High Street, Royal Wootton Bassett, Swindon, SN4 7AU

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding SN4 7AU has a female population much higher than UK average, with 57.8% of the population being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	53.7%	57.8%	4.1%	51.0%	6.8%
Male	46.3%	42.2%	-4.1%	49.0%	-6.8%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	35.9%	39.1%	3.2%	37.9%	1.2%
Married: Opposite sex	21.6%	23.8%	2.2%	44.2%	-20.4%
Separated	6.1%	4.5%	-1.6%	2.2%	2.3%
Divorced	12.7%	12.9%	0.2%	9.1%	3.8%
Widowed	23.7%	19.8%	-3.9%	6.1%	13.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a lower percentage of residents reporting their health as Good or Very Good (63.4%) compared to the average (82%). This typically indicates either an older population or social deprivation in the area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	38.6%	34.1%	-4.5%	48.4%	-14.3%
Good health	35.1%	29.3%	-5.8%	33.6%	-4.3%
Fair health	18.9%	22.7%	3.8%	12.7%	10.0%
Bad health	6%	11.8%	5.8%	4.0%	7.8%
Very bad health	1.4%	2.2%	0.8%	1.2%	1.0%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around SN4 7AU this area, 40.4% of residents have no qualifications. This is significantly higher than the UK average of 18.2%. This area stands out for its low percentage of residents with higher education degree. The UK average is 33.8%, while in this area it is 18.7%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	38%	40.4%	2.4%	18.2%	22.2%
1-4 GCSEs or Equivalent	16.7%	14.8%	-1.9%	9.6%	5.2%
5 or more GCSEs, an A-Level or 1-2 AS Levels	15.1%	8.4%	-6.7%	13.4%	-5.0%
Apprenticeship	2.9%	3.9%	1.0%	5.3%	-1.4%
HNC, HND or 2+ A Levels	6.1%	11.8%	5.7%	16.9%	-5.1%
Degree or Similar	17.1%	18.7%	1.6%	33.8%	-15.1%
Other	4.1%	2%	-2.1%	2.8%	-0.8%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 88.7% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	3.5%	0%	-3.5%	1.1%	-1.1%
Chinese	0%	2.6%	2.6%	0.7%	1.9%
Indian	0%	4.3%	4.3%	3.1%	1.2%
Pakistani	0.4%	0%	-0.4%	2.7%	-2.7%
Other Asian	0.4%	0.9%	0.5%	1.6%	-0.7%
Black African	1.4%	0%	-1.4%	2.5%	-2.5%
Mixed White and Asian	0.7%	1.3%	0.6%	0.8%	0.5%
Mixed White and African	0.7%	0.9%	0.2%	0.4%	0.5%
Mixed White and Caribbean	1.1%	0.9%	-0.2%	0.9%	0.0%
White	91.9%	88.7%	-3.2%	81.4%	7.3%
Other	0%	0.4%	0.4%	1.6%	-1.2%

Country of Birth

In this area, 89.6% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	92.3%	89.6%	-2.7%	83.2%	6.4%
European Union	0.7%	2.2%	1.5%	6.1%	-3.9%
Africa	3.5%	1.7%	-1.8%	2.7%	-1.0%
Middle East and Asia	3.2%	5.7%	2.5%	5.6%	0.1%
The Americas and the Caribbean	0.4%	0.9%	0.5%	1.3%	-0.4%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	91.9%	89.6%	-2.3%	83.2%	6.4%
10+ Years	0%	7%	7.0%	9.8%	-2.8%
5-10 Years	0.7%	1.7%	1.0%	2.9%	-1.2%
2-5 Years	2.5%	1.3%	-1.2%	2.2%	-0.9%
Less than 2 years	4.9%	0.4%	-4.5%	1.9%	-1.5%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	56.5%	76.7%	-20.2%
Portugal	0.4%	0.5%	-0.1%
Spain	0.4%	0.4%	0.0%
Other EU countries	0.4%	1.5%	-1.1%
South and Eastern Africa	0.4%	0.2%	0.2%
Eastern Asia	0.4%	0.3%	0.1%
Southern Asia	0.9%	1.2%	-0.3%
South-East Asia	0.4%	0.2%	0.2%
No passport held	40%	13.5%	26.5%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	42.6%	37.2%	5.4%
Christian	46.1%	46.2%	-0.1%
Buddhist	0.4%	0.5%	-0.1%
Hindu	2.6%	1.7%	0.9%
Muslim	0.4%	6.5%	-6.1%
Sikh	1.3%	0.9%	0.4%
Other religion	1.3%	0.6%	0.7%
Not answered	5.2%	6.0%	-0.8%

Safety

Is High Street dangerous?

Over the last 12 months, the overall crime rate around High Street was 253.4 per 1,000 residents, which is 726.5% higher than the Royal Wootton Bassett East average. The most reported crime type was Violence and sexual offences.

High Street has the highest crime rate of 25 local areas in Royal Wootton Bassett East and the 50th highest crime rate of 1,627 local areas in Wiltshire .

