New Bond Street, London, W1S 4RD

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding W1S 4RD has a slightly higher male population, with 52.7% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	42.9%	47.3%	4.4%	51.0%	-3.7%
Male	57.1%	52.7%	-4.4%	49.0%	3.7%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around W1S 4RD, a significant portion of the population is single, making up 53% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	59.7%	53%	-6.7%	37.9%	15.1%
Married: Opposite sex	29.1%	24.3%	-4.8%	44.2%	-19.9%
Married: Same sex	0.4%	3.2%	2.8%	0.3%	2.9%
Separated	2.3%	4.3%	2.0%	2.2%	2.1%
Divorced	5.8%	11.9%	6.1%	9.1%	2.8%
Widowed	2.7%	3.2%	0.5%	6.1%	-2.9%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (95%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	65%	70.6%	5.6%	48.4%	22.2%
Good health	26.8%	24.4%	-2.4%	33.6%	-9.2%
Fair health	6.8%	5%	-1.8%	12.7%	-7.7%
Bad health	1.1%	0%	-1.1%	4.0%	-4.0%
Very bad health	0.4%	0%	-0.4%	1.2%	-1.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around W1S 4RD this area, 9.2% of residents have no qualifications. This is significantly lower than the UK average of 18.2%. This area stands out for its high percentage of residents with higher education degree or similar. The UK average is 33.8%, while in this area it is 72.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	4.3%	9.2%	4.9%	18.2%	-9.0%
1-4 GCSEs or Equivalent	3.9%	2.7%	-1.2%	9.6%	-6.9%
5 or more GCSEs, an A-Level or 1-2 AS Levels	4.3%	3.8%	-0.5%	13.4%	-9.6%
Apprenticeship	0.4%	3.2%	2.8%	5.3%	-2.1%
HNC, HND or 2+ A Levels	5.8%	8.1%	2.3%	16.9%	-8.8%
Degree or Similar	69%	72.4%	3.4%	33.8%	38.6%
Other	12.4%	0.5%	-11.9%	2.8%	-2.3%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 54.9% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	0.5%	0.5%	1.1%	-0.6%
Chinese	4.3%	7.8%	3.5%	0.7%	7.1%
Indian	5%	8.8%	3.8%	3.1%	5.7%
Pakistani	1.4%	1.5%	0.1%	2.7%	-1.2%
Other Asian	3.2%	2.5%	-0.7%	1.6%	0.9%
Black African	0.7%	0%	-0.7%	2.5%	-2.5%
Black Caribbean	0.4%	0%	-0.4%	1.0%	-1.0%
Other Black	0.4%	0%	-0.4%	0.5%	-0.5%
Mixed White and Asian	1.4%	2.9%	1.5%	0.8%	2.1%
Mixed White and African	0%	0.5%	0.5%	0.4%	0.1%
Mixed White and Caribbean	0%	0.5%	0.5%	0.9%	-0.4%
Mixed Other	3.2%	2.5%	-0.7%	0.8%	1.7%
White	68.6%	54.9%	-13.7%	81.4%	-26.5%
Roma	0%	1.5%	1.5%	0.2%	1.3%
Arab	9.3%	4.9%	-4.4%	0.6%	4.3%
Other	2.1%	11.3%	9.2%	1.6%	9.7%

Country of Birth

In this area, just 29.8% of residents were born in the United Kingdom, meaning that the majority of residents originate from outside the UK.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	36.1%	29.8%	-6.3%	83.2%	-53.4%
European Union	22.1%	24.9%	2.8%	6.1%	18.8%
Rest of Europe	5%	8.3%	3.3%	0.8%	7.5%
Africa	6.1%	2.9%	-3.2%	2.7%	0.2%
Middle East and Asia	18.6%	19%	0.4%	5.6%	13.4%
The Americas and the Caribbean	9.6%	14.6%	5.0%	1.3%	13.3%
Oceania	2.5%	0.5%	-2.0%	0.3%	0.2%

