Willow Road, London, NW3 1TH

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding NW3 1TH, has a female population slightly higher than UK average, with 54.1% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	47.4%	54.1%	6.7%	51.0%	3.1%
Male	52.6%	45.9%	-6.7%	49.0%	-3.1%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of NW3 1TH there is a very large concentration of residents that are married - 53.3% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	38.3%	31.1%	-7.2%	37.9%	-6.8%
Married: Opposite sex	46.7%	53.3%	6.6%	44.2%	9.1%
Married: Same sex	2.8%	1.2%	-1.6%	0.3%	0.9%
Civil partnership: Same sex	0%	1.8%	1.8%	0.1%	1.7%
Separated	1.4%	0%	-1.4%	2.2%	-2.2%
Divorced	6.1%	9%	2.9%	9.1%	-0.1%
Widowed	4.7%	3.6%	-1.1%	6.1%	-2.5%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (90.3%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	65%	67.6%	2.6%	48.4%	19.2%
Good health	23.3%	22.7%	-0.6%	33.6%	-10.9%
Fair health	7.5%	7.2%	-0.3%	12.7%	-5.5%
Bad health	2.3%	2.4%	0.1%	4.0%	-1.6%
Very bad health	1.9%	0%	-1.9%	1.2%	-1.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around NW3 1TH this area, 0.6% of residents have no qualifications. This is significantly lower than the UK average of 18.2%. This area stands out for its high percentage of residents with higher education degree or similar. The UK average is 33.8%, while in this area it is 89.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	6.1%	0.6%	-5.5%	18.2%	-17.6%
1-4 GCSEs or Equivalent	2.3%	4.8%	2.5%	9.6%	-4.8%
5 or more GCSEs, an A-Level or 1-2 AS Levels	6.1%	0%	-6.1%	13.4%	-13.4%
Apprenticeship	0%	0.6%	0.6%	5.3%	-4.7%
HNC, HND or 2+ A Levels	5.1%	4.8%	-0.3%	16.9%	-12.1%
Degree or Similar	76.6%	89.2%	12.6%	33.8%	55.4%
Other	3.7%	0%	-3.7%	2.8%	-2.8%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 74.6% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	1.5%	1.5%	1.1%	0.4%
Chinese	0.8%	3.9%	3.1%	0.7%	3.2%
Indian	1.1%	3.4%	2.3%	3.1%	0.3%
Pakistani	0.4%	0.5%	0.1%	2.7%	-2.2%
Other Asian	2.3%	2.4%	0.1%	1.6%	0.8%
Black African	0%	0.5%	0.5%	2.5%	-2.0%
Other Black	1.9%	0%	-1.9%	0.5%	-0.5%
Mixed White and Asian	1.5%	2%	0.5%	0.8%	1.2%
Mixed White and African	0.8%	0%	-0.8%	0.4%	-0.4%
Mixed White and Caribbean	0%	0.5%	0.5%	0.9%	-0.4%
Mixed Other	0.8%	2.9%	2.1%	0.8%	2.1%
White	89.1%	74.6%	-14.5%	81.4%	-6.8%
Roma	0%	2.4%	2.4%	0.2%	2.2%
Other	1.5%	5.4%	3.9%	1.6%	3.8%

Country of Birth

In this area, 62.1% of the population were born in the United Kingdom, which is lower than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	67.7%	62.1%	-5.6%	83.2%	-21.1%
European Union	11.3%	12.8%	1.5%	6.1%	6.7%
Rest of Europe	2.3%	3.8%	1.5%	0.8%	3.0%
Africa	4.9%	4.3%	-0.6%	2.7%	1.6%
Middle East and Asia	3.8%	7.6%	3.8%	5.6%	2.0%
The Americas and the Caribbean	6.4%	4.7%	-1.7%	1.3%	3.4%
Oceania	3.8%	4.7%	0.9%	0.3%	4.4%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	66.9%	63.6%	-3.3%	83.2%	-19.6%
10+ Years	3%	21.4%	18.4%	9.8%	11.6%
5-10 Years	4.1%	7.8%	3.7%	2.9%	4.9%
2-5 Years	7.9%	7.3%	-0.6%	2.2%	5.1%
Less than 2 years	18%	0%	-18.0%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	72.7%	76.7%	-4.0%
France	4.4%	0.3%	4.1%
Germany	2%	0.2%	1.8%
Italy	2.4%	0.6%	1.8%
Portugal	2.4%	0.5%	1.9%
Lithuania	0.5%	0.3%	0.2%
Poland	0.5%	1.3%	-0.8%
Romania	0.5%	0.9%	-0.4%
Other EU countries	1.5%	1.5%	0.0%
Other Europe	1.5%	0.2%	1.3%
South and Eastern Africa	1%	0.2%	0.8%
Eastern Asia	2.9%	0.3%	2.6%
South-East Asia	1%	0.2%	0.8%
North America and the Caribbean	3.4%	0.3%	3.1%
Oceania	2%	0.1%	1.9%
No passport held	1.5%	13.5%	-12.0%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	36.9%	37.2%	-0.3%
Christian	34.5%	46.2%	-11.7%
Buddhist	1.5%	0.5%	1.0%
Hindu	1%	1.7%	-0.7%
Jewish	14.8%	0.5%	14.3%
Muslim	1.5%	6.5%	-5.0%
Not answered	9.9%	6.0%	3.9%

