Rupert Street, London, W1D 6DF

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding W1D 6DF is primarily male, with 61.9% of the population being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	40.6%	38.1%	-2.5%	51.0%	-12.9%
Male	59.4%	61.9%	2.5%	49.0%	12.9%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around W1D 6DF, a significant portion of the population is single, making up 70.7% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	58.1%	70.7%	12.6%	37.9%	32.8%
Married: Opposite sex	27.8%	19.8%	-8.0%	44.2%	-24.4%
Married: Same sex	2.5%	2.2%	-0.3%	0.3%	1.9%
Separated	3.1%	1.5%	-1.6%	2.2%	-0.7%
Divorced	7%	4.8%	-2.2%	9.1%	-4.3%
Widowed	1.4%	1.1%	-0.3%	6.1%	-5.0%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (92.9%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	49.2%	60.6%	11.4%	48.4%	12.2%
Good health	37.8%	32.3%	-5.5%	33.6%	-1.3%
Fair health	9.2%	7.1%	-2.1%	12.7%	-5.6%
Bad health	2.8%	0%	-2.8%	4.0%	-4.0%
Very bad health	1%	0%	-1.0%	1.2%	-1.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

This area stands out for its high percentage of residents with higher education degree or similar. The UK average is 33.8%, while in this area it is 61.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	14%	13.6%	-0.4%	18.2%	-4.6%
1-4 GCSEs or Equivalent	7.6%	4.8%	-2.8%	9.6%	-4.8%
5 or more GCSEs, an A-Level or 1-2 AS Levels	7.3%	2.6%	-4.7%	13.4%	-10.8%
Apprenticeship	0.8%	1.8%	1.0%	5.3%	-3.5%
HNC, HND or 2+ A Levels	9.3%	10.7%	1.4%	16.9%	-6.2%
Degree or Similar	39.6%	61.4%	21.8%	33.8%	27.6%
Other	21.3%	5.1%	-16.2%	2.8%	2.3%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 56.5% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	3.3%	2.1%	-1.2%	1.1%	1.0%
Chinese	35.7%	14.5%	-21.2%	0.7%	13.8%
Indian	0.8%	3.9%	3.1%	3.1%	0.8%
Pakistani	1%	1.8%	0.8%	2.7%	-0.9%
Other Asian	4.3%	3.2%	-1.1%	1.6%	1.6%
Black African	2.3%	3.5%	1.2%	2.5%	1.0%
Black Caribbean	0%	0.4%	0.4%	1.0%	-0.6%
Other Black	0.3%	0.4%	0.1%	0.5%	-0.1%
Mixed White and Asian	0.8%	1.8%	1.0%	0.8%	1.0%
Mixed White and African	1%	0.7%	-0.3%	0.4%	0.3%
Mixed White and Caribbean	0.3%	0.4%	0.1%	0.9%	-0.5%
Mixed Other	0.8%	2.8%	2.0%	0.8%	2.0%
White	43.1%	56.5%	13.4%	81.4%	-24.9%
Roma	0%	1.1%	1.1%	0.2%	0.9%
Arab	1.5%	2.8%	1.3%	0.6%	2.2%
Other	4.8%	4.2%	-0.6%	1.6%	2.6%

Country of Birth

In this area, just 36.5% of residents were born in the United Kingdom, meaning that the majority of residents originate from outside the UK.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	36.5%	36.5%	0.0%	83.2%	-46.7%
European Union	9.7%	17%	7.3%	6.1%	10.9%
Rest of Europe	1%	7.2%	6.2%	0.8%	6.4%
Africa	5.6%	5.8%	0.2%	2.7%	3.1%
Middle East and Asia	39.5%	22.7%	-16.8%	5.6%	17.1%
The Americas and the Caribbean	5.1%	6.9%	1.8%	1.3%	5.6%
Oceania	2.6%	4%	1.4%	0.3%	3.7%