Length of Residence

In this area majority of residents originate from outside the UK. Only 29.8% of residents were born in the United Kingdom. 23.9% of residents have lived in the UK for 10 years or more.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	35%	29.8%	-5.2%	83.2%	-53.4%
10+ Years	18.6%	23.9%	5.3%	9.8%	14.1%
5-10 Years	16.4%	9.3%	-7.1%	2.9%	6.4%
2-5 Years	12.1%	20%	7.9%	2.2%	17.8%
Less than 2 years	17.9%	17.1%	-0.8%	1.9%	15.2%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	44.2%	76.7%	-32.5%
Ireland	1.5%	0.6%	0.9%
France	3.6%	0.3%	3.3%
Germany	3%	0.2%	2.8%
Italy	7.1%	0.6%	6.5%
Portugal	1%	0.5%	0.5%
Spain	2.5%	0.4%	2.1%
Poland	1.5%	1.3%	0.2%
Romania	1%	0.9%	0.1%
Other EU countries	9.1%	1.5%	7.6%
Turkey	1.5%	0.1%	1.4%
Other Europe	2%	0.2%	1.8%
North Africa	0.5%	0.1%	0.4%
Middle East	1%	0.1%	0.9%
Eastern Asia	3.6%	0.3%	3.3%
Southern Asia	2%	1.2%	0.8%
South-East Asia	2%	0.2%	1.8%
Central Asia	0.5%	0.0%	0.5%
North America and the Caribbean	6.1%	0.3%	5.8%
Central and South America	3%	0.2%	2.8%
No passport held	3%	13.5%	-10.5%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	33.3%	37.2%	-3.9%
Christian	35.8%	46.2%	-10.4%
Hindu	5.5%	1.7%	3.8%
Jewish	1.5%	0.5%	1.0%
Muslim	8%	6.5%	1.5%
Sikh	4%	0.9%	3.1%
Other religion	0.5%	0.6%	-0.1%
Not answered	11.4%	6.0%	5.4%

Safety

Is New Bond Street dangerous?

Over the last 12 months, the overall crime rate around New Bond Street was 6674.1 per 1,000 residents, which is 1909.6% higher than the Knightsbridge & Belgravia average. The most reported crime type was Theft from the person.

New Bond Street has the 4th highest crime rate of 64 local areas in Knightsbridge & Belgravia and the 13th highest crime rate of 604 local areas in Westminster . It is also in the top 100 most dangerous local areas in England and Wales.

Violent and sexual offences accounted for around 1437.5 crimes per 1,000 residents and have remained broadly unchanged year on year. Over the last decade, overall crime has risen by about 15.3%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a much higher level of wealth compared to the average household in England and Wales. 96% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£68,500

Income Rank
10/10

Household Income in W1S 4RD, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 2/10 (very low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 1/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 1/10 (very low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 2/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 1/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 3/10 (low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 6/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 10/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 1/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 2/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on New Bond Street are based on 65 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for City Of Westminster.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for New Bond Street, London, W1S 4RD

Estimated Average Property Prices for W1S 4RD

Average Price
£71,386,025

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£71,386,025

Estimated Average Property Prices for New Bond Street

Average Price
£48,878,098

Semi-Detached
no sales

Terraced
£24,248,600

Detached
no sales

Flats/Maisonettes
£1,433,873

Other
£54,873,439

Property Prices Comparison

Latest Property Sales on New Bond Street

Address	Sale Price	Sale Date	Price Estimate 2025
171 New Bond Street, London, Greater London Other, an established residential building	£76,000,000	2023-09-29	£66,946,163
171 New Bond Street, London, Greater London Flats/Maisonettes, an established residential building	£1,200,000	2004-09-08	£2,690,379
171 New Bond Street, London, Greater London Flats/Maisonettes, an established residential building	£1,200,000	2004-09-08	£2,690,379

View All Property Sales and Other Statistics for W1S 4RD

Employment

W1S 4RD area has a very high level of entrepreneurship. Only 1% of streets have higher percent of entrepreneur residents. 22% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

W1S 4RD area has a low unemployment rate. According to Census 2021, 0% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of student residents living in W1S 4RD area is much higher than the country's average. Usually places with high percentage of students are near Universities and near entertainment places.

