Priors Hill, Wroughton, Swindon, SN4 0RW

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around SN4 0RW is generally consistent with those figures, having a male population of 49.7%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	51.4%	50.3%	-1.1%	51.0%	-0.7%
Male	48.6%	49.7%	1.1%	49.0%	0.7%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of SN4 0RW there is a very large concentration of residents that are married - 56.9% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	24.3%	28.8%	4.5%	37.9%	-9.1%
Married: Opposite sex	63.1%	56.9%	-6.2%	44.2%	12.7%
Separated	1.5%	2.6%	1.1%	2.2%	0.4%
Divorced	5.2%	4.7%	-0.5%	9.1%	-4.4%
Widowed	6%	6.9%	0.9%	6.1%	0.8%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (89.8%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	56.8%	52.1%	-4.7%	48.4%	3.7%
Good health	30.7%	37.7%	7.0%	33.6%	4.1%
Fair health	10.6%	9%	-1.6%	12.7%	-3.7%
Bad health	1.5%	1.2%	-0.3%	4.0%	-2.8%
Very bad health	0.3%	0%	-0.3%	1.2%	-1.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around SN4 0RW this area, 7.9% of residents have no qualifications. This is significantly lower than the UK average of 18.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	15.7%	7.9%	-7.8%	18.2%	-10.3%
1-4 GCSEs or Equivalent	7.5%	7.2%	-0.3%	9.6%	-2.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	16.4%	17.9%	1.5%	13.4%	4.5%
Apprenticeship	6%	8.2%	2.2%	5.3%	2.9%
HNC, HND or 2+ A Levels	10.8%	17.2%	6.4%	16.9%	0.3%
Degree or Similar	41.8%	39.4%	-2.4%	33.8%	5.6%
Other	1.9%	2.2%	0.3%	2.8%	-0.6%

Culture

Ethnic Group

In this area, the population is predominantly white, with 97.3% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	1.5%	0%	-1.5%	0.7%	-0.7%
Pakistani	0.3%	0%	-0.3%	2.7%	-2.7%
Black Caribbean	0%	1.2%	1.2%	1.0%	0.2%
Mixed White and Asian	0.6%	0%	-0.6%	0.8%	-0.8%
Mixed White and Caribbean	0%	1.2%	1.2%	0.9%	0.3%
Mixed Other	0%	0.3%	0.3%	0.8%	-0.5%
White	97.6%	97.3%	-0.3%	81.4%	15.9%

Country of Birth

In this area, 97% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	97%	97%	0.0%	83.2%	13.8%
European Union	1.2%	0.9%	-0.3%	6.1%	-5.2%
Africa	0.3%	0%	-0.3%	2.7%	-2.7%
Middle East and Asia	1.2%	0.3%	-0.9%	5.6%	-5.3%
The Americas and the Caribbean	0%	1.8%	1.8%	1.3%	0.5%
Oceania	0.3%	0%	-0.3%	0.3%	-0.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	96.4%	97%	0.6%	83.2%	13.8%
10+ Years	0.6%	2.4%	1.8%	9.8%	-7.4%
5-10 Years	0%	0.6%	0.6%	2.9%	-2.3%
2-5 Years	0.3%	0%	-0.3%	2.2%	-2.2%
Less than 2 years	2.7%	0%	-2.7%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	88%	76.7%	11.3%
Ireland	0.9%	0.6%	0.3%
North America and the Caribbean	0.6%	0.3%	0.3%
No passport held	10.5%	13.5%	-3.0%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	35.5%	37.2%	-1.7%
Christian	56.6%	46.2%	10.4%
Buddhist	0.3%	0.5%	-0.2%
Jewish	0.3%	0.5%	-0.2%
Not answered	7.2%	6.0%	1.2%

Safety

Is Priors Hill Street dangerous?

Over the last 12 months, the overall crime rate around Priors Hill was 48.1 per 1,000 residents, which is 30.0% lower than the Chiseldon and Lawn average. The most reported crime type was Anti-social behaviour.

Priors Hill has the 50th highest crime rate of 108 local areas in Chiseldon and Lawn and the 360th lowest crime rate of 728 local areas in Swindon .

Violent and sexual offences accounted for around 12.8 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -42.1%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a higher level of wealth to the average household in England and Wales. 70% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£51,200

Income Rank
8/10

Household Income in SN4 0RW, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 3/10 (low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 3/10 (low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 3/10 (low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 4/10 (below average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 2/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 9/10 (very high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 3/10 (low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 4/10 (below average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 1/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Priors Hill are based on 5 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Thamesdown.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Priors Hill, Wroughton, Swindon, SN4 0RW

