Keats Avenue, Stafford, ST17 9SP

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around ST17 9SP is generally consistent with those figures, having a male population of 48.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	51.2%	51.6%	0.4%	51.0%	0.6%
Male	48.8%	48.4%	-0.4%	49.0%	-0.6%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	32.6%	40.1%	7.5%	37.9%	2.2%
Married: Opposite sex	47.4%	43.2%	-4.2%	44.2%	-1.0%
Married: Same sex	0%	0.7%	0.7%	0.3%	0.4%
Civil partnership: Opposite sex	0%	0.7%	0.7%	0.1%	0.6%
Separated	3.5%	2.1%	-1.4%	2.2%	-0.1%
Divorced	11.2%	7.9%	-3.3%	9.1%	-1.2%
Widowed	5.3%	5.5%	0.2%	6.1%	-0.6%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	39.1%	39.9%	0.8%	48.4%	-8.5%
Good health	39.1%	38.6%	-0.5%	33.6%	5.0%
Fair health	14.7%	13.8%	-0.9%	12.7%	1.1%
Bad health	6.3%	5.8%	-0.5%	4.0%	1.8%
Very bad health	0.8%	1.9%	1.1%	1.2%	0.7%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

This area stands out for its low percentage of residents with higher education degree. The UK average is 33.8%, while in this area it is 18.8%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	43.2%	21.5%	-21.7%	18.2%	3.3%
1-4 GCSEs or Equivalent	14.7%	14%	-0.7%	9.6%	4.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	16.1%	19.8%	3.7%	13.4%	6.4%
Apprenticeship	2.8%	6.5%	3.7%	5.3%	1.2%
HNC, HND or 2+ A Levels	9.1%	16%	6.9%	16.9%	-0.9%
Degree or Similar	12.3%	18.8%	6.5%	33.8%	-15.0%
Other	1.8%	3.4%	1.6%	2.8%	0.6%

Culture

Ethnic Group

In this area, the population is predominantly white, with 90.1% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0.5%	1%	0.5%	0.7%	0.3%
Indian	0.3%	0.3%	0.0%	3.1%	-2.8%
Pakistani	1.6%	0%	-1.6%	2.7%	-2.7%
Other Asian	0.3%	0%	-0.3%	1.6%	-1.6%
Black Caribbean	1.6%	2.4%	0.8%	1.0%	1.4%
Other Black	0%	0.5%	0.5%	0.5%	0.0%
Mixed White and Asian	0%	0.5%	0.5%	0.8%	-0.3%
Mixed White and African	0.3%	0.3%	0.0%	0.4%	-0.1%
Mixed White and Caribbean	1.3%	2.6%	1.3%	0.9%	1.7%
Mixed Other	0.8%	1.6%	0.8%	0.8%	0.8%
White	93.2%	90.1%	-3.1%	81.4%	8.7%
Roma	0%	0.8%	0.8%	0.2%	0.6%
Other	0.3%	0%	-0.3%	1.6%	-1.6%

Country of Birth

In this area, 88.6% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	94%	88.6%	-5.4%	83.2%	5.4%
European Union	2.6%	8.2%	5.6%	6.1%	2.1%
Rest of Europe	0%	0.8%	0.8%	0.8%	0.0%
Africa	0.8%	0.8%	0.0%	2.7%	-1.9%
Middle East and Asia	1.8%	0.8%	-1.0%	5.6%	-4.8%
The Americas and the Caribbean	0.8%	0.8%	0.0%	1.3%	-0.5%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	94%	88.6%	-5.4%	83.2%	5.4%
10+ Years	0.3%	6.1%	5.8%	9.8%	-3.7%
5-10 Years	1.3%	2.4%	1.1%	2.9%	-0.5%
2-5 Years	1%	2.4%	1.4%	2.2%	0.2%
Less than 2 years	3.4%	0.5%	-2.9%	1.9%	-1.4%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	59.7%	76.7%	-17.0%
Portugal	0.5%	0.5%	0.0%
Lithuania	0.5%	0.3%	0.2%
Poland	0.5%	1.3%	-0.8%
Romania	2.4%	0.9%	1.5%
Other EU countries	3.2%	1.5%	1.7%
Middle East	0.3%	0.1%	0.2%
No passport held	32.9%	13.5%	19.4%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	43.4%	37.2%	6.2%
Christian	48.1%	46.2%	1.9%
Muslim	0.8%	6.5%	-5.7%
Not answered	7.7%	6.0%	1.7%

Safety

Is Keats Avenue Street dangerous?

Over the last 12 months, the overall crime rate around Keats Avenue was 107.0 per 1,000 residents, which is 17.9% higher than the Highfields & Western Downs average. The most reported crime type was Violence and sexual offences.

Keats Avenue has the 12th highest crime rate of 54 local areas in Highfields & Western Downs and the 79th highest crime rate of 438 local areas in Stafford .

