Whitby Avenue, London, NW10 7SE

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around NW10 7SE is generally consistent with those figures, having a male population of 49.1%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	52.3%	50.9%	-1.4%	51.0%	-0.1%
Male	47.7%	49.1%	1.4%	49.0%	0.1%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around NW10 7SE, a significant portion of the population is single, making up 63.1% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	55.7%	63.1%	7.4%	37.9%	25.2%
Married: Opposite sex	27.9%	26.6%	-1.3%	44.2%	-17.6%
Separated	7.3%	1.4%	-5.9%	2.2%	-0.8%
Divorced	6.1%	5.9%	-0.2%	9.1%	-3.2%
Widowed	3.1%	3.2%	0.1%	6.1%	-2.9%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (87.8%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	63%	64%	1.0%	48.4%	15.6%
Good health	22.8%	23.8%	1.0%	33.6%	-9.8%
Fair health	9.7%	10.5%	0.8%	12.7%	-2.2%
Bad health	3.5%	1.4%	-2.1%	4.0%	-2.6%
Very bad health	1.1%	0.3%	-0.8%	1.2%	-0.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	20.2%	20.7%	0.5%	18.2%	2.5%
1-4 GCSEs or Equivalent	14.9%	7.2%	-7.7%	9.6%	-2.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	15.3%	14%	-1.3%	13.4%	0.6%
Apprenticeship	0.4%	2.3%	1.9%	5.3%	-3.0%
HNC, HND or 2+ A Levels	12.6%	16.2%	3.6%	16.9%	-0.7%
Degree or Similar	26%	34.7%	8.7%	33.8%	0.9%
Other	10.7%	5%	-5.7%	2.8%	2.2%

Culture

Ethnic Group

In this area, the population is more ethnically diverse compared to the UK average. While 17.1% of the residents identify as white, which is lower than the UK average of 81.4%, there are significant representations of other ethnic groups.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	1.3%	0.3%	-1.0%	0.7%	-0.4%
Indian	3.2%	2.1%	-1.1%	3.1%	-1.0%
Pakistani	0%	2.8%	2.8%	2.7%	0.1%
Other Asian	8.6%	6.3%	-2.3%	1.6%	4.7%
Black African	34%	29%	-5.0%	2.5%	26.5%
Black Caribbean	12.1%	8.4%	-3.7%	1.0%	7.4%
Other Black	17.2%	10.5%	-6.7%	0.5%	10.0%
Mixed White and Asian	0%	3.1%	3.1%	0.8%	2.3%
Mixed White and African	0.3%	0.7%	0.4%	0.4%	0.3%
Mixed White and Caribbean	0.8%	1.4%	0.6%	0.9%	0.5%
Mixed Other	2.4%	3.5%	1.1%	0.8%	2.7%
White	16.9%	17.1%	0.2%	81.4%	-64.3%
Arab	0.3%	5.6%	5.3%	0.6%	5.0%
Other	2.9%	9.1%	6.2%	1.6%	7.5%

Country of Birth

In this area, 58.5% of the population were born in the United Kingdom, which is lower than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	51.5%	58.5%	7.0%	83.2%	-24.7%
European Union	4.8%	5.2%	0.4%	6.1%	-0.9%
Rest of Europe	1.9%	0.3%	-1.6%	0.8%	-0.5%
Africa	22.3%	18.3%	-4.0%	2.7%	15.6%
Middle East and Asia	10.7%	10%	-0.7%	5.6%	4.4%
The Americas and the Caribbean	7.2%	5.9%	-1.3%	1.3%	4.6%
Oceania	1.6%	1.4%	-0.2%	0.3%	1.1%
British Overseas	0%	0.3%	0.3%	0.0%	0.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	50.4%	58.9%	8.5%	83.2%	-24.3%
10+ Years	3.8%	27.9%	24.1%	9.8%	18.1%
5-10 Years	6.7%	5.9%	-0.8%	2.9%	3.0%
2-5 Years	11%	4.5%	-6.5%	2.2%	2.3%
Less than 2 years	28.2%	2.8%	-25.4%	1.9%	0.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	70.6%	76.7%	-6.1%
France	0.3%	0.3%	0.0%
Italy	1.4%	0.6%	0.8%
Portugal	0.3%	0.5%	-0.2%
Poland	2.1%	1.3%	0.8%
Romania	1%	0.9%	0.1%
Other EU countries	4.5%	1.5%	3.0%
North Africa	1.4%	0.1%	1.3%
Central and Western Africa	1.4%	0.3%	1.1%
South and Eastern Africa	0.3%	0.2%	0.1%
Eastern Asia	0.3%	0.3%	0.0%
Southern Asia	0.3%	1.2%	-0.9%
South-East Asia	0.3%	0.2%	0.1%
North America and the Caribbean	1.7%	0.3%	1.4%
Central and South America	3.1%	0.2%	2.9%
Oceania	1.4%	0.1%	1.3%
No passport held	9.1%	13.5%	-4.4%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	15.7%	37.2%	-21.5%
Christian	26.1%	46.2%	-20.1%
Hindu	0.7%	1.7%	-1.0%
Muslim	43.9%	6.5%	37.4%
Other religion	1.4%	0.6%	0.8%
Not answered	12.2%	6.0%	6.2%

Safety

Is Whitby Avenue Street dangerous?