Safety

Is Willow Road dangerous?

Over the last 12 months, the overall crime rate around Willow Road was 0.0 per 1,000 residents, matching the Hampstead Town average.

Violent and sexual offences accounted for a small share of all recorded crimes .

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a much higher level of wealth compared to the average household in England and Wales. 100% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£88,400

Income Rank
10/10

Household Income in NW3 1TH, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 1/10 (very low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 1/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 1/10 (very low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 1/10 (very low )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 1/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 3/10 (low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 8/10 (high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 1/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 1/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Willow Road are based on 179 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Camden.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Willow Road, London, NW3 1TH

Estimated Average Property Prices for NW3 1TH

Average Price
£2,196,717

Semi-Detached
£4,093,968

Terraced
£5,327,549

Detached
no sales

Flats/Maisonettes
£939,697

Other
no sales

Estimated Average Property Prices for Willow Road

Average Price
£1,430,036

Semi-Detached
£2,137,698

Terraced
£2,864,067

Detached
£5,122,540

Flats/Maisonettes
£767,368

Other
no sales

Property Prices Comparison

Latest Property Sales on Willow Road

Address	Sale Price	Sale Date	Price Estimate 2025
Flat 2 7 Willow Road, London, Greater London Flats/Maisonettes, an established residential building	£750,000	2025-02-20	£708,333
Flat 3 7 Willow Road, London, Greater London Flats/Maisonettes, an established residential building	£875,000	2017-04-06	£841,382
6C Willow Road, London, Greater London Flats/Maisonettes, an established residential building	£1,220,000	2015-08-14	£1,148,610
6C Willow Road, London, Greater London Flats/Maisonettes, an established residential building	£745,050	2009-08-28	£1,216,105
Flat 2 7 Willow Road, London, Greater London Flats/Maisonettes, an established residential building	£417,500	2009-07-31	£704,434

View All Property Sales and Other Statistics for NW3 1TH

Employment

NW3 1TH area has a very high level of entrepreneurship. Less than 1% of streets have higher percent of entrepreneur residents. 25% of population in this area is self-employed, while the average in the UK is 9.7%. High number of entrepreneurs usually leads to relatively high economic growth, higher paid jobs and better quality of life in the area.

NW3 1TH area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	63
Self-Employed	42
Retired	28
Part-Time Employee	9
Looking after home or family	9
Other	5
Unemployed	3
Student (economically inactive)	3
Long-Term Sick or disabled	2
Full-Time Student (with or without job)	1