Estimated Average Property Prices for SN4 0RW

Average Price
£410,714

Semi-Detached
£366,856

Terraced
£279,819

Detached
£510,022

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Priors Hill

Average Price
£291,582

Semi-Detached
£302,709

Terraced
£239,602

Detached
£373,286

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Priors HillStreet

Address	Sale Price	Sale Date	Price Estimate 2025
60 Priors Hill, Swindon, Swindon Semi-Detached, an established residential building	£285,000	2025-02-10	£294,471
Herbs Garden, 92 Priors Hill, Swindon, Swindon Semi-Detached, an established residential building	£435,000	2023-09-14	£442,329
62 Priors Hill, Swindon, Swindon Semi-Detached, an established residential building	£240,000	2023-07-03	£248,476
94 Priors Hill, Swindon, Swindon Semi-Detached, an established residential building	£399,000	2023-02-10	£404,520
36 Priors Hill, Swindon, Swindon Terraced, an established residential building	£267,000	2022-01-28	£297,717

View All Property Sales and Other Statistics for SN4 0RW

Employment

SN4 0RW area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	99
Retired	76
Part-Time Employee	38
Self-Employed	27
Student (economically inactive)	16
Unemployed	8
Looking after home or family	6
Full-Time Student (with or without job)	3
Long-Term Sick or disabled	3
Other	0

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	26
Manufacturing	21
Education	19
Construction	19
Human health and social work activities	17
Professional, scientific and technical activities	15
Financial and insurance activities	14
Transport and storage	6
Public administration and defence; compulsory social security	6
Information and communication	6
Accommodation and food service activities	5
Administrative and support service activities	5
Other	3
Water supply; sewerage, waste management and remediation activities	2
Electricity, gas, steam and air conditioning supply	2
Agriculture, forestry and fishing	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Wroughton Infant School Wharf Road , Wroughton SN4 9LE	4out of 4	616 yd	Community school	No	Mixed	More About School
Wroughton Junior School Inverary Road , Wroughton SN4 9DL	3out of 4	1,423 yd	Community school	No	Mixed	More About School
East Wichel Primary School & Nursery Staldon Road , East Wichel SN1 7AG	3out of 4	2,741 yd	Community school	Yes	Mixed	More About School
The Croft Primary School Marlborough Lane , SN3 1RA	4out of 4	3,327 yd	Academy sponsor led	Not Applicable	Mixed	More About School
Kingfisher CE Academy Peglars Way , SN1 7DA	- not rated	3,393 yd	Free schools	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Ridgeway School & Sixth Form College Inverary Road , Wroughton SN4 9DJ	3out of 4	1,112 yd	Academy converter	Not Applicable	Mixed	More About School
The Deanery CE Academy Peglars Way , Wichelstowe SN1 7DA	- not rated	3,462 yd	Free schools	No	Mixed	More About School
The Commonweal School The Mall , Old Town SN1 4JE	3out of 4	3,520 yd	Academy converter	Not Applicable	Mixed	More About School
Lawn Manor Academy Salcombe Grove , SN3 1ER	2out of 4	4,721 yd	Academy converter	Not Applicable	Mixed	More About School
UTC Swindon Bristol Street , SN1 5ET	1out of 4	5,047 yd	University technical college	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
New College Swindon New College Drive , SN3 1AH	- not rated	5,188 yd	Further education	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Harry Garrett Court Day Centre	Willow Walk, Wroughton	470 yd
The Beehive Cafe	7 High Street, Wroughton	536 yd
Nana's Tea Room Ltd	7 High Street, Wroughton	536 yd
Compass Contract Services (UK) Ltd (c/o Ridgeway Hospital)	Moormead Road, Wroughton	714 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Wroughton Bowls Club	Barrett Way, Wroughton	584 yd
Wroughton Workmens Club	Bulls Court, 15 Devizes Road	598 yd
White Hart	21 High Street, Wroughton	618 yd
The Carters Rest	58 High Street, Wroughton	723 yd
The Fox & Hounds	The Fox And Hounds, 1 Markham Road	849 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Doon Valley Takeaway	3 High Street, Wroughton	618 yd
Great Western Fryer	78 High Street, Wroughton	723 yd
Bombay Spice Ltd	3 Ellendune Centre, Wroughton	724 yd
Ellendune Chinese Takeaway	4 Ellendune Centre, Wroughton	724 yd
Wroughton Pizza & Kebab House	4B Wharf Road, Wroughton	778 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
The Cooperative Foodstore	47 Devizes Road, Wroughton		598 yd
Tesco	9 Ellendune Centre, Wroughton		724 yd

Sport

Facility Name	Sport Objects	Distance
Wroughton Ellendune Community Centre BARRETT WAY		557 yd
Weir Field THE WEIR FIELD THE WEIR FIELD DEVIZES ROAD	grass pitches	624 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	100.0%

Download Speed

Median download speed	18.8 Mbit/s
Average download speed	18.5 Mbit/s
Minimum download speed	22.09 Mbit/s
Maximum download speed	22.09 Mbit/s

Upload Speed

Median upload speed	1.2 Mbit/s
Average upload speed	1.1 Mbit/s
Maximum upload speed	1.43 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.