Over the last 12 months, the overall crime rate around Whitby Avenue was 1296.7 per 1,000 residents, which is 920.9% higher than the Alperton average. The most reported crime type was Violence and sexual offences.

Whitby Avenue has the highest crime rate of 75 local areas in Alperton and the 3rd highest crime rate of 789 local areas in Brent .

Violent and sexual offences accounted for around 544.4 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -49.2%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a similar level level of wealth to the average household in England and Wales. 51% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£45,200

Income Rank
6/10

Household Income in NW10 7SE, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 9/10 (very high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 8/10 (high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 8/10 (high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 7/10 (above average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 7/10 (above average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 8/10 (high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 10/10 (very high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 9/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 6/10 (average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 9/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Whitby Avenue are based on 10 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Brent.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Whitby Avenue, London, NW10 7SE

Estimated Average Property Prices for NW10 7SE

Average Price
£647,922

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£647,922

Estimated Average Property Prices for Whitby Avenue

Average Price
£1,348,770

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
£1,348,770

Property Prices Comparison

Latest Property Sales on Whitby AvenueStreet

Address	Sale Price	Sale Date	Price Estimate 2025
Unit D9 Friarsgate Whitby Avenue, London, Greater London Other, an established residential building	£747,500	2024-02-20	£700,969
Unit D14 Friarsgate Whitby Avenue, London, Greater London Other, an established residential building	£900,000	2022-11-25	£818,500
Unit D11 Friarsgate Whitby Avenue, London, Greater London Other, an established residential building	£700,000	2020-05-29	£690,391
Unit D11 Friarsgate Whitby Avenue, London, Greater London Other, an established residential building	£350,000	2018-01-23	£331,878
Unit D5 Friarsgate Whitby Avenue, London, Greater London Other, an established residential building	£275,000	2013-11-29	£358,229

View All Property Sales and Other Statistics for NW10 7SE

Employment

NW10 7SE area has a high unemployment rate. According to Census 2021, 8% residents of this area were unemployed, while the average in the UK was 4.83%. High levels of unemployment lead to more frequent crime and reduce the quality of life in this area.

The percentage of student residents living in NW10 7SE area is much higher than the country's average. Usually places with high percentage of students are near Universities and near entertainment places.

Economic Activity

Full-Time Employee	64
Student (economically inactive)	29
Part-Time Employee	28
Other	22
Looking after home or family	19
Unemployed	18
Self-Employed	17
Long-Term Sick or disabled	12
Full-Time Student (with or without job)	9
Retired	3

Employment Industry

Human health and social work activities	27
Wholesale and retail trade; repair of motor vehicles and motor cycles	25
Education	16
Accommodation and food service activities	15
Other	9
Transport and storage	9
Public administration and defence; compulsory social security	8
Professional, scientific and technical activities	5
Administrative and support service activities	5
Financial and insurance activities	4
Manufacturing	2
Information and communication	1
Construction	1
Real estate activities	1

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Fawood Nursery School & Family Wellbeing Centre 35 Fawood Avenue , NW10 8DX	3out of 4	1,685 yd	Local authority nursery school	Yes	Mixed	More About School
Curzon Nursery School & Family Wellbeing Centre Curzon Crescent , NW10 9SD	3out of 4	2,503 yd	Local authority nursery school	Yes	Mixed	More About School
Maples Nursery School and Children's Centre East Churchfield Road , Acton W3 7LL	2out of 4	3,137 yd	Local authority nursery school	Yes	Mixed	More About School
South Acton Childrens Centre Castle Close , Acton W3 8RX	4out of 4	3,537 yd	Local authority nursery school	Yes	Mixed	More About School
College Green School and Services 161 College Road , Kensal Rise NW10 3PH	4out of 4	3,764 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
West Twyford Primary School Twyford Abbey Road , NW10 7DN	3out of 4	498 yd	Community school	Yes	Mixed	More About School
Our Lady of Lourdes Catholic Primary School Wesley Road Hillside , Harlesden NW10 8PP	3out of 4	1,323 yd	Voluntary aided school	Yes	Mixed	More About School
Stonebridge Junior School Shakespeare Avenue , NW10 8NG	- not rated	1,382 yd	Community school	Not Applicable	Mixed	More About School
Stonebridge Infant School Shakespeare Avenue , NW10 8NG	- not rated	1,382 yd	Community school	Not Applicable	Mixed	More About School
The Stonebridge School Shakespeare Avenue , NW10 8NG	2out of 4	1,382 yd	Community school	Yes	Mixed	More About School

