Baring Road, Cowes, PO31 8DS

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding PO31 8DS, has a female population slightly higher than UK average, with 54.8% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	56.2%	54.8%	-1.4%	51.0%	3.8%
Male	43.8%	45.2%	1.4%	49.0%	-3.8%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of PO31 8DS there is a very large concentration of residents that are married - 55.6% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	12.2%	11.2%	-1.0%	37.9%	-26.7%
Married: Opposite sex	55.1%	55.6%	0.5%	44.2%	11.4%
Civil partnership: Opposite sex	0%	1.1%	1.1%	0.1%	1.0%
Separated	1.5%	2.2%	0.7%	2.2%	0.0%
Divorced	8.7%	7.3%	-1.4%	9.1%	-1.8%
Widowed	22.4%	22.5%	0.1%	6.1%	16.4%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a lower percentage of residents reporting their health as Good or Very Good (70.3%) compared to the average (82%). This typically indicates either an older population or social deprivation in the area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	35.7%	29.3%	-6.4%	48.4%	-19.1%
Good health	34.3%	41%	6.7%	33.6%	7.4%
Fair health	24.3%	23.9%	-0.4%	12.7%	11.2%
Bad health	3.3%	5.3%	2.0%	4.0%	1.3%
Very bad health	2.4%	0.5%	-1.9%	1.2%	-0.7%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	29.6%	17.4%	-12.2%	18.2%	-0.8%
1-4 GCSEs or Equivalent	6.6%	8.4%	1.8%	9.6%	-1.2%
5 or more GCSEs, an A-Level or 1-2 AS Levels	12.2%	14%	1.8%	13.4%	0.6%
Apprenticeship	2.6%	6.7%	4.1%	5.3%	1.4%
HNC, HND or 2+ A Levels	11.2%	11.8%	0.6%	16.9%	-5.1%
Degree or Similar	31.6%	38.8%	7.2%	33.8%	5.0%
Other	6.1%	2.8%	-3.3%	2.8%	0.0%

Culture

Ethnic Group

In this area, the population is predominantly white, with 95.3% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Other Asian	0.5%	1.1%	0.6%	1.6%	-0.5%
Black Caribbean	0%	0.5%	0.5%	1.0%	-0.5%
Mixed White and Asian	0%	1.1%	1.1%	0.8%	0.3%
Mixed White and Caribbean	0%	1.6%	1.6%	0.9%	0.7%
White	99%	95.3%	-3.7%	81.4%	13.9%
Arab	0%	0.5%	0.5%	0.6%	-0.1%
Other	0.5%	0%	-0.5%	1.6%	-1.6%

Country of Birth

In this area, 89.9% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	94.8%	89.9%	-4.9%	83.2%	6.7%
European Union	1.9%	3.7%	1.8%	6.1%	-2.4%
Africa	1%	1.1%	0.1%	2.7%	-1.6%
Middle East and Asia	1.4%	3.2%	1.8%	5.6%	-2.4%
The Americas and the Caribbean	1%	2.1%	1.1%	1.3%	0.8%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	93.8%	89.9%	-3.9%	83.2%	6.7%
10+ Years	0.5%	9%	8.5%	9.8%	-0.8%
2-5 Years	0%	0.5%	0.5%	2.2%	-1.7%
Less than 2 years	5.7%	0.5%	-5.2%	1.9%	-1.4%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	91.5%	76.7%	14.8%
Ireland	1.1%	0.6%	0.5%
Germany	0.5%	0.2%	0.3%
Italy	0.5%	0.6%	-0.1%
North Africa	0.5%	0.1%	0.4%
North America and the Caribbean	0.5%	0.3%	0.2%
No passport held	5.3%	13.5%	-8.2%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	33.5%	37.2%	-3.7%
Christian	61.2%	46.2%	15.0%
Buddhist	1.1%	0.5%	0.6%
Not answered	4.3%	6.0%	-1.7%

Safety

Is Baring Road dangerous?

Over the last 12 months, the overall crime rate around Baring Road was 7.6 per 1,000 residents, which is 85.3% lower than the Cowes Medina average. The most reported crime type was Criminal damage and arson.

Baring Road has the 5th lowest crime rate of 56 local areas in Cowes Medina and the 15th lowest crime rate of 467 local areas in Isle of Wight .

Violent and sexual offences accounted for around 3.8 crimes per 1,000 residents and have remained broadly unchanged year on year. Over the last decade, overall crime has fallen by about -73.3%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 73% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£38,700

Income Rank
3/10

Household Income in PO31 8DS, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 5/10 (average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 6/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 3/10 (low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 4/10 (below average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 8/10 (high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 8/10 (high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 6/10 (average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 6/10 (average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Baring Road are based on 209 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Isle Of Wight.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Baring Road, Cowes, PO31 8DS

