William Morris Way, Tadpole Garden Village, Swindon, SN25 2PP

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around SN25 2PP is generally consistent with those figures, having a male population of 48.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	48.3%	51.6%	3.3%	51.0%	0.6%
Male	51.7%	48.4%	-3.3%	49.0%	-0.6%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around SN25 2PP, a significant portion of the population is single, making up 52.9% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	25.7%	52.9%	27.2%	37.9%	15.0%
Married: Opposite sex	54.3%	33.7%	-20.6%	44.2%	-10.5%
Married: Same sex	0%	1%	1.0%	0.3%	0.7%
Separated	1.7%	4.8%	3.1%	2.2%	2.6%
Divorced	10.9%	7.2%	-3.7%	9.1%	-1.9%
Widowed	7.4%	0.5%	-6.9%	6.1%	-5.6%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (86.4%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	46.2%	54.9%	8.7%	48.4%	6.5%
Good health	34.1%	31.5%	-2.6%	33.6%	-2.1%
Fair health	12.4%	10.1%	-2.3%	12.7%	-2.6%
Bad health	6.6%	1.9%	-4.7%	4.0%	-2.1%
Very bad health	0.7%	1.6%	0.9%	1.2%	0.4%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	27.4%	10%	-17.4%	18.2%	-8.2%
1-4 GCSEs or Equivalent	17.8%	12.3%	-5.5%	9.6%	2.7%
5 or more GCSEs, an A-Level or 1-2 AS Levels	17.4%	27%	9.6%	13.4%	13.6%
Apprenticeship	4.8%	2.8%	-2.0%	5.3%	-2.5%
HNC, HND or 2+ A Levels	12.2%	17.5%	5.3%	16.9%	0.6%
Degree or Similar	16.5%	29.4%	12.9%	33.8%	-4.4%
Other	3.9%	0.9%	-3.0%	2.8%	-1.9%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 81.9% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	1.9%	1.9%	1.1%	0.8%
Indian	1%	3.5%	2.5%	3.1%	0.4%
Other Asian	1%	1.6%	0.6%	1.6%	0.0%
Black African	0%	4.5%	4.5%	2.5%	2.0%
Black Caribbean	0%	0.6%	0.6%	1.0%	-0.4%
Other Black	0%	1.3%	1.3%	0.5%	0.8%
Mixed White and Asian	1%	0.3%	-0.7%	0.8%	-0.5%
Mixed White and African	0%	0.6%	0.6%	0.4%	0.2%
Mixed White and Caribbean	0%	1.9%	1.9%	0.9%	1.0%
Mixed Other	0.7%	0.3%	-0.4%	0.8%	-0.5%
White	96.2%	81.9%	-14.3%	81.4%	0.5%
Other	0%	1.3%	1.3%	1.6%	-0.3%

Country of Birth

In this area, 84.7% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	95.5%	84.7%	-10.8%	83.2%	1.5%
European Union	2.1%	6.2%	4.1%	6.1%	0.1%
Rest of Europe	0%	0.3%	0.3%	0.8%	-0.5%
Africa	1%	2.3%	1.3%	2.7%	-0.4%
Middle East and Asia	1.4%	5.2%	3.8%	5.6%	-0.4%
The Americas and the Caribbean	0%	1.3%	1.3%	1.3%	0.0%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	94.8%	84.7%	-10.1%	83.2%	1.5%
10+ Years	0%	7.1%	7.1%	9.8%	-2.7%
5-10 Years	1%	6.2%	5.2%	2.9%	3.3%
2-5 Years	0.3%	1.9%	1.6%	2.2%	-0.3%
Less than 2 years	3.8%	0%	-3.8%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	73.4%	76.7%	-3.3%
Ireland	0.3%	0.6%	-0.3%
Portugal	1.6%	0.5%	1.1%
Poland	3.2%	1.3%	1.9%
Romania	1.3%	0.9%	0.4%
Other EU countries	0.3%	1.5%	-1.2%
South and Eastern Africa	0.3%	0.2%	0.1%
Southern Asia	1%	1.2%	-0.2%
Central and South America	1%	0.2%	0.8%
No passport held	17.5%	13.5%	4.0%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	53.7%	37.2%	16.5%
Christian	35.8%	46.2%	-10.4%
Hindu	2%	1.7%	0.3%
Muslim	2%	6.5%	-4.5%
Other religion	2.9%	0.6%	2.3%
Not answered	3.6%	6.0%	-2.4%

Safety

Is William Morris Way Street dangerous?

Over the last 12 months, the overall crime rate around William Morris Way was 108.0 per 1,000 residents, which is 57.4% higher than the Chiseldon and Lawn average. The most reported crime type was Violence and sexual offences.

William Morris Way has the 17th highest crime rate of 108 local areas in Chiseldon and Lawn and the 163rd highest crime rate of 728 local areas in Swindon .

