Bard Road, London, W10 6TP

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around W10 6TP is generally consistent with those figures, having a male population of 48.7%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	54.9%	51.3%	-3.6%	51.0%	0.3%
Male	45.1%	48.7%	3.6%	49.0%	-0.3%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around W10 6TP, a significant portion of the population is single, making up 50% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	41.1%	50%	8.9%	37.9%	12.1%
Married: Opposite sex	26.3%	27.5%	1.2%	44.2%	-16.7%
Married: Same sex	0.5%	0%	-0.5%	0.3%	-0.3%
Separated	8.1%	6.4%	-1.7%	2.2%	4.2%
Divorced	13.9%	11.4%	-2.5%	9.1%	2.3%
Widowed	10%	4.7%	-5.3%	6.1%	-1.4%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	35.2%	49.7%	14.5%	48.4%	1.3%
Good health	28.9%	32.2%	3.3%	33.6%	-1.4%
Fair health	20.6%	11.4%	-9.2%	12.7%	-1.3%
Bad health	11.1%	3.6%	-7.5%	4.0%	-0.4%
Very bad health	4.3%	3.1%	-1.2%	1.2%	1.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	25.8%	15.7%	-10.1%	18.2%	-2.5%
1-4 GCSEs or Equivalent	16.3%	6%	-10.3%	9.6%	-3.6%
5 or more GCSEs, an A-Level or 1-2 AS Levels	9.6%	15.4%	5.8%	13.4%	2.0%
Apprenticeship	2.4%	4.7%	2.3%	5.3%	-0.6%
HNC, HND or 2+ A Levels	12%	17.4%	5.4%	16.9%	0.5%
Degree or Similar	21.5%	39.8%	18.3%	33.8%	6.0%
Other	12.4%	1%	-11.4%	2.8%	-1.8%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 42.2% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0.4%	0.3%	-0.1%	1.1%	-0.8%
Chinese	2%	0%	-2.0%	0.7%	-0.7%
Indian	0%	0.3%	0.3%	3.1%	-2.8%
Other Asian	2.4%	4.5%	2.1%	1.6%	2.9%
Black African	10.3%	22.9%	12.6%	2.5%	20.4%
Black Caribbean	9.1%	6.4%	-2.7%	1.0%	5.4%
Other Black	1.6%	0.3%	-1.3%	0.5%	-0.2%
Mixed White and Asian	0%	0.6%	0.6%	0.8%	-0.2%
Mixed White and African	0%	2.5%	2.5%	0.4%	2.1%
Mixed White and Caribbean	2.8%	3.6%	0.8%	0.9%	2.7%
Mixed Other	4%	3.1%	-0.9%	0.8%	2.3%
White	53.8%	42.2%	-11.6%	81.4%	-39.2%
Roma	0%	0.3%	0.3%	0.2%	0.1%
Arab	10.3%	5.6%	-4.7%	0.6%	5.0%
Other	3.6%	7.5%	3.9%	1.6%	5.9%

Country of Birth

In this area, 60.9% of the population were born in the United Kingdom, which is lower than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	66.4%	60.9%	-5.5%	83.2%	-22.3%
European Union	5.9%	10.6%	4.7%	6.1%	4.5%
Rest of Europe	3.2%	5.3%	2.1%	0.8%	4.5%
Africa	8.3%	13.4%	5.1%	2.7%	10.7%
Middle East and Asia	10.3%	5.6%	-4.7%	5.6%	0.0%
The Americas and the Caribbean	5.1%	3.9%	-1.2%	1.3%	2.6%
Oceania	0.8%	0.3%	-0.5%	0.3%	0.0%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	64%	61.2%	-2.8%	83.2%	-22.0%
10+ Years	2%	30.1%	28.1%	9.8%	20.3%
5-10 Years	4%	3.1%	-0.9%	2.9%	0.2%
2-5 Years	3.6%	2%	-1.6%	2.2%	-0.2%
Less than 2 years	26.5%	3.7%	-22.8%	1.9%	1.8%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	77.4%	76.7%	0.7%
Ireland	1.9%	0.6%	1.3%
France	1.1%	0.3%	0.8%
Germany	0.3%	0.2%	0.1%
Italy	3.9%	0.6%	3.3%
Portugal	2.2%	0.5%	1.7%
Spain	1.4%	0.4%	1.0%
Poland	0.6%	1.3%	-0.7%
Romania	0.6%	0.9%	-0.3%
Turkey	0.3%	0.1%	0.2%
Other Europe	1.1%	0.2%	0.9%
North Africa	1.7%	0.1%	1.6%
Central and Western Africa	0.3%	0.3%	0.0%
Middle East	0.3%	0.1%	0.2%
South-East Asia	1.1%	0.2%	0.9%
North America and the Caribbean	0.8%	0.3%	0.5%
Central and South America	0.6%	0.2%	0.4%
Oceania	0.3%	0.1%	0.2%
No passport held	4.4%	13.5%	-9.1%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	20%	37.2%	-17.2%
Christian	43.9%	46.2%	-2.3%
Muslim	31.4%	6.5%	24.9%
Sikh	0.3%	0.9%	-0.6%
Not answered	4.4%	6.0%	-1.6%

Safety

Is Bard Road dangerous?

