New Road, Ashurst, Southampton, SO40 7BS

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around SO40 7BS is generally consistent with those figures, having a male population of 48.8%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	50.3%	51.2%	0.9%	51.0%	0.2%
Male	49.7%	48.8%	-0.9%	49.0%	-0.2%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of SO40 7BS there is a very large concentration of residents that are married - 61.1% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	16.7%	24.7%	8.0%	37.9%	-13.2%
Married: Opposite sex	67.8%	61.1%	-6.7%	44.2%	16.9%
Married: Same sex	0.8%	0%	-0.8%	0.3%	-0.3%
Separated	1.7%	0%	-1.7%	2.2%	-2.2%
Divorced	5.4%	6.1%	0.7%	9.1%	-3.0%
Widowed	7.5%	8.1%	0.6%	6.1%	2.0%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (86%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	48.6%	53.6%	5.0%	48.4%	5.2%
Good health	34.8%	32.4%	-2.4%	33.6%	-1.2%
Fair health	11%	11.3%	0.3%	12.7%	-1.4%
Bad health	4.5%	2%	-2.5%	4.0%	-2.0%
Very bad health	1%	0.7%	-0.3%	1.2%	-0.5%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	18.8%	11.3%	-7.5%	18.2%	-6.9%
1-4 GCSEs or Equivalent	10.9%	8.9%	-2.0%	9.6%	-0.7%
5 or more GCSEs, an A-Level or 1-2 AS Levels	13.8%	13%	-0.8%	13.4%	-0.4%
Apprenticeship	10%	7.3%	-2.7%	5.3%	2.0%
HNC, HND or 2+ A Levels	10%	18.6%	8.6%	16.9%	1.7%
Degree or Similar	32.2%	38.5%	6.3%	33.8%	4.7%
Other	4.2%	2.4%	-1.8%	2.8%	-0.4%

Culture

Ethnic Group

In this area, the population is predominantly white, with 99.7% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Mixed White and Asian	0.3%	0%	-0.3%	0.8%	-0.8%
Mixed Other	0%	0.3%	0.3%	0.8%	-0.5%
White	99.7%	99.7%	0.0%	81.4%	18.3%

Country of Birth

In this area, 98.6% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	98.3%	98.6%	0.3%	83.2%	15.4%
European Union	1.4%	1%	-0.4%	6.1%	-5.1%
Africa	0%	0.3%	0.3%	2.7%	-2.4%
Oceania	0.3%	0%	-0.3%	0.3%	-0.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	96.9%	98.6%	1.7%	83.2%	15.4%
10+ Years	0.3%	1.4%	1.1%	9.8%	-8.4%
5-10 Years	0.3%	0%	-0.3%	2.9%	-2.9%
2-5 Years	0.3%	0%	-0.3%	2.2%	-2.2%
Less than 2 years	2.1%	0%	-2.1%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	89.8%	76.7%	13.1%
Ireland	0.7%	0.6%	0.1%
France	0.3%	0.3%	0.0%
No passport held	9.2%	13.5%	-4.3%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	44%	37.2%	6.8%
Christian	47.4%	46.2%	1.2%
Buddhist	0.3%	0.5%	-0.2%
Other religion	0.3%	0.6%	-0.3%
Not answered	7.8%	6.0%	1.8%

Safety

Is New Road dangerous?

Over the last 12 months, the overall crime rate around New Road was 31.4 per 1,000 residents, which is 54.8% lower than the Ashurst, Bramshaw, Copythorne & Netley Marsh average. The most reported crime type was Shoplifting.

New Road has the 14th lowest crime rate of 39 local areas in Ashurst, Bramshaw, Copythorne & Netley Marsh and the 218th lowest crime rate of 549 local areas in New Forest .

Violent and sexual offences accounted for around 10.5 crimes per 1,000 residents and have remained broadly unchanged year on year. Over the last decade, overall crime has fallen by about -71.6%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a higher level of wealth to the average household in England and Wales. 76% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£53,200

Income Rank
8/10

Household Income in SO40 7BS, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 1/10 (very low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 1/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 2/10 (very low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 2/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 2/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 2/10 (very low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 6/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 1/10 (very low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 1/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 1/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on New Road are based on 419 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for New Forest.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for New Road, Ashurst, Southampton, SO40 7BS