Violent and sexual offences accounted for around 53.5 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -47.4%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 80% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£36,600

Income Rank
2/10

Household Income in ST17 9SP, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 8/10 (high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 9/10 (very high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 9/10 (very high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 9/10 (very high )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 8/10 (high )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 8/10 (high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 1/10 (very low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 2/10 (very low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 10/10 (very high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 7/10 (above average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Keats Avenue are based on 14 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Stafford.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Keats Avenue, Stafford, ST17 9SP

Estimated Average Property Prices for ST17 9SP

Average Price
£134,700

Semi-Detached
£143,409

Terraced
£114,379

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Keats Avenue

Average Price
£149,706

Semi-Detached
£158,044

Terraced
£119,136

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Keats AvenueStreet

Address	Sale Price	Sale Date	Price Estimate 2025
1 Keats Avenue, Stafford, Staffordshire Semi-Detached, an established residential building	£172,000	2023-04-14	£187,888
1 Keats Avenue, Stafford, Staffordshire Semi-Detached, an established residential building	£120,000	2017-11-09	£169,779
1 Keats Avenue, Stafford, Staffordshire Semi-Detached, an established residential building	£92,500	2016-02-19	£143,771
22 Keats Avenue, Stafford, Staffordshire Terraced, an established residential building	£106,000	2014-02-13	£171,672
18 Keats Avenue, Stafford, Staffordshire Semi-Detached, an established residential building	£95,000	2008-10-03	£156,369

View All Property Sales and Other Statistics for ST17 9SP

Employment

ST17 9SP area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of student residents living in ST17 9SP area is much higher than the country's average. Usually places with high percentage of students are near Universities and near entertainment places.

Economic Activity

Full-Time Employee	104
Retired	48
Part-Time Employee	43
Student (economically inactive)	20
Long-Term Sick or disabled	18
Looking after home or family	18
Other	16
Full-Time Student (with or without job)	13
Self-Employed	9
Unemployed	6

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	32
Transport and storage	18
Human health and social work activities	16
Construction	13
Accommodation and food service activities	12
Public administration and defence; compulsory social security	10
Manufacturing	10
Education	9
Other	9
Administrative and support service activities	8
Professional, scientific and technical activities	7
Financial and insurance activities	2
Real estate activities	1
Information and communication	1
Electricity, gas, steam and air conditioning supply	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Castlechurch Primary School Tennyson Road , ST17 9SY	- not rated	191 yd	Academy converter	Yes	Mixed	More About School
Blessed Mother Teresa's Catholic Primary School Somerset Road , Highfields ST17 9UZ	3out of 4	448 yd	Academy converter	No	Mixed	More About School
Rowley Park Primary Academy Highfield Grove , Rowley Park ST17 9RF	3out of 4	801 yd	Academy sponsor led	Yes	Mixed	More About School
Burton Manor Primary School Uplands Road , ST17 9PS	3out of 4	1,190 yd	Community school	Yes	Mixed	More About School
Flash Ley Primary School Hawksmoor Road , ST17 9DR	2out of 4	1,496 yd	Community school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
King Edward VI High School Westway , ST17 9YJ	3out of 4	624 yd	Community school	No	Mixed	More About School
Blessed William Howard Catholic School Rowley Avenue , ST17 9AB	3out of 4	1,337 yd	Academy converter	No	Mixed	More About School
Stafford Manor High School Wolverhampton Road , ST17 9DJ	3out of 4	1,501 yd	Foundation school	No	Mixed	More About School
Sir Graham Balfour High School North Avenue , ST16 1NR	3out of 4	4,525 yd	Academy converter	No	Mixed	More About School
Walton High School The Rise , Walton-on-the-Hill ST17 0LJ	3out of 4	4,767 yd	Academy converter	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Stafford Grammar School Burton Manor , Burton Manor Road ST18 9AT	- not rated	1,144 yd	Other independent school	No	Mixed	More About School
The Haven School Wolverhampton Road , ST17 9DJ	- not rated	1,521 yd	Other independent special school	Not Applicable	Mixed	More About School
Bailey Street Alternative Provision Academy 1a Bailey Street , ST17 4BG	- not rated	1,936 yd	Academy alternative provision sponsor led	No	Mixed	More About School
Heather Field School New Burton House , Burton Bank Lane ST17 9JW	- not rated	1,959 yd	Other independent special school	Not Applicable	Mixed	More About School
Greenhall Nursery Second Avenue , Holmcroft ST16 1PS	4out of 4	4,209 yd	Community special school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Food hygiene rating	Distance
Breakfast at Timothy's	151 West Way		347 yd
Stafford Castle & Visitors Centre	Castle Bank		875 yd

Pubs, Bars, Nightclubs

Business Name	Address	Food hygiene rating	Distance
The Oxleathers Pub	Cape Avenue		418 yd
Highfields Sports & Social Club	Highfields Social Club, Barnes Road		578 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
King Cod	1 Cape Avenue	418 yd
Oriental Tree	156 West Way	431 yd
Highfields Fish Bar	160 West Way	435 yd

Sport

Facility Name	Sport Objects	Distance
Castlechurch Primary School TENNYSON ROAD	artificial grass pitch	261 yd
King Edward Vi High School DRYDEN CRESCENT	grass pitches	585 yd
Rowley Park Primary Academy HIGHFIELD GROVE	athletics tracks, grass pitches	693 yd
Barnes Road Playing Field Barnes Road	grass pitches	705 yd
Rowley Park Sport Stadium Averill Road	artificial grass pitch, athletics tracks, grass pitches, tennis courts	720 yd
Western Downs Sundown Drive	grass pitches	846 yd
Stafford Grammar School BURTON MANOR ROAD	grass pitches, health and fitness suite, tennis courts	1,075 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	90 Mbit/s
Average download speed	173.4 Mbit/s
Minimum download speed	600 Mbit/s
Maximum download speed	600 Mbit/s

Upload Speed

Median upload speed	20 Mbit/s
Average upload speed	21.1 Mbit/s
Maximum upload speed	40 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of ST17 9SP