET STREET	92 yd
Hotel Chocolat	294 REGENT STREET	116 yd
Slice By Pizza Pilgrims	CONCESSION AT, 15 JOHN PRINCE'S STREET	185 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
IKEA Oxford Street	216 OXFORD STREET	218 yd
Sainsbury's	31-35 MORTIMER STREET	282 yd
Waitrose Ltd	BASEMENT CONCESSION, JOHN LEWIS, 278-306 OXFORD STREET	325 yd
Marks And Spencer	169-173 OXFORD STREET	402 yd
Tesco	101 NEW CAVENDISH STREET	419 yd

Sport

Facility Name	Sport Objects	Distance
Destination Health And Fitness (Closed) 42-48 42-48 Great Portland Street	health and fitness suite	24 yd
University Of Westminster Sports And Leisure Centre REGENT STREET	health and fitness suite	110 yd
Barrecore Mayfair CAVENDISH SQUARE		152 yd
Chuan Spa Health Club 1C 1C PORTLAND PLACE	health and fitness suite, swimming pool	156 yd
Agua At Sanderson Hotel (Closed) BERNERS STREET	health and fitness suite	356 yd
Fitness First Health Club (London Oxford Circus) GREAT MARLBOROUGH STREET	health and fitness suite	396 yd
Pure Gym (London Great Portland Street) CAVENDISH MEWS NORTH	health and fitness suite, swimming pool	414 yd
Easygym (London Oxford Street) The Plaza The Plaza Oxford Street	health and fitness suite	416 yd
Central Club (Closed) Portland Place	health and fitness suite	426 yd
The London Edition BERNERS STREET	health and fitness suite	458 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.