New Road, Brading, Sandown, PO36 0AB

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around PO36 0AB is generally consistent with those figures, having a male population of 48.8%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	50.2%	51.2%	1.0%	51.0%	0.2%
Male	49.8%	48.8%	-1.0%	49.0%	-0.2%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of PO36 0AB there is a very large concentration of residents that are married - 53.8% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	18.8%	24.5%	5.7%	37.9%	-13.4%
Married: Opposite sex	58.1%	53.8%	-4.3%	44.2%	9.6%
Married: Same sex	0%	0.7%	0.7%	0.3%	0.4%
Separated	3.6%	4.1%	0.5%	2.2%	1.9%
Divorced	12.6%	8.6%	-4.0%	9.1%	-0.5%
Widowed	6.9%	8.3%	1.4%	6.1%	2.2%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	44.3%	37%	-7.3%	48.4%	-11.4%
Good health	40.9%	40.9%	0.0%	33.6%	7.3%
Fair health	10.8%	17.6%	6.8%	12.7%	4.9%
Bad health	3.1%	2.4%	-0.7%	4.0%	-1.6%
Very bad health	0.9%	2.1%	1.2%	1.2%	0.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	23.5%	16.9%	-6.6%	18.2%	-1.3%
1-4 GCSEs or Equivalent	13%	9%	-4.0%	9.6%	-0.6%
5 or more GCSEs, an A-Level or 1-2 AS Levels	14.1%	12.4%	-1.7%	13.4%	-1.0%
Apprenticeship	4%	6.6%	2.6%	5.3%	1.3%
HNC, HND or 2+ A Levels	15.2%	16.9%	1.7%	16.9%	0.0%
Degree or Similar	26%	34.8%	8.8%	33.8%	1.0%
Other	4.3%	3.4%	-0.9%	2.8%	0.6%

Culture

Ethnic Group

In this area, the population is predominantly white, with 96.7% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Indian	0.3%	0.9%	0.6%	3.1%	-2.2%
Other Asian	0.3%	0.3%	0.0%	1.6%	-1.3%
Black African	0.3%	1.2%	0.9%	2.5%	-1.3%
Black Caribbean	0%	0.3%	0.3%	1.0%	-0.7%
Mixed White and Asian	0%	0.3%	0.3%	0.8%	-0.5%
Mixed White and African	0.9%	0%	-0.9%	0.4%	-0.4%
Mixed Other	0%	0.3%	0.3%	0.8%	-0.5%
White	98.1%	96.7%	-1.4%	81.4%	15.3%

Country of Birth

In this area, 93.3% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	94.4%	93.3%	-1.1%	83.2%	10.1%
European Union	1.2%	1.8%	0.6%	6.1%	-4.3%
Africa	0.9%	1.5%	0.6%	2.7%	-1.2%
Middle East and Asia	0.6%	1.5%	0.9%	5.6%	-4.1%
The Americas and the Caribbean	2.8%	1.5%	-1.3%	1.3%	0.2%
Oceania	0%	0.3%	0.3%	0.3%	0.0%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	94.4%	93.6%	-0.8%	83.2%	10.4%
10+ Years	0.3%	3.6%	3.3%	9.8%	-6.2%
5-10 Years	1.2%	0.9%	-0.3%	2.9%	-2.0%
2-5 Years	1.9%	1.2%	-0.7%	2.2%	-1.0%
Less than 2 years	2.2%	0.6%	-1.6%	1.9%	-1.3%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	83.3%	76.7%	6.6%
Ireland	1.2%	0.6%	0.6%
Italy	0.3%	0.6%	-0.3%
Other EU countries	0.3%	1.5%	-1.2%
South and Eastern Africa	0.6%	0.2%	0.4%
North America and the Caribbean	0.6%	0.3%	0.3%
Oceania	0.3%	0.1%	0.2%
No passport held	13.3%	13.5%	-0.2%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	37.2%	37.2%	0.0%
Christian	55.6%	46.2%	9.4%
Hindu	0.6%	1.7%	-1.1%
Other religion	0.3%	0.6%	-0.3%
Not answered	6.3%	6.0%	0.3%

Safety

Is New Road dangerous?

Over the last 12 months, the overall crime rate around New Road was 33.7 per 1,000 residents, which is 28.3% lower than the Brading & St Helens average. The most reported crime type was Violence and sexual offences.

New Road has the 3rd lowest crime rate of 28 local areas in Brading & St Helens and the 155th lowest crime rate of 469 local areas in Isle of Wight .