Employment Industry

Information and communication	28
Professional, scientific and technical activities	27
Financial and insurance activities	20
Other	19
Human health and social work activities	16
Wholesale and retail trade; repair of motor vehicles and motor cycles	11
Education	10
Construction	6
Public administration and defence; compulsory social security	3
Administrative and support service activities	1
Real estate activities	1
Electricity, gas, steam and air conditioning supply	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Granville Plus Nursery School Granville Road , NW6 5RA	3out of 4	3,651 yd	Local authority nursery school	Yes	Mixed	More About School
Margaret McMillan Nursery School Hornsey Rise , N19 3SF	3out of 4	3,835 yd	Local authority nursery school	Yes	Mixed	More About School
Portman Early Childhood Centre 12 Salisbury Street , NW8 8DE	4out of 4	3,972 yd	Local authority nursery school	Yes	Mixed	More About School
Dorothy Gardner Nursery School 293 Shirland Road , W9 3JY	2out of 4	4,199 yd	Local authority nursery school	Yes	Mixed	More About School
Mary Paterson Nursery School 13 Riverton Close , Off Ashmore Road W9 3DS	4out of 4	4,291 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
New End Primary School Streatley Place , Hampstead NW3 1HU	3out of 4	443 yd	Community school	Yes	Mixed	More About School
Christ Church Primary School, Hampstead Christ Church Hill , NW3 1JH	4out of 4	459 yd	Voluntary aided school	No	Mixed	More About School
Fitzjohn's Primary School 86A Fitzjohn's Avenue , NW3 6NP	3out of 4	637 yd	Community school	Yes	Mixed	More About School
Hampstead Parochial Church of England Primary School Hampstead Parochial School , Holly Bush Vale , Hampstead NW3 6TX	3out of 4	665 yd	Voluntary aided school	No	Mixed	More About School
Rosary Catholic Primary School 238 Haverstock Hill , Hampstead NW3 2AE	3out of 4	753 yd	Voluntary aided school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
William Ellis School Highgate Road , NW5 1RN	3out of 4	1,509 yd	Voluntary aided school	No	Boys	More About School
Parliament Hill School Highgate Road , NW5 1RL	3out of 4	1,617 yd	Community school	No	Girls	More About School
La Sainte Union Catholic Secondary School Highgate Road , NW5 1RP	3out of 4	1,654 yd	Voluntary aided school	No	Girls	More About School
The UCL Academy Adelaide Road , NW3 3AQ	3out of 4	1,957 yd	Academy sponsor led	Not Applicable	Mixed	More About School
Haverstock School 24 Haverstock Hill , Chalk Farm NW3 2BQ	3out of 4	2,061 yd	Community school	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
WM College 44 Crowndale Road , Mill Hill Road NW1 1TR	- not rated	3,798 yd	Further education	Not Applicable	Mixed	More About School
United Colleges Group 25 Paddington Green , W2 1NB	- not rated	4,417 yd	Further education	Not Applicable	Mixed	More About School
Capital City College Group 211 Gray's Inn Road , WC1X 8RA	- not rated	5,436 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark King Solomon Academy Penfold Street , NW1 6RU	4out of 4	4,424 yd	Academy sponsor led	Yes	Mixed	More About School
St Mary Magdalene Academy Liverpool Road , Islington N7 8PG	3out of 4	4,790 yd	Academy sponsor led	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Academy School 2 Pilgrims Place , Rosslyn Hill NW3 1NG	- not rated	344 yd	Other independent school	No	Mixed	More About School
Heathside Preparatory School 16 New End , Hampstead NW3 1JA	- not rated	428 yd	Other independent school	Yes	Mixed	More About School
North Bridge House Senior School 65 Rosslyn Hill , Hampstead NW3 5UD	- not rated	483 yd	Other independent school	No	Mixed	More About School
Hampstead Hill School St Stephen's , Pond Street NW3 2PP	- not rated	583 yd	Other independent school	Yes	Mixed	More About School
St Anthony's Preparatory School 90 Fitzjohn , London NW3 6NP	- not rated	618 yd	Other independent school	No	Boys	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
WatchHouse Hampstead Heath	65 South End Road	254 yd
Must Wine	63 South End Road	260 yd
Euphorium Bakery	45 South End Road	278 yd
Redemption Roasters	53 South End Road	286 yd
Curry Paradise	49 South End Road	301 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Freemasons Arms	32 Downshire Hill	50 yd
The Wells Tavern	30 Well Walk	367 yd
The Garden Gate	14 South End Road	424 yd
The Roebuck	15 Pond Street	430 yd
King William IV	Public House And Premises, 77 Hampstead High Street	555 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
The Nook	43 South End Road	341 yd
ROYAL PERI PERI	43 South End Road	341 yd
GAIL'S	1 South End Road	424 yd
YOU ME SUSHI	9a Hampstead High Street	476 yd
MAI SUSHI	10 Pond Street	507 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Marks and Spencers Simply food	10 Pond Street	507 yd
Marks And Spencer Food To Go	Royal Free Hospital, Pond Street	571 yd
SAINSBURY'S SUPERMARKET LTD	Sainsburys Hampstead High Street, 35-36 Hampstead High Street	608 yd
Tesco Express	23-27 Heath Street	753 yd
Kavanagh's Belsize Park	199-205 Haverstock Hill	841 yd

Sport

Facility Name	Sport Objects	Distance
The Armoury (Hampstead) Pond Street	health and fitness suite	435 yd
Barrecore Hampstead POND STREET		438 yd
North Bridge House Senior School ROSSLYN HILL		518 yd
Royal Free Hospital Recreation Club ROYAL FREE HOSPITAL ROYAL FREE HOSPITAL POND STREET	health and fitness suite, swimming pool	575 yd
Globe Lawn Tennis Club 190A 190A HAVERSTOCK HILL	tennis courts	891 yd
Ucs Active FROGNAL	health and fitness suite, swimming pool, tennis courts	990 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	80 Mbit/s
Average download speed	136.8 Mbit/s
Minimum download speed	600 Mbit/s
Maximum download speed	600 Mbit/s

Upload Speed

Median upload speed	20 Mbit/s
Average upload speed	17.9 Mbit/s
Maximum upload speed	40 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of NW3 1TH