Estimated Average Property Prices for PO31 8DS

Average Price
£607,749

Semi-Detached
no sales

Terraced
no sales

Detached
£683,064

Flats/Maisonettes
£419,462

Other
no sales

Estimated Average Property Prices for Baring Road

Average Price
£605,597

Semi-Detached
£612,065

Terraced
£199,517

Detached
£649,789

Flats/Maisonettes
£401,544

Other
£49,863

Property Prices Comparison

Latest Property Sales on Baring Road

Address	Sale Price	Sale Date	Price Estimate 2025
115 Baring Road, Cowes, Isle Of Wight Detached, an established residential building	£875,000	2025-11-04	£855,811
87 Baring Road, Cowes, Isle Of Wight Detached, an established residential building	£880,000	2025-09-24	£857,880
134 Baring Road, Cowes, Isle Of Wight Detached, an established residential building	£800,000	2025-03-07	£773,970
150 Baring Road, Cowes, Isle Of Wight Detached, an established residential building	£530,000	2025-02-26	£504,546
Apartment 2 Westpoint, 99 Baring Road, Cowes, Isle Of Wight Flats/Maisonettes, an established residential building	£379,500	2024-10-08	£347,018

View All Property Sales and Other Statistics for PO31 8DS

Employment

PO31 8DS area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in PO31 8DS area is much higher than the country's average. According to Census 2011, 66% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	116
Full-Time Employee	23
Part-Time Employee	12
Self-Employed	11
Long-Term Sick or disabled	4
Unemployed	3
Full-Time Student (with or without job)	3
Looking after home or family	3
Other	2
Student (economically inactive)	0

Employment Industry

Human health and social work activities	16
Education	9
Manufacturing	9
Other	7
Professional, scientific and technical activities	7
Accommodation and food service activities	6
Public administration and defence; compulsory social security	5
Wholesale and retail trade; repair of motor vehicles and motor cycles	4
Construction	4
Financial and insurance activities	2
Water supply; sewerage, waste management and remediation activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Gurnard Primary School Baring Road , PO31 8DS	- not rated	111 yd	Community school	No	Mixed	More About School
Cowes Primary School Edinburgh Close , PO31 8HF	- not rated	904 yd	Community school	No	Mixed	More About School
Lanesend Primary School Love Lane , PO31 7ES	- not rated	1,389 yd	Academy converter	No	Mixed	More About School
Lanesend Primary School Love Lane , PO31 7ES	- not rated	1,447 yd	Community school	No	Mixed	More About School
East Cowes Grange Primary School Grange Road , PO32 6EA	- not rated	2,647 yd	Community school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Cowes Enterprise College Crossfield Avenue , PO31 8HB	- not rated	818 yd	Foundation school	No	Mixed	More About School
Cowes High School Crossfield Avenue , PO31 8HB	- not rated	818 yd	Community school	Not Applicable	Mixed	More About School
Cowes Enterprise College, An Ormiston Academy Crossfield Avenue , PO31 8HB	3out of 4	877 yd	Academy sponsor led	No	Mixed	More About School
Isle of Wight Studio School Grange Road , PO32 6EA	- not rated	2,651 yd	Studio schools	No	Mixed	More About School

Middle deemed secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Solent Middle School Baring Road , PO31 8DS	- not rated	111 yd	Community school	Not Applicable	Mixed	More About School
Somerton Middle School Love Lane , PO31 7ES	- not rated	1,531 yd	Community school	Not Applicable	Mixed	More About School
Osborne Middle School Beatrice Avenue , PO32 6PA	- not rated	3,570 yd	Community school	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Priory School Beatrice Avenue , PO32 6LP	- not rated	4,559 yd	Other independent school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
The Watersedge Beach Cafe	Watersedge Restaurant, 40 Shore Road	557 yd
Gurnard Press Bistro Ltd	31 Worsley Road, Gurnard	734 yd
The Dining Room	3 Church Road, Gurnard	861 yd
Northwood House Charitable Trust Company Limited	Northwood House, Ward Avenue	958 yd
Parklands Resource Centre	Parklands, Park Road	1,001 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Cowes Golf Club	Crossfield Avenue, Cowes	545 yd
Gurnard Sailing Club	29 Shore Road, Gurnard	557 yd
Isle Of Wight Community Club - Bar	Isle Of Wight Community Club, Park Road	715 yd
The Portland Inn	Portland Inn, 2 Worsley Road	775 yd
Northwood Cricket Club	Park Road, Cowes	806 yd

Sport

Facility Name	Sport Objects	Distance
Gurnard Primary School BARING ROAD	grass pitches	109 yd
Cowes Golf Club CROSSFIELD AVENUE	golf	335 yd
The Isle Of Wight Community Club PARK ROAD	grass pitches, indoor bowls	714 yd
Westwood Park WESTWOOD PARK WESTWOOD PARK REYNOLDS CLOSE	grass pitches	736 yd
Park Road Recreation Ground COWES RECREATION PARK PUBLIC CONVENIENCE COWES RECREATION PARK PUBLIC CONVENIENCE PARK ROAD	grass pitches	828 yd
Cowes Enterprise College CROSSFIELD AVENUE	grass pitches	879 yd
The Wood (Northwood Cricket Club) PARK ROAD	grass pitches	1,001 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	116.9 Mbit/s
Average download speed	212.7 Mbit/s
Minimum download speed	938.82 Mbit/s
Maximum download speed	938.82 Mbit/s

Upload Speed

Median upload speed	114.3 Mbit/s
Average upload speed	198.8 Mbit/s
Maximum upload speed	930.17 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of PO31 8DS