Reading Road, Sherfield On Loddon, Hook, RG27 0JE

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding RG27 0JE is primarily male, with 56.9% of the population being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	44.6%	43.1%	-1.5%	51.0%	-7.9%
Male	55.4%	56.9%	1.5%	49.0%	7.9%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	32.1%	39.3%	7.2%	37.9%	1.4%
Married: Opposite sex	54.7%	42.2%	-12.5%	44.2%	-2.0%
Separated	2.8%	0.7%	-2.1%	2.2%	-1.5%
Divorced	6.6%	14.1%	7.5%	9.1%	5.0%
Widowed	3.8%	3.7%	-0.1%	6.1%	-2.4%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (87.3%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	56.8%	51.9%	-4.9%	48.4%	3.5%
Good health	34.5%	35.4%	0.9%	33.6%	1.8%
Fair health	7.2%	10.5%	3.3%	12.7%	-2.2%
Bad health	1.4%	2.2%	0.8%	4.0%	-1.8%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	22.6%	22.2%	-0.4%	18.2%	4.0%
1-4 GCSEs or Equivalent	9.4%	5.9%	-3.5%	9.6%	-3.7%
5 or more GCSEs, an A-Level or 1-2 AS Levels	8.5%	12.6%	4.1%	13.4%	-0.8%
Apprenticeship	2.8%	4.4%	1.6%	5.3%	-0.9%
HNC, HND or 2+ A Levels	19.8%	14.8%	-5.0%	16.9%	-2.1%
Degree or Similar	34%	36.3%	2.3%	33.8%	2.5%
Other	2.8%	3.7%	0.9%	2.8%	0.9%

Culture

Ethnic Group

In this area, the population is predominantly white, with 90.2% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	0.5%	0.5%	1.1%	-0.6%
Chinese	0%	3.3%	3.3%	0.7%	2.6%
Indian	0.7%	2.2%	1.5%	3.1%	-0.9%
Other Asian	0%	0.5%	0.5%	1.6%	-1.1%
Black African	3.6%	0.5%	-3.1%	2.5%	-2.0%
Mixed White and African	0%	0.5%	0.5%	0.4%	0.1%
Mixed White and Caribbean	1.4%	0.5%	-0.9%	0.9%	-0.4%
Mixed Other	1.4%	0.5%	-0.9%	0.8%	-0.3%
White	92.8%	90.2%	-2.6%	81.4%	8.8%
Other	0%	1.1%	1.1%	1.6%	-0.5%

Country of Birth

In this area, 83.8% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	94.2%	83.8%	-10.4%	83.2%	0.6%
European Union	0.7%	5%	4.3%	6.1%	-1.1%
Rest of Europe	1.4%	0.6%	-0.8%	0.8%	-0.2%
Africa	2.2%	2.8%	0.6%	2.7%	0.1%
Middle East and Asia	0%	2.8%	2.8%	5.6%	-2.8%
The Americas and the Caribbean	0.7%	4.5%	3.8%	1.3%	3.2%
Oceania	0.7%	0%	-0.7%	0.3%	-0.3%
British Overseas	0%	0.6%	0.6%	0.0%	0.6%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	94.2%	83.8%	-10.4%	83.2%	0.6%
10+ Years	2.9%	3.9%	1.0%	9.8%	-5.9%
5-10 Years	0%	5%	5.0%	2.9%	2.1%
2-5 Years	0%	1.1%	1.1%	2.2%	-1.1%
Less than 2 years	2.9%	6.1%	3.2%	1.9%	4.2%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	65.1%	76.7%	-11.6%
Spain	1.7%	0.4%	1.3%
Poland	1.1%	1.3%	-0.2%
Other EU countries	1.1%	1.5%	-0.4%
Other Europe	0.6%	0.2%	0.4%
South and Eastern Africa	1.7%	0.2%	1.5%
Eastern Asia	2.3%	0.3%	2.0%
Central Asia	0.6%	0.0%	0.6%
North America and the Caribbean	1.1%	0.3%	0.8%
No passport held	24.6%	13.5%	11.1%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	41.2%	37.2%	4.0%
Christian	43.4%	46.2%	-2.8%
Buddhist	2.2%	0.5%	1.7%
Hindu	2.7%	1.7%	1.0%
Muslim	0.5%	6.5%	-6.0%
Not answered	9.9%	6.0%	3.9%

Safety

Is Reading Road dangerous?

Over the last 12 months, the overall crime rate around Reading Road was 33.1 per 1,000 residents, which is 0.1% higher than the Bramley average. The most reported crime type was Violence and sexual offences.

Reading Road has the 27th highest crime rate of 62 local areas in Bramley and the 220th lowest crime rate of 580 local areas in Basingstoke and Deane .

