Union Road, Cowes, PO31 7TW

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding PO31 7TW has a slightly higher male population, with 50.3% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	52.6%	49.7%	-2.9%	51.0%	-1.3%
Male	47.4%	50.3%	2.9%	49.0%	1.3%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	25.6%	34.9%	9.3%	37.9%	-3.0%
Married: Opposite sex	36.8%	38.4%	1.6%	44.2%	-5.8%
Separated	3.8%	2.7%	-1.1%	2.2%	0.5%
Divorced	15.8%	13%	-2.8%	9.1%	3.9%
Widowed	18%	11%	-7.0%	6.1%	4.9%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	31.2%	44.4%	13.2%	48.4%	-4.0%
Good health	42.9%	27.8%	-15.1%	33.6%	-5.8%
Fair health	23.4%	19.1%	-4.3%	12.7%	6.4%
Bad health	2.6%	4.9%	2.3%	4.0%	0.9%
Very bad health	0%	3.7%	3.7%	1.2%	2.5%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	28.6%	24%	-4.6%	18.2%	5.8%
1-4 GCSEs or Equivalent	7.5%	11%	3.5%	9.6%	1.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	11.3%	7.5%	-3.8%	13.4%	-5.9%
Apprenticeship	5.3%	5.5%	0.2%	5.3%	0.2%
HNC, HND or 2+ A Levels	6.8%	11.6%	4.8%	16.9%	-5.3%
Degree or Similar	36.1%	33.6%	-2.5%	33.8%	-0.2%
Other	4.5%	6.8%	2.3%	2.8%	4.0%

Culture

Ethnic Group

In this area, the population is predominantly white, with 96.3% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0%	0.6%	0.6%	0.7%	-0.1%
Indian	1.3%	0%	-1.3%	3.1%	-3.1%
Pakistani	0.6%	0%	-0.6%	2.7%	-2.7%
Other Asian	1.9%	0%	-1.9%	1.6%	-1.6%
Black African	0%	0.6%	0.6%	2.5%	-1.9%
Mixed White and Asian	2.6%	0%	-2.6%	0.8%	-0.8%
Mixed White and Caribbean	0%	0.6%	0.6%	0.9%	-0.3%
White	93.5%	96.3%	2.8%	81.4%	14.9%
Roma	0%	0.6%	0.6%	0.2%	0.4%
Other	0%	1.2%	1.2%	1.6%	-0.4%

Country of Birth

In this area, 89% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	92.2%	89%	-3.2%	83.2%	5.8%
European Union	2.6%	4.9%	2.3%	6.1%	-1.2%
Africa	0%	1.2%	1.2%	2.7%	-1.5%
Middle East and Asia	4.5%	2.5%	-2.0%	5.6%	-3.1%
The Americas and the Caribbean	0.6%	1.8%	1.2%	1.3%	0.5%
Oceania	0%	0.6%	0.6%	0.3%	0.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	91.6%	89%	-2.6%	83.2%	5.8%
10+ Years	0%	9.8%	9.8%	9.8%	0.0%
5-10 Years	1.3%	0.6%	-0.7%	2.9%	-2.3%
2-5 Years	0.6%	0.6%	0.0%	2.2%	-1.6%
Less than 2 years	6.5%	0%	-6.5%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	68.3%	76.7%	-8.4%
Ireland	0.6%	0.6%	0.0%
Germany	2.5%	0.2%	2.3%
Other EU countries	0.6%	1.5%	-0.9%
Eastern Asia	0.6%	0.3%	0.3%
No passport held	27.3%	13.5%	13.8%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	45.4%	37.2%	8.2%
Christian	49.7%	46.2%	3.5%
Buddhist	0.6%	0.5%	0.1%
Not answered	4.3%	6.0%	-1.7%

Safety

Is Union Road dangerous?

Over the last 12 months, the overall crime rate around Union Road was 143.8 per 1,000 residents, which is 177.4% higher than the Cowes Medina average. The most reported crime type was Violence and sexual offences.

Union Road has the 2nd highest crime rate of 56 local areas in Cowes Medina and the 56th highest crime rate of 469 local areas in Isle of Wight .