Estimated Average Property Prices for SO40 7BS

Average Price
£544,156

Semi-Detached
£501,965

Terraced
no sales

Detached
£550,647

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for New Road

Average Price
£445,210

Semi-Detached
£396,888

Terraced
£348,318

Detached
£594,120

Flats/Maisonettes
£179,623

Other
£408,285

Property Prices Comparison

Latest Property Sales on New Road

Address	Sale Price	Sale Date	Price Estimate 2025
14 New Road, Southampton, Hampshire Detached, an established residential building	£670,000	2022-11-15	£621,236
38 New Road, Southampton, Hampshire Detached, an established residential building	£525,000	2021-06-29	£561,207
6B New Road, Southampton, Hampshire Detached, an established residential building	£450,000	2021-06-25	£481,034
30 New Road, Southampton, Hampshire Semi-Detached, an established residential building	£428,500	2019-05-31	£514,739
40 New Road, Southampton, Hampshire Detached, an established residential building	£345,000	2019-03-29	£398,077

View All Property Sales and Other Statistics for SO40 7BS

Employment

SO40 7BS area has a low unemployment rate. According to Census 2021, 1% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in SO40 7BS area is much higher than the country's average. According to Census 2011, 30% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Full-Time Employee	80
Retired	75
Part-Time Employee	37
Self-Employed	24
Full-Time Student (with or without job)	10
Looking after home or family	9
Long-Term Sick or disabled	5
Student (economically inactive)	4
Other	3
Unemployed	2

Employment Industry

Human health and social work activities	16
Manufacturing	15
Construction	14
Education	14
Professional, scientific and technical activities	12
Wholesale and retail trade; repair of motor vehicles and motor cycles	12
Information and communication	11
Public administration and defence; compulsory social security	11
Other	8
Administrative and support service activities	6
Accommodation and food service activities	6
Financial and insurance activities	4
Real estate activities	2
Electricity, gas, steam and air conditioning supply	2
Transport and storage	2
Water supply; sewerage, waste management and remediation activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Foxhills Junior School Foxhills Lane , Ashurst SO40 7ED	3out of 4	936 yd	Community school	No	Mixed	More About School
Foxhills Infant School Foxhills , Colbury SO40 7ED	3out of 4	938 yd	Community school	No	Mixed	More About School
Netley Marsh Church of England Infant School Ringwood Road , Woodlands SO40 7GY	3out of 4	2,414 yd	Voluntary controlled school	No	Mixed	More About School
Hazel Wood Infant School Hazel Farm Road , Totton SO40 8WU	4out of 4	2,431 yd	Community school	No	Mixed	More About School
Abbotswood Junior School Ringwood Road , Totton SO40 8EB	3out of 4	2,913 yd	Foundation school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Hounsdown School Jacobs Gutter Lane , Totton SO40 9FT	4out of 4	2,169 yd	Academy converter	Not Applicable	Mixed	More About School
Testwood School Testwood Lane , Totton SO40 3ZW	3out of 4	3,967 yd	Academy converter	Not Applicable	Mixed	More About School
Redbridge Community School Cuckmere Lane , SO16 9RJ	3out of 4	5,017 yd	Foundation school	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Forest Park School Ringwood Road , Totton SO40 8DZ	3out of 4	2,961 yd	Community special school	Yes	Mixed	More About School
GLADE School 49 Junction Road , Totton SO40 3BU	- not rated	3,444 yd	Other independent special school	Not Applicable	Mixed	More About School
New Forest Small School 1 Southampton Road , SO43 7BU	- not rated	4,317 yd	Other independent school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
ASHA	179 LYNDHURST ROAD, ASHURST	696 yd
MERRITTS COFFEE LOUNGE	175 LYNDHURST ROAD, ASHURST	696 yd
TUCK IN	183 LYNDHURST ROAD, ASHURST	703 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
THE FOREST INN	LYNDHURST ROAD, ASHURST	298 yd
THE HAPPY CHEESE	189 LYNDHURST ROAD, ASHURST	696 yd
NEW FOREST CHILD CARE CIC FOXHILLS	FOXHILLS INFANT SCHOOL, FOXHILLS	966 yd

Takeaway, Sandwich Shops

Business Name	Address	Food hygiene rating	Distance
FOREST PIZZA	171 LYNDHURST ROAD, ASHURST		696 yd
JUMBO HOUSE	165 LYNDHURST ROAD, ASHURST		703 yd

Sport

Facility Name	Sport Objects	Distance
Knellers Lane LANGLEY MANOR CRICKET GROUND LANGLEY MANOR CRICKET GROUND KNELLERS LANE	grass pitches	1,087 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	63.6%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	63.6%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	63.6%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	72.6 Mbit/s
Average download speed	61.1 Mbit/s
Minimum download speed	80 Mbit/s
Maximum download speed	80 Mbit/s

Upload Speed

Median upload speed	17.7 Mbit/s
Average upload speed	15.5 Mbit/s
Maximum upload speed	20 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.