Brooklands Road, Cowes, PO31 7LG

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The area surrounding PO31 7LG has a slightly higher male population, with 50.7% of residents being male. Several factors can contribute to this, including areas with industries or sectors that predominantly employ men, proximity to universities or technical schools with a higher enrollment of male students, presence of all-male or predominantly male institutions (military academies, boarding schools).

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	47.1%	49.3%	2.2%	51.0%	-1.7%
Male	52.9%	50.7%	-2.2%	49.0%	1.7%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	33.5%	38.5%	5.0%	37.9%	0.6%
Married: Opposite sex	49.3%	48.3%	-1.0%	44.2%	4.1%
Separated	3.3%	1.7%	-1.6%	2.2%	-0.5%
Divorced	9.3%	9.8%	0.5%	9.1%	0.7%
Widowed	4.7%	1.7%	-3.0%	6.1%	-4.4%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (89.3%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	55.8%	52.7%	-3.1%	48.4%	4.3%
Good health	29.5%	36.6%	7.1%	33.6%	3.0%
Fair health	11.2%	8.7%	-2.5%	12.7%	-4.0%
Bad health	3.6%	2%	-1.6%	4.0%	-2.0%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around PO31 7LG this area, 8.6% of residents have no qualifications. This is significantly lower than the UK average of 18.2%. This area stands out for its high percentage of residents with higher education degree or similar. The UK average is 33.8%, while in this area it is 47%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	14%	8.6%	-5.4%	18.2%	-9.6%
1-4 GCSEs or Equivalent	9.8%	6%	-3.8%	9.6%	-3.6%
5 or more GCSEs, an A-Level or 1-2 AS Levels	16.7%	14.7%	-2.0%	13.4%	1.3%
Apprenticeship	5.1%	4.7%	-0.4%	5.3%	-0.6%
HNC, HND or 2+ A Levels	15.3%	19%	3.7%	16.9%	2.1%
Degree or Similar	37.2%	47%	9.8%	33.8%	13.2%
Other	1.9%	0%	-1.9%	2.8%	-2.8%

Culture

Ethnic Group

In this area, the population is predominantly white, with 97.6% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Indian	0.7%	0%	-0.7%	3.1%	-3.1%
Pakistani	0.7%	0%	-0.7%	2.7%	-2.7%
Mixed White and Asian	2.2%	1%	-1.2%	0.8%	0.2%
Mixed White and Caribbean	1.4%	0.7%	-0.7%	0.9%	-0.2%
White	95%	97.6%	2.6%	81.4%	16.2%
Other	0%	0.7%	0.7%	1.6%	-0.9%

Country of Birth

In this area, 93.9% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	95%	93.9%	-1.1%	83.2%	10.7%
European Union	1.4%	2.7%	1.3%	6.1%	-3.4%
Rest of Europe	0%	0.7%	0.7%	0.8%	-0.1%
Africa	0.4%	0%	-0.4%	2.7%	-2.7%
Middle East and Asia	1.1%	0.7%	-0.4%	5.6%	-4.9%
The Americas and the Caribbean	0.7%	1.3%	0.6%	1.3%	0.0%
Oceania	1.1%	0.7%	-0.4%	0.3%	0.4%
British Overseas	0.4%	0%	-0.4%	0.0%	0.0%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	94.6%	93.6%	-1.0%	83.2%	10.4%
10+ Years	0.7%	3.7%	3.0%	9.8%	-6.1%
5-10 Years	0.4%	1%	0.6%	2.9%	-1.9%
2-5 Years	1.1%	1.3%	0.2%	2.2%	-0.9%
Less than 2 years	3.2%	0.3%	-2.9%	1.9%	-1.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	85.9%	76.7%	9.2%
France	1.3%	0.3%	1.0%
Germany	0.3%	0.2%	0.1%
Other EU countries	1%	1.5%	-0.5%
North America and the Caribbean	0.3%	0.3%	0.0%
Oceania	0.7%	0.1%	0.6%
No passport held	10.4%	13.5%	-3.1%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	62.3%	37.2%	25.1%
Christian	29%	46.2%	-17.2%
Other religion	0.7%	0.6%	0.1%
Not answered	8.1%	6.0%	2.1%

Safety

Is Brooklands Road dangerous?

Over the last 12 months, the overall crime rate around Brooklands Road was 12.0 per 1,000 residents, which is 76.8% lower than the Cowes Medina average. The most reported crime type was Violence and sexual offences.

Brooklands Road has the 7th lowest crime rate of 56 local areas in Cowes Medina and the 32nd lowest crime rate of 469 local areas in Isle of Wight .

Violent and sexual offences accounted for around 6.0 crimes per 1,000 residents and have remained broadly unchanged year on year. Over the last decade, overall crime has fallen by about -23.9%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a similar level of wealth to the average household in England and Wales. 55% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£43,500

Income Rank
5/10

Household Income in PO31 7LG, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 3/10 (low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 4/10 (below average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 4/10 (below average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 3/10 (low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 1/10 (very low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 5/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 5/10 (average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 3/10 (low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 5/10 (average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Brooklands Road are based on 11 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Isle Of Wight.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Brooklands Road, Cowes, PO31 7LG