Economic Activity

Full-Time Employee	65
Self-Employed	39
Student (economically inactive)	21
Other	17
Retired	14
Looking after home or family	11
Part-Time Employee	10
Full-Time Student (with or without job)	3
Long-Term Sick or disabled	1
Unemployed	0

Employment Industry

Financial and insurance activities	75
Professional, scientific and technical activities	27
Wholesale and retail trade; repair of motor vehicles and motor cycles	15
Other	10
Information and communication	9
Human health and social work activities	9
Construction	8
Administrative and support service activities	8
Real estate activities	8
Accommodation and food service activities	6
Public administration and defence; compulsory social security	6
Manufacturing	3
Transport and storage	2
Education	2
Mining and quarrying	1
Electricity, gas, steam and air conditioning supply	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Thomas Coram Centre 49 Mecklenburgh Square , WC1N 2NY	4out of 4	2,526 yd	Local authority nursery school	Yes	Mixed	More About School
Portman Early Childhood Centre 12 Salisbury Street , NW8 8DE	4out of 4	2,529 yd	Local authority nursery school	Yes	Mixed	More About School
Tachbrook Nursery School Aylesford Street , SW1V 3RT	3out of 4	3,003 yd	Local authority nursery school	Yes	Mixed	More About School
Ethelred Nursery School and Children's Centre 1 Gundulf Street , SE11 6BG	4out of 4	3,387 yd	Local authority nursery school	Yes	Mixed	More About School
Kate Greenaway Nursery School and Children's Centre Yorkway Court , Copenhagen Street N1 0UH	4out of 4	3,601 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St George's Hanover Square CofE Primary School South Street , W1K 2XH	3out of 4	517 yd	Voluntary aided school	No	Mixed	More About School
Soho Parish CofE Primary School 23 Great Windmill Street , W1D 7LF	3out of 4	727 yd	Voluntary aided school	No	Mixed	More About School
St Vincent's Catholic Primary School St Vincent Street , W1U 4DF	4out of 4	1,208 yd	Voluntary aided school	Yes	Mixed	More About School
All Souls CofE Primary School Foley Street , W1W 7JJ	3out of 4	1,214 yd	Voluntary aided school	Yes	Mixed	More About School
St Peter's Eaton Square CofE Primary School Lower Belgrave Street , SW1W 0NL	4out of 4	1,748 yd	Voluntary aided school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Westminster City School 55 Palace Street , SW1E 5HJ	3out of 4	1,548 yd	Academy converter	No	Boys	More About School
The St Marylebone CofE School 64 Marylebone High Street , W1U 5BA	4out of 4	1,572 yd	Academy converter	Not Applicable	Girls	More About School
The Grey Coat Hospital Greycoat Place , SW1P 2DY	4out of 4	1,877 yd	Academy converter	No	Girls	More About School
Maria Fidelis Catholic School FCJ 1 - 39 Drummond Crescent , NW1 1LY	3out of 4	2,519 yd	Voluntary aided school	No	Mixed	More About School
Saint Thomas More Language College Cadogan Street , SW3 2QS	4out of 4	2,538 yd	Voluntary aided school	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Harris Westminster Sixth Form Steel House, 11 Tothill Street , Westminster SW1H 9LH	- not rated	1,622 yd	Free schools 16 to 19	No	Mixed	More About School
City Lit Keeley Street , Covent Garden WC2B 4BA	- not rated	1,869 yd	Further education	Not Applicable	Mixed	More About School
The Mary Ward Centre (AE Centre) 42 - 43 Queen Square , Camden WC1N 3AQ	- not rated	2,091 yd	Further education	Not Applicable	Mixed	More About School
United Colleges Group 25 Paddington Green , W2 1NB	- not rated	2,723 yd	Further education	Not Applicable	Mixed	More About School
The Marine Society College of the Sea 200b Lambeth Road , SE1 7JY	- not rated	2,741 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark King Solomon Academy Penfold Street , NW1 6RU	4out of 4	2,340 yd	Academy sponsor led	Yes	Mixed	More About School
Ark Globe Academy Harper Road , SE1 6AG	3out of 4	4,386 yd	Academy sponsor led	Yes	Mixed	More About School
St Mary Magdalene Academy Liverpool Road , Islington N7 8PG	3out of 4	5,171 yd	Academy sponsor led	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Eaton Square Mayfair 106 Piccadilly , London W1J 7NL	- not rated	665 yd	Other independent school	No	Mixed	More About School
University of Westminster 309 Regent Street , W1B 2UW	- not rated	780 yd	Higher education institutions	Not Applicable	Mixed	More About School
Wetherby Senior School 100 Marylebone Lane , Marylebone W1U 2QU	- not rated	1,010 yd	Other independent school	No	Boys	More About School
Queen's College, London 43-49 Harley Street , W1G 8BT	- not rated	1,012 yd	Other independent school	No	Girls	More About School
Fashion Retail Academy 15 Gresse Street , W1T 1QL	- not rated	1,154 yd	Miscellaneous	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Searcys@The Ri	THE ROYAL INSTITUTION OF GREAT BRITAIN, 21 ALBEMARLE STREET	32 yd
Graff Diamonds Ltd	28 ALBEMARLE STREET	44 yd
Isabel Mayfair Limited	26B-26C ALBEMARLE STREET	57 yd
Ralphs Coffee Bar	1-5 NEW BOND STREET	58 yd
Bar Des Pres	16 ALBEMARLE STREET	66 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Oswalds	25 ALBEMARLE STREET	60 yd
Justerini & Brooks	41 BURLINGTON ARCADE	118 yd
Maison Estelle	6 GRAFTON STREET	126 yd
Lanserhof At The Arts Club	18 DOVER STREET	144 yd
Luxx	15 BERKELEY STREET	190 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Cojean	13 BERKELEY STREET	203 yd
Hagen Espresso Bar Mayfair	27-29 SWALLOW STREET	315 yd
Bike-Drop	56-60 CONDUIT STREET	317 yd
Cafe Murano	BASEMENT AND GROUND FLOOR, 33 ST JAMES'S STREET	370 yd
Barry's	59-61 KINGLY STREET	391 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Sainsbury's	38 STRATTON STREET	264 yd
Marks And Spencer - Simply Food	78 PICCADILLY	352 yd
Tesco	RCA HOUSE, 50-52 CURZON STREET	452 yd
Tesco	GROUND FLOOR, THE PLAZA, 17-25 REGENT STREET	591 yd
Waitrose Ltd	BASEMENT CONCESSION, JOHN LEWIS, 278-306 OXFORD STREET	648 yd

