Rivers Way, Highworth, Swindon, SN6 7EL

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding SN6 7EL, has a female population slightly higher than UK average, with 54.2% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	54.5%	54.2%	-0.3%	51.0%	3.2%
Male	45.5%	45.8%	0.3%	49.0%	-3.2%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	16.3%	27.1%	10.8%	37.9%	-10.8%
Married: Opposite sex	43.3%	27.7%	-15.6%	44.2%	-16.5%
Separated	3.9%	2.6%	-1.3%	2.2%	0.4%
Divorced	11.8%	21.3%	9.5%	9.1%	12.2%
Widowed	24.7%	21.3%	-3.4%	6.1%	15.2%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a lower percentage of residents reporting their health as Good or Very Good (63.2%) compared to the average (82%). This typically indicates either an older population or social deprivation in the area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	32.3%	28.2%	-4.1%	48.4%	-20.2%
Good health	21.2%	35%	13.8%	33.6%	1.4%
Fair health	27.3%	23.9%	-3.4%	12.7%	11.2%
Bad health	16.7%	11%	-5.7%	4.0%	7.0%
Very bad health	2.5%	1.8%	-0.7%	1.2%	0.6%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around SN6 7EL this area, 33.1% of residents have no qualifications. This is significantly higher than the UK average of 18.2%. This area stands out for its low percentage of residents with higher education degree. The UK average is 33.8%, while in this area it is 18.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	45.5%	33.1%	-12.4%	18.2%	14.9%
1-4 GCSEs or Equivalent	12.9%	13%	0.1%	9.6%	3.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	11.2%	12.3%	1.1%	13.4%	-1.1%
Apprenticeship	5.6%	7.8%	2.2%	5.3%	2.5%
HNC, HND or 2+ A Levels	9%	12.3%	3.3%	16.9%	-4.6%
Degree or Similar	12.9%	18.2%	5.3%	33.8%	-15.6%
Other	2.8%	3.2%	0.4%	2.8%	0.4%

Culture

Ethnic Group

In this area, the population is predominantly white, with 98.8% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Pakistani	0%	0.6%	0.6%	2.7%	-2.1%
Black African	0.5%	0%	-0.5%	2.5%	-2.5%
Mixed White and Asian	0.5%	0%	-0.5%	0.8%	-0.8%
Mixed White and Caribbean	1%	0%	-1.0%	0.9%	-0.9%
Mixed Other	0%	0.6%	0.6%	0.8%	-0.2%
White	98%	98.8%	0.8%	81.4%	17.4%

Country of Birth

In this area, 96.4% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	95.5%	96.4%	0.9%	83.2%	13.2%
European Union	3%	2.4%	-0.6%	6.1%	-3.7%
Africa	0.5%	0%	-0.5%	2.7%	-2.7%
Middle East and Asia	0%	0.6%	0.6%	5.6%	-5.0%
The Americas and the Caribbean	1%	0%	-1.0%	1.3%	-1.3%
British Overseas	0%	0.6%	0.6%	0.0%	0.6%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	93.9%	96.4%	2.5%	83.2%	13.2%
10+ Years	0%	3%	3.0%	9.8%	-6.8%
5-10 Years	0%	0.6%	0.6%	2.9%	-2.3%
2-5 Years	0.5%	0%	-0.5%	2.2%	-2.2%
Less than 2 years	5.6%	0%	-5.6%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	74.9%	76.7%	-1.8%
Ireland	0.6%	0.6%	0.0%
Other EU countries	0.6%	1.5%	-0.9%
No passport held	24%	13.5%	10.5%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	36.5%	37.2%	-0.7%
Christian	55.1%	46.2%	8.9%
Buddhist	1.2%	0.5%	0.7%
Other religion	2.4%	0.6%	1.8%
Not answered	4.8%	6.0%	-1.2%

Safety

Is Rivers Way Street dangerous?

Over the last 12 months, the overall crime rate around Rivers Way was 92.5 per 1,000 residents, which is 78.8% higher than the Blunsdon and Highworth average. The most reported crime type was Anti-social behaviour.

Rivers Way has the 5th highest crime rate of 26 local areas in Blunsdon and Highworth and the 198th highest crime rate of 728 local areas in Swindon .