Length of Residence

In this area majority of residents originate from outside the UK. Only 36.5% of residents were born in the United Kingdom. 21.4% of residents have lived in the UK for 10 years or more.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	35.2%	35.9%	0.7%	83.2%	-47.3%
10+ Years	12%	21.4%	9.4%	9.8%	11.6%
5-10 Years	18.1%	14.9%	-3.2%	2.9%	12.0%
2-5 Years	12.8%	16%	3.2%	2.2%	13.8%
Less than 2 years	21.9%	11.7%	-10.2%	1.9%	9.8%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	49.1%	76.7%	-27.6%
Ireland	1.1%	0.6%	0.5%
France	4.3%	0.3%	4.0%
Germany	2.8%	0.2%	2.6%
Italy	2.8%	0.6%	2.2%
Portugal	1.4%	0.5%	0.9%
Spain	2.8%	0.4%	2.4%
Lithuania	0.4%	0.3%	0.1%
Poland	1.4%	1.3%	0.1%
Romania	3.2%	0.9%	2.3%
Other EU countries	2.8%	1.5%	1.3%
Turkey	0.4%	0.1%	0.3%
Other Europe	4.3%	0.2%	4.1%
South and Eastern Africa	0.7%	0.2%	0.5%
Middle East	0.4%	0.1%	0.3%
Eastern Asia	7.1%	0.3%	6.8%
Southern Asia	2.8%	1.2%	1.6%
South-East Asia	3.6%	0.2%	3.4%
North America and the Caribbean	3.2%	0.3%	2.9%
Central and South America	0.7%	0.2%	0.5%
Oceania	2.1%	0.1%	2.0%
No passport held	2.5%	13.5%	-11.0%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	49.3%	37.2%	12.1%
Christian	26.1%	46.2%	-20.1%
Buddhist	2.5%	0.5%	2.0%
Hindu	1.8%	1.7%	0.1%
Jewish	3.2%	0.5%	2.7%
Muslim	8.2%	6.5%	1.7%
Sikh	0.4%	0.9%	-0.5%
Other religion	1.1%	0.6%	0.5%
Not answered	7.5%	6.0%	1.5%

Safety

Is Rupert Street dangerous?

Over the last 12 months, the overall crime rate around Rupert Street was 9662.0 per 1,000 residents, which is 2809.3% higher than the Knightsbridge & Belgravia average. The most reported crime type was Theft from the person.

Rupert Street has the 2nd highest crime rate of 64 local areas in Knightsbridge & Belgravia and the 6th highest crime rate of 604 local areas in Westminster . It is also in the top 100 most dangerous local areas in England and Wales.

Violent and sexual offences accounted for around 1653.6 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has risen by about 85.4%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a much higher level of wealth compared to the average household in England and Wales. 96% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£68,500

Income Rank
10/10

Household Income in W1D 6DF, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 8/10 (high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 8/10 (high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 8/10 (high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 2/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 5/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 10/10 (very high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 8/10 (high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 10/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 8/10 (high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 9/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Rupert Street are based on 57 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for City Of Westminster.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Rupert Street, London, W1D 6DF

Estimated Average Property Prices for W1D 6DF

Average Price
£292,162

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£292,162

Estimated Average Property Prices for Rupert Street

Average Price
£550,518

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£583,757

Other
£373,245

Property Prices Comparison

Latest Property Sales on Rupert Street

Address	Sale Price	Sale Date	Price Estimate 2025
20 Rupert Street, London, Greater London Other, an established residential building	£300,000	2019-01-31	£273,990

View All Property Sales and Other Statistics for W1D 6DF

Employment

W1D 6DF area has a very high level of entrepreneurship. Only 5% of streets have higher percent of entrepreneur residents. 17% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

Economic Activity

Full-Time Employee	130
Self-Employed	47
Student (economically inactive)	22
Other	17
Unemployed	15
Part-Time Employee	15
Retired	13
Looking after home or family	9
Full-Time Student (with or without job)	4
Long-Term Sick or disabled	0