Violent and sexual offences accounted for around 62.8 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has stayed broadly stable by about -1.2%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a higher level of wealth to the average household in England and Wales. 89% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£60,500

Income Rank
9/10

Household Income in SN25 2PP, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 4/10 (below average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 3/10 (low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 3/10 (low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 2/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 8/10 (high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 9/10 (very high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 4/10 (below average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 2/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 4/10 (below average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on William Morris Way are based on 10 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Wiltshire.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for William Morris Way, Tadpole Garden Village, Swindon, SN25 2PP

Estimated Average Property Prices for SN25 2PP

Average Price
£363,778

Semi-Detached
£400,038

Terraced
no sales

Detached
£577,804

Flats/Maisonettes
£165,297

Other
£33,319

Estimated Average Property Prices for William Morris Way

Average Price
£627,945

Semi-Detached
£449,612

Terraced
no sales

Detached
£704,373

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on William Morris WayStreet

Address	Sale Price	Sale Date	Price Estimate 2025
111 William Morris Way, Swindon, Swindon Detached, an established residential building	£430,000	2025-09-15	£430,000
11 William Morris Way, Swindon, Swindon Detached, an established residential building	£735,000	2025-06-19	£731,361
67 William Morris Way, Swindon, Swindon Semi-Detached, an established residential building	£177,675	2025-05-13	£180,133
21 William Morris Way, Swindon, Swindon Semi-Detached, an established residential building	£375,000	2024-06-10	£395,021
55 William Morris Way, Swindon, Swindon Semi-Detached, an established residential building	£352,500	2024-05-30	£372,851

View All Property Sales and Other Statistics for SN25 2PP

Employment

Economic Activity

Full-Time Employee	106
Part-Time Employee	26
Looking after home or family	17
Self-Employed	16
Long-Term Sick or disabled	11
Unemployed	9
Student (economically inactive)	8
Other	6
Full-Time Student (with or without job)	6
Retired	2

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	21
Construction	15
Information and communication	12
Human health and social work activities	9
Other	9
Manufacturing	9
Accommodation and food service activities	7
Transport and storage	7
Financial and insurance activities	6
Education	6
Agriculture, forestry and fishing	5
Professional, scientific and technical activities	5
Administrative and support service activities	4
Public administration and defence; compulsory social security	4
Water supply; sewerage, waste management and remediation activities	3
Electricity, gas, steam and air conditioning supply	2
Real estate activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
William Morris Primary School William Morris Way , Tadpole Garden Village SN25 2PP	- not rated	623 yd	Free schools	Yes	Mixed	More About School
Red Oaks Primary School Redhouse Way , SN25 2AN	3out of 4	824 yd	Academy converter	Yes	Mixed	More About School
Tadpole Farm CofE Primary Academy Greene Street , Tadpole Garden Village SN25 2QS	3out of 4	912 yd	Academy sponsor led	Yes	Mixed	More About School
Oakhurst Community Primary School Pioneer Road , Oakhurst SN25 2HY	3out of 4	1,180 yd	Community school	Yes	Mixed	More About School
Bridlewood Primary School Chartwell Road , SN25 2EX	2out of 4	1,525 yd	Community school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Great Western Academy William Morris Way , Tadpole Garden Village SN25 2PP	- not rated	614 yd	Free schools	Not Applicable	Mixed	More About School
Abbey Park School The Learning Campus , Redhouse Way SN25 2ND	1out of 4	808 yd	Academy sponsor led	No	Mixed	More About School
Nova Hreod Academy Akers Way , Moredon SN2 2NQ	3out of 4	3,866 yd	Academy converter	No	Mixed	More About School
Bradon Forest School The Peak , Purton SN5 4AT	3out of 4	4,934 yd	Academy converter	No	Mixed	More About School
Kingsdown School Hyde Rd , Stratton St Margaret SN2 7SH	2out of 4	5,121 yd	Academy converter	No	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Swindon Academy Beech Avenue , SN2 1JR	3out of 4	4,318 yd	Academy sponsor led	Yes	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Uplands School The Learning Campus , Tadpole Lane SN25 2NB	4out of 4	665 yd	Academy special converter	Not Applicable	Mixed	More About School
Brimble Hill Special School Tadpole Lane , Redhouse SN25 2NB	3out of 4	937 yd	Academy special converter	Yes	Mixed	More About School
Churchward School William Morris Way , SN25 2PP	- not rated	989 yd	Free schools special	Not Applicable	Mixed	More About School
St Luke's Academy Cricklade Road , SN2 7AS	1out of 4	4,252 yd	Academy special sponsor led	Not Applicable	Mixed	More About School
Cricklade Manor Prep Manor House , Calcutt Street SN6 6BB	- not rated	4,452 yd	Other independent school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Project Coffee Ltd	Unit 5, Maizey Road	131 yd
Caffee Vialottie	Unit 1, Greencote House	706 yd
Jungle Kingdom	Unit 9, Crompton Road	931 yd

Takeaway, Sandwich Shops

Business Name	Address	Food hygiene rating	Distance
Redhouse Plaice	Unit D, Millgrove House		913 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
Tesco Express	Redhouse Village Centre, Millgrove Street		915 yd

Sport

Facility Name	Sport Objects	Distance
Tadpole Farm Ce Primary Academy GREENE STREET	grass pitches	338 yd
Abbey Park School (Northside Campus) Redhouse Way	artificial grass pitch, grass pitches	708 yd
Red Oaks Primary School REDHOUSE WAY	grass pitches	710 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	98.6%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	98.6%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	98.6%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	98.6%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	1.4%

Download Speed

Median download speed	160 Mbit/s
Average download speed	296.3 Mbit/s
Minimum download speed	1000 Mbit/s
Maximum download speed	1000 Mbit/s

Upload Speed

Median upload speed	30 Mbit/s
Average upload speed	43 Mbit/s
Maximum upload speed	115 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.