Violent and sexual offences accounted for around 23.1 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -63.0%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a slightly higher level of wealth to the average household in England and Wales. 60% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£47,800

Income Rank
7/10

Household Income in SN6 7EL, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 6/10 (average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 7/10 (above average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 7/10 (above average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 6/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 7/10 (above average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 3/10 (low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 3/10 (low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 2/10 (very low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 5/10 (average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 8/10 (high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Rivers Way are based on 2 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Thamesdown.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Rivers Way, Highworth, Swindon, SN6 7EL

Estimated Average Property Prices for SN6 7EL

Average Price
£240,823

Semi-Detached
£285,768

Terraced
£195,878

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Rivers Way

Average Price
£265,041

Semi-Detached
£314,082

Terraced
£216,000

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Rivers WayStreet

Address	Sale Price	Sale Date	Price Estimate 2025
5 Rivers Way, Swindon, Swindon Terraced, an established residential building	£125,000	2014-08-07	£204,545
8 Rivers Way, Swindon, Swindon Terraced, an established residential building	£142,000	2012-02-03	£265,558
8 Rivers Way, Swindon, Swindon Terraced, an established residential building	£125,000	2005-11-25	£233,333
7 Rivers Way, Swindon, Swindon Semi-Detached, an established residential building	£120,000	2003-10-24	£245,259
4 Rivers Way, Swindon, Swindon Terraced, an established residential building	£36,270	2000-01-24	£125,206

View All Property Sales and Other Statistics for SN6 7EL

Employment

SN6 7EL area has a low unemployment rate. According to Census 2021, 1% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in SN6 7EL area is much higher than the country's average. According to Census 2011, 44% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	68
Full-Time Employee	36
Long-Term Sick or disabled	21
Part-Time Employee	12
Self-Employed	8
Other	6
Student (economically inactive)	3
Unemployed	1
Looking after home or family	0
Full-Time Student (with or without job)	0

Employment Industry

Construction	7
Administrative and support service activities	6
Public administration and defence; compulsory social security	6
Education	6
Other	5
Accommodation and food service activities	5
Human health and social work activities	5
Manufacturing	4
Wholesale and retail trade; repair of motor vehicles and motor cycles	4
Professional, scientific and technical activities	4
Information and communication	3
Mining and quarrying	1
Financial and insurance activities	1
Real estate activities	1
Transport and storage	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Westrop Primary & Nursery School Newburgh Place , Highworth SN6 7DN	3out of 4	211 yd	Community school	Yes	Mixed	More About School
Southfield Junior School Shrivenham Road , Highworth SN6 7BZ	3out of 4	970 yd	Academy converter	No	Mixed	More About School
Eastrop Infant School Eastrop , Highworth SN6 7AP	3out of 4	1,069 yd	Academy converter	Yes	Mixed	More About School
South Marston Church of England Primary School Old Vicarage Lane , South Marston SN3 4SH	3out of 4	5,416 yd	Academy converter	Yes	Mixed	More About School
St Leonard's Church of England Primary Academy Linley Road , Blunsdon SN26 7AP	- not rated	5,439 yd	Academy converter	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Highworth Warneford School Shrivenham Road , Highworth SN6 7BZ	2out of 4	1,174 yd	Academy converter	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Maranatha Christian School Queenlaines Farm , Sevenhampton SN6 7SQ	- not rated	2,936 yd	Other independent school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Salam's Bar & Restaurant	30 High Street, Highworth	616 yd
The Old Bakery - Highworth	12 High Street, Highworth	626 yd
Ciao Eatalia	26 Swindon Street, Highworth	644 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Goldfinger Tavern	Newburgh Place, Highworth	189 yd
The Plough Inn	Plough Inn, Lechlade Road	505 yd
King & Queen Inn	15 High Street, Highworth	626 yd
Saracens Head Hotel	5 High Street, Highworth	626 yd
The Wine Bar (Highworth) Ltd	Basement, 12 Barton Court	647 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Smarts Fish & Chips	35 High Street, Highworth	594 yd
Kebria Tandoori	10 High Street, Highworth	626 yd
Tasty Garden	15 Swindon Street, Highworth	635 yd
Sammy's Chinese Food Takeaway	27 Swindon Street, Highworth	635 yd
Spice Kitchen	10 Swindon Street, Highworth	644 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
Tesco Stores Ltd	29 Newburgh Place, Highworth		189 yd
The Midcounties Co-operative	Brewery Street, Highworth		793 yd

Sport

Facility Name	Sport Objects	Distance
Westrop Primary School NEWBURGH PLACE	grass pitches	106 yd
Highworth Recreation Centre (The Rec) THE ELMS	health and fitness suite, squash courts, swimming pool	654 yd
The Elms Recreation Ground GALEN GALEN SWINDON ROAD	grass pitches	815 yd
Highworth Community Golf Complex SWINDON ROAD	golf	852 yd
Southfield Junior School SHRIVENHAM ROAD	grass pitches	859 yd
Highworth Community Centre THE DORMERS		896 yd
Highworth Warneford School SHRIVENHAM ROAD	grass pitches	1,064 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	69.6%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	63.4 Mbit/s
Average download speed	57.7 Mbit/s
Minimum download speed	79.61 Mbit/s
Maximum download speed	79.61 Mbit/s

Upload Speed

Median upload speed	19.3 Mbit/s
Average upload speed	14.8 Mbit/s
Maximum upload speed	20 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.