Employment Industry

Accommodation and food service activities	77
Wholesale and retail trade; repair of motor vehicles and motor cycles	29
Other	26
Financial and insurance activities	24
Information and communication	23
Manufacturing	15
Professional, scientific and technical activities	14
Human health and social work activities	11
Education	11
Construction	5
Administrative and support service activities	4
Real estate activities	4
Transport and storage	3
Public administration and defence; compulsory social security	1
Agriculture, forestry and fishing	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Thomas Coram Centre 49 Mecklenburgh Square , WC1N 2NY	4out of 4	1,979 yd	Local authority nursery school	Yes	Mixed	More About School
Tachbrook Nursery School Aylesford Street , SW1V 3RT	3out of 4	3,011 yd	Local authority nursery school	Yes	Mixed	More About School
Ethelred Nursery School and Children's Centre 1 Gundulf Street , SE11 6BG	4out of 4	3,014 yd	Local authority nursery school	Yes	Mixed	More About School
Portman Early Childhood Centre 12 Salisbury Street , NW8 8DE	4out of 4	3,018 yd	Local authority nursery school	Yes	Mixed	More About School
Kate Greenaway Nursery School and Children's Centre Yorkway Court , Copenhagen Street N1 0UH	4out of 4	3,187 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Soho Parish CofE Primary School 23 Great Windmill Street , W1D 7LF	3out of 4	44 yd	Voluntary aided school	No	Mixed	More About School
All Souls CofE Primary School Foley Street , W1W 7JJ	3out of 4	1,078 yd	Voluntary aided school	Yes	Mixed	More About School
St Josephs Catholic Primary School Macklin Street , Covent Garden WC2B 5NA	3out of 4	1,088 yd	Voluntary aided school	Yes	Mixed	More About School
St Clement Danes CofE Primary School 118 Drury Lane , Covent Garden WC2B 5SU	4out of 4	1,157 yd	Voluntary aided school	Yes	Mixed	More About School
St George's Hanover Square CofE Primary School South Street , W1K 2XH	3out of 4	1,254 yd	Voluntary aided school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Westminster City School 55 Palace Street , SW1E 5HJ	3out of 4	1,680 yd	Academy converter	No	Boys	More About School
The Grey Coat Hospital Greycoat Place , SW1P 2DY	4out of 4	1,871 yd	Academy converter	No	Girls	More About School
The St Marylebone CofE School 64 Marylebone High Street , W1U 5BA	4out of 4	1,893 yd	Academy converter	Not Applicable	Girls	More About School
London Nautical School 61 Stamford Street , Waterloo SE1 9NA	2out of 4	2,042 yd	Foundation school	No	Boys	More About School
Maria Fidelis Catholic School FCJ 1 - 39 Drummond Crescent , NW1 1LY	3out of 4	2,245 yd	Voluntary aided school	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
City Lit Keeley Street , Covent Garden WC2B 4BA	- not rated	1,135 yd	Further education	Not Applicable	Mixed	More About School
Harris Westminster Sixth Form Steel House, 11 Tothill Street , Westminster SW1H 9LH	- not rated	1,460 yd	Free schools 16 to 19	No	Mixed	More About School
The Mary Ward Centre (AE Centre) 42 - 43 Queen Square , Camden WC1N 3AQ	- not rated	1,473 yd	Further education	Not Applicable	Mixed	More About School
Capital City College Group 211 Gray's Inn Road , WC1X 8RA	- not rated	2,205 yd	Further education	Not Applicable	Mixed	More About School