Over the last 12 months, the overall crime rate around Bard Road was 251.4 per 1,000 residents, which is 50.1% higher than the Norland average. The most reported crime type was Violence and sexual offences.

Bard Road has the 5th highest crime rate of 20 local areas in Norland and the 147th highest crime rate of 503 local areas in Kensington and Chelsea .

Violent and sexual offences accounted for around 95.6 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -6.4%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a similar level of wealth to the average household in England and Wales. 53% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£44,200

Income Rank
5/10

Household Income in W10 6TP, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 9/10 (very high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 10/10 (very high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 10/10 (very high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 6/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 8/10 (high )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 5/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 10/10 (very high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 7/10 (above average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 10/10 (very high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 10/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Bard Road are based on 2 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Kensington And Chelsea.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Bard Road, London, W10 6TP

Estimated Average Property Prices for W10 6TP

Average Price
£589,567

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£589,567

Other
no sales

Estimated Average Property Prices for Bard Road

Average Price
£585,042

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£585,042

Other
no sales

Property Prices Comparison

Latest Property Sales on Bard Road

Address	Sale Price	Sale Date	Price Estimate 2025
Flat 5 Cian House, 10 Bard Road, London, Greater London Flats/Maisonettes, an established residential building	£405,000	2022-12-16	£379,425
1 Bard Road, London, Greater London Flats/Maisonettes, an established residential building	£325,000	2002-11-15	£790,659

View All Property Sales and Other Statistics for W10 6TP

Employment

W10 6TP area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of student residents living in W10 6TP area is much higher than the country's average. Usually places with high percentage of students are near Universities and near entertainment places.

Economic Activity

Full-Time Employee	93
Part-Time Employee	37
Student (economically inactive)	37
Retired	34
Self-Employed	31
Looking after home or family	17
Other	17
Long-Term Sick or disabled	16
Full-Time Student (with or without job)	9
Unemployed	8