Violent and sexual offences accounted for around 99.3 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -39.7%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a slightly higher level of wealth to the average household in England and Wales. 61% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£47,900

Income Rank
7/10

Household Income in SN4 7AU, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 5/10 (average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 6/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 6/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 6/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 3/10 (low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 6/10 (average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 6/10 (average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 7/10 (above average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on High Street are based on 581 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Wiltshire.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for High Street, Royal Wootton Bassett, Swindon, SN4 7AU

Estimated Average Property Prices for SN4 7AU

Average Price
£282,752

Semi-Detached
£270,301

Terraced
£357,501

Detached
no sales

Flats/Maisonettes
no sales

Other
£91,724

Estimated Average Property Prices for High Street

Average Price
£405,355

Semi-Detached
£398,754

Terraced
£407,534

Detached
£656,577

Flats/Maisonettes
£155,213

Other
£428,748

Property Prices Comparison

Latest Property Sales on High Street

Address	Sale Price	Sale Date	Price Estimate 2025
115 High Street, Swindon, Wiltshire Terraced, an established residential building	£230,000	2025-06-23	£237,899
117 High Street, Swindon, Wiltshire Terraced, an established residential building	£250,000	2025-05-09	£254,473
116 High Street, Swindon, Wiltshire Other, an established residential building	£8,000	2024-01-08	£8,226
116 High Street, Swindon, Wiltshire Terraced, an established residential building	£302,200	2023-12-20	£322,683
114 High Street, Swindon, Wiltshire Terraced, an established residential building	£305,000	2023-11-30	£321,648

View All Property Sales and Other Statistics for SN4 7AU

Employment

SN4 7AU area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in SN4 7AU area is much higher than the country's average. According to Census 2011, 36% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	72
Full-Time Employee	52
Part-Time Employee	21
Long-Term Sick or disabled	18
Self-Employed	18
Other	9
Looking after home or family	6
Unemployed	5
Full-Time Student (with or without job)	1
Student (economically inactive)	0

Employment Industry

Accommodation and food service activities	18
Manufacturing	16
Wholesale and retail trade; repair of motor vehicles and motor cycles	12
Human health and social work activities	12
Construction	11
Transport and storage	9
Public administration and defence; compulsory social security	8
Information and communication	6
Administrative and support service activities	5
Education	5
Professional, scientific and technical activities	4
Other	3
Electricity, gas, steam and air conditioning supply	3
Financial and insurance activities	3
Water supply; sewerage, waste management and remediation activities	2
Real estate activities	1
Agriculture, forestry and fishing	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St Bartholomew's Primary Academy The Rosary , Royal Wootton Bassett SN4 8AZ	2out of 4	407 yd	Academy converter	No	Mixed	More About School
Wootton Bassett Infants' School High Street , Royal Wootton Bassett SN4 7BS	2out of 4	491 yd	Community school	No	Mixed	More About School
Noremarsh Junior School Clarendon Drive , Royal Wootton Bassett SN4 8BT	2out of 4	551 yd	Academy converter	No	Mixed	More About School
Longleaze Primary School Byron Avenue , Royal Wootton Bassett SN4 8BA	3out of 4	762 yd	Foundation school	No	Mixed	More About School
Lydiard Millicent CofE Primary School The Butts , Lydiard Millicent SN5 3LR	3out of 4	4,208 yd	Academy converter	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Royal Wootton Bassett Academy Lime Kiln , Royal Wootton Bassett SN4 7HG	4out of 4	534 yd	Academy converter	Not Applicable	Mixed	More About School
Lydiard Park Academy Grange Park Way , Grange Park SN5 6HN	3out of 4	4,667 yd	Academy converter	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Oriental Aroma	50 High Street, Royal Wootton Bassett	83 yd
Dandelion Gifts and Coffee Shop	49 High Street, Royal Wootton Bassett	83 yd
The Little Pottery Painting Co. Ltd	Unit 23, Apsley House	126 yd
Jo Jos	Units 4 And 12, Apsley House	126 yd
The Butchers Mate	120A High Street, Royal Wootton Bassett	131 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
The Angel Hotel	The Angel, High Street	83 yd
Conservative Club	53 High Street, Royal Wootton Bassett	83 yd
The Red Lion	High Street, Royal Wootton Bassett	83 yd
The Crown Hotel	High Street, Royal Wootton Bassett	172 yd
Cross Keys Inn	High Street, Royal Wootton Bassett	172 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
New Gourmet Oriental	116 High Street, Royal Wootton Bassett	7 yd
China Chef	119 High Street, Royal Wootton Bassett	7 yd
Subway	40 High Street, Royal Wootton Bassett	224 yd
Mario's Pizza	146 High Street, Royal Wootton Bassett	368 yd
Happy Cook Chinese Takeaway	152A High Street, Royal Wootton Bassett	368 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Iceland	121-123 High Street, Royal Wootton Bassett	7 yd
Sainsbury's	Sainsburys, Borough Fields	270 yd
Tesco Express	Unit 4, Woodshaw Centre	1,093 yd

Sport

Facility Name	Sport Objects	Distance
St Bartholomew'S Primary Academy THE ROSARY	grass pitches	348 yd
Lime Kiln Leisure Centre LIME KILN	health and fitness suite, squash courts, swimming pool	424 yd
Noremarsh Community Junior School Clarendon Drive	grass pitches	444 yd
Royal Wootton Bassett Academy LIME KILN	artificial grass pitch, grass pitches	595 yd
Longleaze Primary School Byron Avenue	grass pitches	688 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	90.3%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	61.3%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	61.3%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	61.3%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	9.7%

Download Speed

Median download speed	77.2 Mbit/s
Average download speed	96.5 Mbit/s
Minimum download speed	500 Mbit/s
Maximum download speed	500 Mbit/s

Upload Speed

Median upload speed	20 Mbit/s
Average upload speed	16.7 Mbit/s
Maximum upload speed	35 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.