New Road, Chiseldon, Swindon, SN4 0LU

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding SN4 0LU has a slightly higher male population, with 50% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	51.7%	50%	-1.7%	51.0%	-1.0%
Male	48.3%	50%	1.7%	49.0%	1.0%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	20.4%	27.2%	6.8%	37.9%	-10.7%
Married: Opposite sex	62%	49.8%	-12.2%	44.2%	5.6%
Civil partnership: Same sex	0%	0.3%	0.3%	0.1%	0.2%
Separated	1%	1.3%	0.3%	2.2%	-0.9%
Divorced	8.3%	10%	1.7%	9.1%	0.9%
Widowed	8.3%	11.3%	3.0%	6.1%	5.2%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (85.3%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	50.4%	48.1%	-2.3%	48.4%	-0.3%
Good health	32.6%	37.2%	4.6%	33.6%	3.6%
Fair health	9.6%	10.8%	1.2%	12.7%	-1.9%
Bad health	5.2%	3.3%	-1.9%	4.0%	-0.7%
Very bad health	2.3%	0.6%	-1.7%	1.2%	-0.6%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	21.1%	14.9%	-6.2%	18.2%	-3.3%
1-4 GCSEs or Equivalent	9.6%	7.1%	-2.5%	9.6%	-2.5%
5 or more GCSEs, an A-Level or 1-2 AS Levels	13.7%	13.6%	-0.1%	13.4%	0.2%
Apprenticeship	2.6%	6.1%	3.5%	5.3%	0.8%
HNC, HND or 2+ A Levels	12.1%	18.1%	6.0%	16.9%	1.2%
Degree or Similar	35.5%	37.9%	2.4%	33.8%	4.1%
Other	5.4%	2.3%	-3.1%	2.8%	-0.5%

Culture

Ethnic Group

In this area, the population is predominantly white, with 94.7% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0%	0.3%	0.3%	0.7%	-0.4%
Indian	0.3%	0.8%	0.5%	3.1%	-2.3%
Pakistani	0%	0.3%	0.3%	2.7%	-2.4%
Other Asian	0.3%	0%	-0.3%	1.6%	-1.6%
Black African	1.3%	0%	-1.3%	2.5%	-2.5%
Black Caribbean	0.8%	0.6%	-0.2%	1.0%	-0.4%
Mixed White and Asian	0.3%	1.4%	1.1%	0.8%	0.6%
Mixed White and Caribbean	0%	0.6%	0.6%	0.9%	-0.3%
Mixed Other	0.3%	0.3%	0.0%	0.8%	-0.5%
White	95.9%	94.7%	-1.2%	81.4%	13.3%
Arab	1%	0%	-1.0%	0.6%	-0.6%
Other	0%	1.1%	1.1%	1.6%	-0.5%

Country of Birth

In this area, 89.2% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	90.2%	89.2%	-1.0%	83.2%	6.0%
European Union	4.7%	3.3%	-1.4%	6.1%	-2.8%
Rest of Europe	0%	0.3%	0.3%	0.8%	-0.5%
Africa	2.3%	1.9%	-0.4%	2.7%	-0.8%
Middle East and Asia	1.8%	2.8%	1.0%	5.6%	-2.8%
The Americas and the Caribbean	0.8%	1.4%	0.6%	1.3%	0.1%
Oceania	0.3%	1.1%	0.8%	0.3%	0.8%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	89.9%	89.4%	-0.5%	83.2%	6.2%
10+ Years	1%	9.2%	8.2%	9.8%	-0.6%
5-10 Years	0.8%	0.3%	-0.5%	2.9%	-2.6%
2-5 Years	2.8%	0.8%	-2.0%	2.2%	-1.4%
Less than 2 years	5.4%	0.3%	-5.1%	1.9%	-1.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	81.8%	76.7%	5.1%
France	0.3%	0.3%	0.0%
Germany	0.3%	0.2%	0.1%
Other EU countries	0.8%	1.5%	-0.7%
Southern Asia	0.3%	1.2%	-0.9%
North America and the Caribbean	0.6%	0.3%	0.3%
Oceania	0.8%	0.1%	0.7%
No passport held	15.1%	13.5%	1.6%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	38.3%	37.2%	1.1%
Christian	53.9%	46.2%	7.7%
Buddhist	0.3%	0.5%	-0.2%
Other religion	1.1%	0.6%	0.5%
Not answered	6.4%	6.0%	0.4%

Safety

Is New Road dangerous?

Over the last 12 months, the overall crime rate around New Road was 75.1 per 1,000 residents, which is 9.5% higher than the Chiseldon and Lawn average. The most reported crime type was Violence and sexual offences.