Violent and sexual offences accounted for around 93.8 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -60.0%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 73% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£38,700

Income Rank
3/10

Household Income in PO31 7TW, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 5/10 (average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 6/10 (average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 3/10 (low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 4/10 (below average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 8/10 (high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 8/10 (high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 6/10 (average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 6/10 (average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Union Road are based on 59 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Isle Of Wight.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Union Road, Cowes, PO31 7TW

Estimated Average Property Prices for PO31 7TW

Average Price
£640,414

Semi-Detached
no sales

Terraced
£653,119

Detached
£611,827

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Union Road

Average Price
£505,843

Semi-Detached
£538,040

Terraced
£505,280

Detached
£498,083

Flats/Maisonettes
£341,165

Other
no sales

Property Prices Comparison

Latest Property Sales on Union Road

Address	Sale Price	Sale Date	Price Estimate 2025
Olde Towne House Union Road, Cowes, Isle Of Wight Detached, an established residential building	£725,000	2022-08-17	£689,271
17 Union Road, Cowes, Isle Of Wight Terraced, an established residential building	£830,000	2020-07-31	£1,025,867
21 Union Road, Cowes, Isle Of Wight Terraced, an established residential building	£480,000	2020-06-04	£595,602
5 Union Road, Cowes, Isle Of Wight Terraced, an established residential building	£383,000	2019-08-16	£487,361
11 Union Road, Cowes, Isle Of Wight Terraced, an established residential building	£446,000	2019-07-09	£577,607

View All Property Sales and Other Statistics for PO31 7TW

Employment

PO31 7TW area has a very high level of entrepreneurship. Only 13% of streets have higher percent of entrepreneur residents. 14% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

PO31 7TW area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in PO31 7TW area is much higher than the country's average. According to Census 2011, 38% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	56
Full-Time Employee	28
Self-Employed	21
Part-Time Employee	13
Looking after home or family	8
Long-Term Sick or disabled	8
Other	5
Student (economically inactive)	5
Unemployed	4
Full-Time Student (with or without job)	1

Employment Industry

Human health and social work activities	13
Accommodation and food service activities	6
Wholesale and retail trade; repair of motor vehicles and motor cycles	5
Professional, scientific and technical activities	5
Education	4
Manufacturing	3
Other	3
Administrative and support service activities	3
Transport and storage	2
Public administration and defence; compulsory social security	2
Construction	2
Financial and insurance activities	1
Real estate activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Cowes Primary School Edinburgh Close , PO31 8HF	3out of 4	415 yd	Community school	No	Mixed	More About School
Lanesend Primary School Love Lane , PO31 7ES	3out of 4	1,265 yd	Academy converter	No	Mixed	More About School
Gurnard Primary School Baring Road , PO31 8DS	3out of 4	1,291 yd	Community school	No	Mixed	More About School
Holy Cross Catholic Primary School Millfield Avenue , PO32 6AS	2out of 4	1,800 yd	Voluntary aided school	No	Mixed	More About School
Queensgate Foundation Primary Beatrice Avenue , PO32 6PA	3out of 4	2,923 yd	Foundation school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Cowes Enterprise College, An Ormiston Academy Crossfield Avenue , PO31 8HB	3out of 4	314 yd	Academy sponsor led	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Priory School Beatrice Avenue , PO32 6LP	- not rated	3,844 yd	Other independent school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Spice Central	107 High Street, Cowes	214 yd
Murrays Seafood Restaurant	106 High Street, Cowes	214 yd
The Red Duster Restaurant	37 High Street, Cowes	215 yd
Cowes Tandoori	40 High Street, Cowes	215 yd
Moocow	The School House, 55 Cross Street	217 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Pier View	Pier View Hotel, 25 High Street	184 yd
Vectis Tavern	Vectis Tavern, 103 High Street	214 yd
Cowes Grazing @ The Compass Bar	10 - 11 High Street, Cowes	217 yd
The Compass Bar	10 - 11 High Street, Cowes	217 yd
Painters Arms	51 Cross Street, Cowes	217 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Well Bread	Paper Pallette, 53 - 54 High Street	241 yd
Captain Takeout	60 High Street, Cowes	260 yd
Manny's Baguettes	63 High Street, Cowes	276 yd
Corries Cabin	17 Shooters Hill, Cowes	305 yd
Dalyan Kebab	38 Birmingham Road, Cowes	394 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Marks And Spencer	Marks And Spencers, Carvel Lane	176 yd
Sainsbury's	Sainsburys, 129 - 130 High Street	258 yd
The Southern Co-Operative Limited	Co-op Ltd, 155 Mill Hill Road	975 yd
Co-Operative Group	16 - 24 York Avenue, East Cowes	1,048 yd
Waitrose	Waitrose Ltd, Well Road	1,059 yd

Sport

Facility Name	Sport Objects	Distance
Cowes Enterprise College CROSSFIELD AVENUE	grass pitches	465 yd
Westwood Park WESTWOOD PARK WESTWOOD PARK REYNOLDS CLOSE	grass pitches	837 yd
Cowes Golf Club CROSSFIELD AVENUE	golf	960 yd
The Isle Of Wight Community Club PARK ROAD	grass pitches, indoor bowls	1,063 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	56.8 Mbit/s
Average download speed	127.7 Mbit/s
Minimum download speed	937.82 Mbit/s
Maximum download speed	937.82 Mbit/s

Upload Speed

Median upload speed	37.1 Mbit/s
Average upload speed	106.1 Mbit/s
Maximum upload speed	928.3 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of PO31 7TW