The Marine Society College of the Sea 200b Lambeth Road , SE1 7JY	- not rated	2,346 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark King Solomon Academy Penfold Street , NW1 6RU	4out of 4	2,917 yd	Academy sponsor led	Yes	Mixed	More About School
Ark Globe Academy Harper Road , SE1 6AG	3out of 4	3,794 yd	Academy sponsor led	Yes	Mixed	More About School
St Mary Magdalene Academy Liverpool Road , Islington N7 8PG	3out of 4	4,731 yd	Academy sponsor led	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Fashion Retail Academy 15 Gresse Street , W1T 1QL	- not rated	718 yd	Miscellaneous	Not Applicable	Mixed	More About School
The Royal Ballet School 46 Floral Street , Covent Garden WC2E 9DA	- not rated	835 yd	Other independent school	No	Mixed	More About School
Ecole Jeannine Manuel 43-45 Bedford Square , Bloomsbury WC1B 3DN	- not rated	891 yd	Other independent school	Yes	Mixed	More About School
University of Westminster 309 Regent Street , W1B 2UW	- not rated	957 yd	Higher education institutions	Not Applicable	Mixed	More About School
London School of Hygiene & Tropical Medicine Keppel Street , WC1E 7HT	- not rated	1,180 yd	Higher education institutions	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Old Tree Daiwan Bee	26 RUPERT STREET	19 yd
Orient London	15 WARDOUR STREET	22 yd
Waxy O'Connors	BASEMENT AND GROUND FLOOR, 14-16 RUPERT STREET	25 yd
C & R Cafe Restaurant		30 yd
Blue Posts Public House	28 RUPERT STREET	31 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Lio London	3-4 COVENTRY STREET	56 yd
Coyote Ugly Camden Limited	50 SHAFTESBURY AVENUE	67 yd
Coyote Ugly Saloon	36 SHAFTESBURY AVENUE	69 yd
Clubhouse 5	5 LISLE STREET	88 yd
The Casino At The Empire	5-6 LEICESTER SQUARE	153 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Vegan	BASEMENT, 3-5 WARDOUR STREET	54 yd
Leon	ASTORIA HOUSE, 62 SHAFTESBURY AVENUE	79 yd
New Golden Gate	16 LISLE STREET	156 yd
Hard Rock Cafe Piccadilly	CRITERION BUILDING, 225-229 PICCADILLY	156 yd
Monga	BASEMENT AND GROUND FLOOR, 12 MACCLESFIELD STREET	165 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Tesco	GROUND FLOOR, THE PLAZA, 17-25 REGENT STREET	284 yd
Sainsbury's	UNITS 5 AND 6, 57-63 CHARING CROSS ROAD	320 yd
Tesco	22-25 BEDFORD STREET	550 yd
The Co Operative Group	BASEMENT TO GROUND AND MEZZANINE FLOOR, 456-459 STRAND	562 yd
Tesco	GROUND FLOOR, 2-4 DEAN STREET	577 yd

Sport

Facility Name	Sport Objects	Distance
Third Space Health Club (Soho) BREWER STREET	health and fitness suite, swimming pool	249 yd
Pure Gym (London Piccadily) REX HOUSE 4-12 REX HOUSE 4-12 REGENT STREET	health and fitness suite, swimming pool	300 yd
Akasha Holistic Wellbeing Centre @ Hotel Cafe Royal REGENT STREET	health and fitness suite, swimming pool	302 yd
The Piccadilly Health Club And Spa PICCADILLY	health and fitness suite, squash courts, swimming pool	367 yd
Sofitel London St James WATERLOO PLACE	health and fitness suite	417 yd
Gymbox (Covent Garden) 42-49 42-49 ST. MARTIN'S LANE	health and fitness suite	438 yd
Another_Space (Covent Garden) 4-10 4-10 TOWER STREET		438 yd
Marshall Street Leisure Centre MARSHALL STREET	health and fitness suite, swimming pool	514 yd
Fitness First Health Club (London Carnaby Street) KINGLY STREET	health and fitness suite	588 yd
Nuffield Health Fitness & Wellbeing (West End) (Closed) 27-28 27-28 Kingly Street	health and fitness suite, swimming pool	631 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	100.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of W1D 6DF