Violent and sexual offences accounted for around 21.5 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -46.8%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 89% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£34,200

Income Rank
2/10

Household Income in PO36 0AB, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 7/10 (above average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 8/10 (high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 8/10 (high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 9/10 (very high )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 6/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 4/10 (below average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 3/10 (low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 9/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 9/10 (very high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 5/10 (average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on New Road are based on 292 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Isle Of Wight.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for New Road, Brading, Sandown, PO36 0AB

Estimated Average Property Prices for PO36 0AB

Average Price
£345,359

Semi-Detached
£300,221

Terraced
no sales

Detached
£422,117

Flats/Maisonettes
£149,683

Other
no sales

Estimated Average Property Prices for New Road

Average Price
£295,990

Semi-Detached
£256,312

Terraced
£251,024

Detached
£359,517

Flats/Maisonettes
£140,551

Other
£722,062

Property Prices Comparison

Latest Property Sales on New Road

Address	Sale Price	Sale Date	Price Estimate 2025
112 New Road, Sandown, Isle Of Wight Detached, an established residential building	£252,500	2025-04-25	£252,500
84 New Road, Sandown, Isle Of Wight Semi-Detached, an established residential building	£250,000	2023-11-09	£242,761
76A New Road, Sandown, Isle Of Wight Detached, an established residential building	£300,000	2022-12-16	£271,245
72 New Road, Sandown, Isle Of Wight Detached, an established residential building	£342,600	2022-05-13	£328,939
102 New Road, Sandown, Isle Of Wight Detached, an established residential building	£500,000	2021-06-29	£541,420

View All Property Sales and Other Statistics for PO36 0AB

Employment

PO36 0AB area has a very high level of entrepreneurship. Only 9% of streets have higher percent of entrepreneur residents. 15% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

The percentage of retired residents living in PO36 0AB area is much higher than the country's average. According to Census 2011, 43% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	125
Full-Time Employee	57
Self-Employed	45
Part-Time Employee	21
Unemployed	15
Looking after home or family	10
Long-Term Sick or disabled	8
Other	7
Student (economically inactive)	6
Full-Time Student (with or without job)	0

Employment Industry

Education	25
Human health and social work activities	22
Wholesale and retail trade; repair of motor vehicles and motor cycles	21
Construction	16
Other	16
Manufacturing	11
Public administration and defence; compulsory social security	10
Accommodation and food service activities	10
Professional, scientific and technical activities	8
Administrative and support service activities	8
Transport and storage	5
Financial and insurance activities	5
Real estate activities	2
Information and communication	1
Electricity, gas, steam and air conditioning supply	1
Agriculture, forestry and fishing	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Brading Church of England Controlled Primary School West Street , Brading PO36 0DS	3out of 4	545 yd	Voluntary controlled school	Yes	Mixed	More About School
St Helens Primary School Broomlands Close , St Helens PO33 1XH	3out of 4	3,829 yd	Community school	No	Mixed	More About School
Broadlea Primary School Newport Road , Lake PO36 9PE	2out of 4	4,123 yd	Community school	No	Mixed	More About School
Newchurch Primary School School Lane , Newchurch PO36 0NL	3out of 4	4,815 yd	Community school	No	Mixed	More About School
Bembridge Church of England Primary School Walls Road , PO35 5RH	4out of 4	4,919 yd	Voluntary controlled school	No	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Bay Church of England School Winchester Park Road , Isle of Wight PO36 9BA	3out of 4	2,479 yd	Voluntary controlled school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Food hygiene rating	Distance
Hungry Bear	47 - 48 High Street, Brading		679 yd
Brading Roman Villa	Morton Old Road, Brading		718 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
The Yarbridge Inn	Yarbridge Inn, Marshcombe Shute	212 yd
Wheatsheaf Inn	High Street, Brading	679 yd
The Bugle Inn	Bugle Inn, 56 High Street	767 yd
Brading Town Football Club	Vicarage Lane, Brading	1,054 yd

Takeaway, Sandwich Shops

Business Name	Address	Food hygiene rating	Distance
Brothers Of Brading	73 High Street, Brading		679 yd

Sport

We haven't found any sport facilities near PO36 0AB postcode.

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	35 Mbit/s
Average download speed	33.1 Mbit/s
Minimum download speed	52.36 Mbit/s
Maximum download speed	52.36 Mbit/s

Upload Speed

Median upload speed	10 Mbit/s
Average upload speed	8.4 Mbit/s
Maximum upload speed	14.24 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.