New Road has the 28th highest crime rate of 108 local areas in Chiseldon and Lawn and the 251st highest crime rate of 728 local areas in Swindon .

Violent and sexual offences accounted for around 43.4 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -90.3%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a higher level of wealth to the average household in England and Wales. 70% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£51,200

Income Rank
8/10

Household Income in SN4 0LU, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 4/10 (below average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 5/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 5/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 7/10 (above average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 1/10 (very low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 2/10 (very low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 4/10 (below average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 4/10 (below average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on New Road are based on 6 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Thamesdown.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for New Road, Chiseldon, Swindon, SN4 0LU

Estimated Average Property Prices for SN4 0LU

Average Price
£415,095

Semi-Detached
£383,648

Terraced
£354,863

Detached
£489,183

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for New Road

Average Price
£480,849

Semi-Detached
no sales

Terraced
£300,143

Detached
£661,555

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on New Road

Address	Sale Price	Sale Date	Price Estimate 2025
30 New Road, Swindon, Swindon Terraced, an established residential building	£380,000	2022-07-15	£390,459
30 New Road, Swindon, Swindon Terraced, an established residential building	£238,000	2021-04-13	£282,572
40 New Road, Swindon, Swindon Detached, an established residential building	£272,000	2020-06-26	£326,986
Rose House New Road, Swindon, Swindon Detached, an established residential building	£360,000	2019-11-08	£446,116
46 New Road, Swindon, Swindon Detached, an established residential building	£415,000	2019-02-21	£502,500

View All Property Sales and Other Statistics for SN4 0LU

Employment

SN4 0LU area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in SN4 0LU area is much higher than the country's average. According to Census 2011, 34% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	104
Full-Time Employee	96
Part-Time Employee	34
Self-Employed	26
Student (economically inactive)	13
Looking after home or family	10
Long-Term Sick or disabled	8
Other	6
Unemployed	5
Full-Time Student (with or without job)	1

Employment Industry

Human health and social work activities	22
Education	18
Information and communication	17
Construction	15
Wholesale and retail trade; repair of motor vehicles and motor cycles	15
Accommodation and food service activities	14
Professional, scientific and technical activities	14
Financial and insurance activities	13
Transport and storage	12
Manufacturing	11
Public administration and defence; compulsory social security	9
Other	9
Administrative and support service activities	5
Agriculture, forestry and fishing	3
Real estate activities	2
Electricity, gas, steam and air conditioning supply	2
Water supply; sewerage, waste management and remediation activities	2

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Chiseldon Primary & Nursery School Castle View Road , Chiseldon SN4 0NS	3out of 4	723 yd	Community school	Yes	Mixed	More About School
Badbury Park Primary School Rainscombe Road , Coate SN3 6ER	- not rated	2,962 yd	Free schools	Yes	Mixed	More About School
Liden Academy Liden Academy, Liden Drive , Liden SN3 6EX	- not rated	3,912 yd	Academy converter	Yes	Mixed	More About School
Lawn Primary Cleeve Lawn , SN3 1LE	3out of 4	4,292 yd	Community school	Yes	Mixed	More About School
Wanborough Primary School The Beanlands , Wanborough SN4 0EJ	3out of 4	4,688 yd	Community school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Ridgeway School & Sixth Form College Inverary Road , Wroughton SN4 9DJ	3out of 4	4,755 yd	Academy converter	Not Applicable	Mixed	More About School
Lawn Manor Academy Salcombe Grove , SN3 1ER	2out of 4	5,391 yd	Academy converter	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Chalet School Liden Drive , Liden SN3 6EX	2out of 4	3,913 yd	Academy special sponsor led	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Food hygiene rating	Distance
Three Trees Farm LLP	The Ridgeway, Chiseldon		565 yd

Pubs, Bars, Nightclubs

Business Name	Address	Food hygiene rating	Distance
Patriots Arms	6 New Road, Chiseldon		54 yd
Chiseldon Sports & Social Club Ltd	6 Draycot Road, Chiseldon		423 yd

Sport

Facility Name	Sport Objects	Distance
Calley Memorial Hall DRAYCOTT ROAD		305 yd
Chiseldon Recreation Ground HODSON ROAD	grass pitches, tennis courts	437 yd
Chiseldon Primary School CASTLEVIEW ROAD	grass pitches	662 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	75.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	75.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	75.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	75.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	25.0%

Download Speed

Median download speed	22.4 Mbit/s
Average download speed	21.4 Mbit/s
Minimum download speed	24.38 Mbit/s
Maximum download speed	24.38 Mbit/s

Upload Speed

Median upload speed	1.2 Mbit/s
Average upload speed	1.2 Mbit/s
Maximum upload speed	1.3 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.