Violent and sexual offences accounted for around 22.1 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -21.6%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a much higher level of wealth compared to the average household in England and Wales. 96% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£69,000

Income Rank
10/10

Household Income in RG27 0JE, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 3/10 (low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 1/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 1/10 (very low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 2/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 1/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 4/10 (below average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 10/10 (very high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 8/10 (high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 1/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 1/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Reading Road are based on 318 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Basingstoke And Deane.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Reading Road, Sherfield On Loddon, Hook, RG27 0JE

Estimated Average Property Prices for RG27 0JE

Average Price
£751,625

Semi-Detached
£751,625

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Reading Road

Average Price
£686,278

Semi-Detached
£618,127

Terraced
£843,853

Detached
£981,585

Flats/Maisonettes
£264,016

Other
£1,317,975

Property Prices Comparison

Latest Property Sales on Reading Road

Address	Sale Price	Sale Date	Price Estimate 2025
2 The Briars Reading Road, Hook, Hampshire Semi-Detached, an established residential building	£875,000	2022-12-19	£946,017
1 The Briars Reading Road, Hook, Hampshire Semi-Detached, an established residential building	£430,000	2015-05-22	£664,713
2 The Briars Reading Road, Hook, Hampshire Semi-Detached, an established residential building	£455,000	2014-09-12	£732,754
2 The Briars Reading Road, Hook, Hampshire Detached, an established residential building	£249,000	2003-12-12	£519,202
1 The Briars Reading Road, Hook, Hampshire Semi-Detached, an established residential building	£88,250	1996-12-13	£493,377

View All Property Sales and Other Statistics for RG27 0JE

Employment

RG27 0JE area has a high level of entrepreneurship. Only 24% of streets have higher percent of entrepreneur residents. 12% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

RG27 0JE area has a low unemployment rate. According to Census 2021, 1% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of student residents living in RG27 0JE area is much higher than the country's average. Usually places with high percentage of students are near Universities and near entertainment places.

Economic Activity

Full-Time Employee	39
Student (economically inactive)	33
Retired	24
Self-Employed	16
Part-Time Employee	9
Looking after home or family	8
Other	4
Unemployed	2
Long-Term Sick or disabled	1
Full-Time Student (with or without job)	0

Employment Industry

Professional, scientific and technical activities	13
Wholesale and retail trade; repair of motor vehicles and motor cycles	10
Financial and insurance activities	5
Education	5
Human health and social work activities	5
Information and communication	4
Transport and storage	4
Public administration and defence; compulsory social security	4
Real estate activities	3
Accommodation and food service activities	3
Construction	3
Manufacturing	3
Other	2

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Four Lanes Infant School Hanmore Road , Chineham RG24 8PQ	4out of 4	1,795 yd	Community school	No	Mixed	More About School
Four Lanes Community Junior School Hanmore Road , Chineham RG24 8PQ	3out of 4	1,824 yd	Community school	No	Mixed	More About School
Great Binfields Primary School Binfields Farm Lane , Chineham RG24 8AJ	3out of 4	2,746 yd	Community school	No	Mixed	More About School
Bramley Church of England Primary School Bramley Lane , Bramley RG26 5AH	3out of 4	3,688 yd	Voluntary controlled school	No	Mixed	More About School
Marnel Community Infant School Shetland Road , Popley Way RG24 9PT	4out of 4	3,716 yd	Community school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Everest Community Academy Oxford Way , RG24 9UP	2out of 4	4,873 yd	Academy sponsor led	No	Mixed	More About School
The Vyne Community School Vyne Road , RG21 5PB	3out of 4	5,236 yd	Community school	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Loddon School Wildmoor Lane , Sherfield-on-Loddon RG27 0JD	- not rated	713 yd	Other independent special school	No	Mixed	More About School
Sherfield School Reading Road , Sherfield-on-Loddon RG27 0HU	- not rated	1,400 yd	Other independent school	Yes	Mixed	More About School
Inclusion Hampshire Office 5, the Clock Tower , Chineham Shopping Centre RG24 8BQ	- not rated	2,849 yd	Special post 16 institution	Not Applicable	Mixed	More About School
The Austen Academy Shakespeare Road , RG24 9BP	- not rated	4,074 yd	Free schools special	No	Mixed	More About School
Dove House School Sutton Road , RG21 5SU	4out of 4	5,049 yd	Academy special converter	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Food hygiene rating	Distance
Capital Gardens	Wildmoor Lane, Sherfield-on-Loddon		688 yd

Sport

Facility Name	Sport Objects	Distance
Loddon School WILDMOOR LANE		587 yd
Sherfield Park Open Space SUNWOOD DRIVE	grass pitches	830 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	100.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.