Employment Industry

Education	19
Wholesale and retail trade; repair of motor vehicles and motor cycles	14
Human health and social work activities	12
Accommodation and food service activities	8
Other	7
Construction	6
Transport and storage	6
Professional, scientific and technical activities	5
Information and communication	5
Administrative and support service activities	2
Financial and insurance activities	2
Real estate activities	2
Public administration and defence; compulsory social security	2
Manufacturing	1
Water supply; sewerage, waste management and remediation activities	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St Anne's & Avondale Park Nursery School Sirdar Road , W11 4EE	4out of 4	591 yd	Local authority nursery school	Yes	Mixed	More About School
Randolph Beresford Early Years Centre Australia Road , White City W12 7PH	4out of 4	863 yd	Local authority nursery school	Yes	Mixed	More About School
Golborne Children's Centre 2a Bevington Road , North Kensington W10 5TN	4out of 4	1,491 yd	Local authority nursery school	Yes	Mixed	More About School
Maxilla Nursery School 2a Bevington Road , W10 5TN	4out of 4	1,523 yd	Local authority nursery school	Yes	Mixed	More About School
Vanessa Nursery School 14 Cathnor Road , W12 9JA	4out of 4	1,597 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Saint Francis of Assisi Catholic Primary School Treadgold Street , Notting Hill W11 4BJ	3out of 4	320 yd	Voluntary aided school	Yes	Mixed	More About School
Oxford Gardens Primary School Oxford Gardens , W10 6NF	3out of 4	589 yd	Community school	Yes	Mixed	More About School
Avondale Park Primary School Sirdar Road , W11 4EE	3out of 4	591 yd	Community school	No	Mixed	More About School
Ark Swift Primary Academy Australia Road , W12 7PT	3out of 4	651 yd	Academy sponsor led	Yes	Mixed	More About School
St Clement and St James CofE Primary School Penzance Place , W11 4PG	3out of 4	836 yd	Voluntary aided school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Kensington Aldridge Academy 1 Silchester Road , W10 6EX	4out of 4	492 yd	Academy sponsor led	No	Mixed	More About School
All Saints Catholic College 75 St Charles Square , W10 6EL	3out of 4	1,081 yd	Voluntary aided school	No	Mixed	More About School
The Cardinal Vaughan Memorial RC School 89 Addison Road , W14 8BZ	4out of 4	1,237 yd	Academy converter	No	Boys	More About School
Phoenix Academy The Curve , W12 0RQ	3out of 4	1,262 yd	Academy sponsor led	No	Mixed	More About School
Hammersmith Academy 25 Cathnor Road , W12 9JD	3out of 4	1,655 yd	Academy sponsor led	Not Applicable	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St Charles Catholic Sixth Form College 74 St Charles Square , North Kensington W10 6EY	- not rated	1,200 yd	Further education	Not Applicable	Mixed	More About School
Ealing, Hammersmith and West London College Gliddon Road , Barons Court W14 9BL	- not rated	2,529 yd	Further education	Not Applicable	Mixed	More About School
William Morris Sixth Form St Dunstan's Road , W6 8RB	2out of 4	2,785 yd	Community school	No	Mixed	More About School
United Colleges Group 25 Paddington Green , W2 1NB	- not rated	3,660 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark Burlington Danes Academy Wood Lane , W12 0HR	2out of 4	1,042 yd	Academy sponsor led	Yes	Mixed	More About School
Ark King Solomon Academy Penfold Street , NW1 6RU	4out of 4	4,077 yd	Academy sponsor led	Yes	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Catch22 Pupil Parent Partnership 191 Freston Road , London W10 6TH	- not rated	164 yd	Other independent special school	Not Applicable	Mixed	More About School
Ormiston Latimer Academy 194 Freston Road , Latimer Road Station W10 6TT	3out of 4	228 yd	Academy alternative provision converter	Not Applicable	Mixed	More About School
Tabernacle School 32 St Ann's Villas , Holland Park W11 4RS	- not rated	738 yd	Other independent school	Yes	Mixed	More About School
Bassett House School 60 Bassett Road , London W10 6JP	- not rated	788 yd	Other independent school	Yes	Mixed	More About School
Young Dancers Academy 25 Bulwer Street , Shepherds Bush W12 8AR	- not rated	844 yd	Other independent school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Frestons	6 Nicholas Road, LONDON	163 yd
Bon Appetit Canteen	54 Wood Lane, London	203 yd
Bikesoup	Unit SU0220B, Westfield London Shopping Centre	248 yd
Crepeaffaire	Unit K1214, Westfield London Shopping Centre	250 yd
Hotel Chocolat	Unit SU1210A, Westfield London Shopping Centre	250 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Garden Bar and Grill	41 Bramley Road, LONDON	152 yd
Little Moons	Unit K1208, Westfield London Shopping Centre	250 yd
Pig & Whistle PH	92-94 Bramley Road, LONDON	321 yd
Pig and Whistle Kitchen	92-94 Bramley Road, LONDON	321 yd
The Broadcaster	Pavilion Building, 89 Wood Lane	442 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Bubbleology	Unit K2212, Westfield London Shopping Centre	250 yd
Boost Juice Bars	Kiosk 2012, Westfield London Shopping Centre	515 yd
Tortilla	Unit 2106, Westfield London Shopping Centre	515 yd
McDonalds	The Village Offices, Westfield London Shopping Centre	515 yd
Greggs PLC	The Village Offices, Westfield London Shopping Centre	515 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Marks & Spencer	Store B, Westfield London Shopping Centre	609 yd
Waitrose	Store E, Westfield London Shopping Centre	609 yd
Tesco Express	BBC White City, 201 Wood Lane	643 yd
Sainsbury's	164 Uxbridge Road, London	844 yd
Tesco Express	31A Uxbridge Road, London	957 yd

Sport

Facility Name	Sport Objects	Distance
Harrow Club W10 FRESTON ROAD		173 yd
Kensington Aldridge Academy SILCHESTER ROAD	artificial grass pitch	475 yd
Kensington Leisure Centre (Closed) Walmer Road	health and fitness suite, squash courts, swimming pool	494 yd
Kensington Leisure Centre Bomore Road	health and fitness suite, squash courts, swimming pool	496 yd
Gymbox (Westfield London) WESTFIELD LONDON SHOPPING CENTRE WESTFIELD LONDON SHOPPING CENTRE ARIEL WAY	health and fitness suite	533 yd
Westway Sports & Fitness Centre CROWTHORNE ROAD	artificial grass pitch, health and fitness suite, indoor tennis centre, tennis courts	548 yd
Avondale Park Walmer Road	artificial grass pitch	549 yd
Notting Hill Methodist Church (Lancaster Road Hall) ST ANDREWS METHODIST CHURCH NOTTING HILL ST ANDREWS METHODIST CHURCH NOTTING HILL LANCASTER ROAD		586 yd
Edward Woods Community Centre EDWARD WOODS COMMUNITY CENTRE EDWARD WOODS COMMUNITY CENTRE NORLAND ROAD		631 yd
Hammersmith Park WHITE CITY ESTATE	tennis courts	689 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	72.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	16.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	79.7 Mbit/s
Average download speed	95.9 Mbit/s
Minimum download speed	158.47 Mbit/s
Maximum download speed	158.47 Mbit/s

Upload Speed

Median upload speed	20 Mbit/s
Average upload speed	21.3 Mbit/s
Maximum upload speed	29.99 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of W10 6TP