Estimated Average Property Prices for PO31 7LG

Average Price
£538,338

Semi-Detached
£614,596

Terraced
£434,777

Detached
£551,989

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Brooklands Road

Average Price
£501,761

Semi-Detached
£582,175

Terraced
£432,581

Detached
£484,614

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Brooklands Road

Address	Sale Price	Sale Date	Price Estimate 2025
1 Brooklands Road, Cowes, Isle Of Wight Semi-Detached, an established residential building	£452,250	2018-04-12	£611,375
6 Brooklands Road, Cowes, Isle Of Wight Detached, an established residential building	£250,000	2013-11-13	£390,388
1 Brooklands Road, Cowes, Isle Of Wight Semi-Detached, an established residential building	£375,000	2013-05-01	£634,358
8 Brooklands Road, Cowes, Isle Of Wight Detached, an established residential building	£445,000	2010-09-01	£691,393
1 Brooklands Road, Cowes, Isle Of Wight Semi-Detached, an established residential building	£200,000	2002-09-27	£500,792

View All Property Sales and Other Statistics for PO31 7LG

Employment

PO31 7LG area has a very high level of entrepreneurship. Only 6% of streets have higher percent of entrepreneur residents. 16% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

PO31 7LG area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	91
Self-Employed	38
Retired	36
Part-Time Employee	34
Student (economically inactive)	14
Unemployed	6
Full-Time Student (with or without job)	5
Looking after home or family	3
Long-Term Sick or disabled	3
Other	2

Employment Industry

Education	20
Manufacturing	17
Human health and social work activities	17
Construction	15
Professional, scientific and technical activities	14
Wholesale and retail trade; repair of motor vehicles and motor cycles	13
Public administration and defence; compulsory social security	12
Transport and storage	12
Information and communication	4
Financial and insurance activities	4
Other	3
Real estate activities	3
Accommodation and food service activities	3
Administrative and support service activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Cowes Primary School Edinburgh Close , PO31 8HF	3out of 4	403 yd	Community school	No	Mixed	More About School
Lanesend Primary School Love Lane , PO31 7ES	3out of 4	619 yd	Academy converter	No	Mixed	More About School
Gurnard Primary School Baring Road , PO31 8DS	3out of 4	887 yd	Community school	No	Mixed	More About School
Holy Cross Catholic Primary School Millfield Avenue , PO32 6AS	2out of 4	2,297 yd	Voluntary aided school	No	Mixed	More About School
Northwood Primary School Wyatts Lane , Northwood PO31 8PU	3out of 4	2,536 yd	Academy converter	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Cowes Enterprise College, An Ormiston Academy Crossfield Avenue , PO31 8HB	3out of 4	657 yd	Academy sponsor led	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Priory School Beatrice Avenue , PO32 6LP	- not rated	3,724 yd	Other independent school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Parklands Resource Centre	Parklands, Park Road	352 yd
Northwood House Charitable Trust Company Limited	Northwood House, Ward Avenue	601 yd
Moocow	The School House, 55 Cross Street	820 yd
Mojacs	Mojacs Restaurant, 10A Shooters Hill	829 yd
The Coast Bar And Dining Room	15 Shooters Hill, Cowes	838 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Cowes Sports Football Club	Reynolds Close, Cowes	140 yd
Isle Of Wight Community Club - Bar	Isle Of Wight Community Club, Park Road	468 yd
Cowes Golf Club	Crossfield Avenue, Cowes	511 yd
Northwood Cricket Club	Park Road, Cowes	532 yd
Cowes Conservative Club	3 Beckford Road, Cowes	804 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Chip Ahoy	36 Victoria Road, Cowes	441 yd
Flavour Trayz	5B The Prospect Business Centre, Prospect Road	785 yd
Hong Kong House	7 Mill Hill Road, Cowes	828 yd
Corries Cabin	17 Shooters Hill, Cowes	838 yd
Dalyan Kebab	38 Birmingham Road, Cowes	847 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
The Southern Co-Operative Limited	Co-op Ltd, 155 Mill Hill Road	496 yd
Sainsbury's	Sainsburys, 129 - 130 High Street	890 yd
Marks And Spencer	Marks And Spencers, Carvel Lane	907 yd
Aldi Stores Limited	Aldi, Airfield Way	950 yd

Sport

Facility Name	Sport Objects	Distance
Westwood Park WESTWOOD PARK WESTWOOD PARK REYNOLDS CLOSE	grass pitches	233 yd
The Isle Of Wight Community Club PARK ROAD	grass pitches, indoor bowls	348 yd
Park Road Recreation Ground COWES RECREATION PARK PUBLIC CONVENIENCE COWES RECREATION PARK PUBLIC CONVENIENCE PARK ROAD	grass pitches	366 yd
The Wood (Northwood Cricket Club) PARK ROAD	grass pitches	401 yd
Lanesend Primary School Love Lane	grass pitches	676 yd
In Shape Fitness Studio THREE GATES ROAD	health and fitness suite	769 yd
Cowes Golf Club CROSSFIELD AVENUE	golf	788 yd
Cowes Enterprise College CROSSFIELD AVENUE	grass pitches	799 yd
Gurnard Primary School BARING ROAD	grass pitches	1,022 yd
New Life Gym (Closed) Arctic Road	health and fitness suite	1,086 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	66.6 Mbit/s
Average download speed	142.1 Mbit/s
Minimum download speed	528.19 Mbit/s
Maximum download speed	528.19 Mbit/s

Upload Speed

Median upload speed	19.5 Mbit/s
Average upload speed	103.7 Mbit/s
Maximum upload speed	536.18 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of PO31 7LG