Sport

Facility Name	Sport Objects	Distance
The Spa At Browns Hotel DOVER STREET	health and fitness suite	106 yd
Fitness First Health Club (London Berkeley Square) BERKELEY SQUARE HOUSE BERKELEY SQUARE HOUSE BERKELEY SQUARE	health and fitness suite	184 yd
Mayfair Spa @ Radisson Edwardian Hotel STRATTON STREET	health and fitness suite	263 yd
Lansdowne Club FITZMAURICE PLACE	health and fitness suite, squash courts, swimming pool	313 yd
St James'S Health Club (Closed) 7/9 7/9 St. James Street	health and fitness suite	321 yd
Fitness First Health Club (London Carnaby Street) KINGLY STREET	health and fitness suite	391 yd
The Piccadilly Health Club And Spa PICCADILLY	health and fitness suite, squash courts, swimming pool	420 yd
Akasha Holistic Wellbeing Centre @ Hotel Cafe Royal REGENT STREET	health and fitness suite, swimming pool	448 yd
Nuffield Health Fitness & Wellbeing (West End) (Closed) 27-28 27-28 Kingly Street	health and fitness suite, swimming pool	451 yd
Bath & Racquets Club BROOK'S MEWS	health and fitness suite, squash courts	471 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of W1S 4RD