Middle deemed primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Montpelier Middle School Helena Road , Ealing W5 2RA	- not rated	2,220 yd	Community school	Not Applicable	Mixed	More About School
Perivale Middle School Federal Road , Perivale UB6 7AF	- not rated	2,698 yd	Community school	Not Applicable	Mixed	More About School
Derwentwater Middle School Shakespeare Road , Acton W3 6SA	- not rated	2,873 yd	Community school	Not Applicable	Mixed	More About School
Acton Green County First and Middle School Beaumont Road , W4 5AW	- not rated	3,811 yd	Community school	Not Applicable	Mixed	More About School
Gurnell Middle School Hathaway Gardens , Ealing W13 0DH	- not rated	4,229 yd	Community school	Not Applicable	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Alperton Community School Stanley Avenue , HA0 4JE	- not rated	1,742 yd	Foundation school	No	Mixed	More About School
Alperton Community School Stanley Avenue , HA0 4JE	3out of 4	1,742 yd	Academy converter	No	Mixed	More About School
Ada Lovelace Church of England High School Park View Road , Ealing W5 2JX	4out of 4	2,076 yd	Free schools	Not Applicable	Mixed	More About School
The Ellen Wilkinson School for Girls Queen's Drive , Acton W3 0HW	4out of 4	2,103 yd	Foundation school	No	Girls	More About School
Sladebrook High School Brentfield Road , NW10 8HE	- not rated	2,205 yd	Community school	Not Applicable	Mixed	More About School

Middle deemed secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Preston Manor School Carlton Avenue East , HA9 8NA	- not rated	4,133 yd	Foundation school	No	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ealing Tertiary College Acton Centre , Mill Hill Road W3 8UX	- not rated	3,110 yd	Further education	Not Applicable	Mixed	More About School
The College of North West London Willesden Centre , Dudden Hill Lane NW10 2XD	- not rated	3,443 yd	Further education	Not Applicable	Mixed	More About School
St Charles Catholic Sixth Form College 74 St Charles Square , North Kensington W10 6EY	- not rated	4,880 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Ark Academy Forty Avenue , HA9 9JR	4out of 4	3,980 yd	Academy sponsor led	Yes	Mixed	More About School
Preston Manor School Carlton Avenue East , HA9 8NA	3out of 4	4,133 yd	Academy converter	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Advance Education Unit 5 Unimix House , Abbey Road NW10 7TR	- not rated	156 yd	Other independent school	No	Mixed	More About School
Barnaby Bear Ward School Room At Central Middlesex Hospital Acton Lane , NW10 7NS	- not rated	770 yd	Pupil referral unit	Not Applicable	Mixed	More About School
St Augustine's Priory Hillcrest Road , Ealing W5 2JL	- not rated	1,615 yd	Other independent school	Yes	Girls	More About School
London Bunka Yochien 307a Horn Lane , Acton W3 0BP	- not rated	1,872 yd	Other independent school	Yes	Mixed	More About School
TCS Primary (Special Needs) School Minet House , 24 Minet Avenue NW10 8AH	- not rated	1,947 yd	Other independent special school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Chicken Hut & Cafe	Unit 6, Unimix House	160 yd
Patisserie Patchi Ltd	28 Abbey Road, London	162 yd
Abbey Point Cafe & Hotel	300-302 Twyford Abbey Road, London	292 yd
John Lewis PLC - Canteen	Unit 4, Origin Business Park	352 yd
HMR - Wilson Vale Catering Ltd	44 Cumberland Avenue, London	362 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Crystals of London Bar & Restaurant	Community Centre, Crystal House	631 yd
Bar 8	8 Hanger Green, Ealing	944 yd
Addictive	28 Park Royal Road, Park Royal	1,053 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Archies Business Limited	Unit 7, Genesis Business Park	108 yd
Lil p.d. Asian Street Kitchen	Unit K2, 35 Cumberland Business Park	394 yd
Tasty Crab Limited	Unit K1, 35 Cumberland Business Park	394 yd
Pho & Bowls	38 Cumberland Business Park, Cumberland Avenue	437 yd
Happy Pizza Kitchen	Unit K7, 35 Cumberland Business Park	437 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Bakkavor Staff Shop	40 Cumberland Business Park, Cumberland Avenue	406 yd
Whole Fresh	Unit 3, 9 Lakeside Drive	553 yd
Co-op Food - Park Royal	Unit 2, 9 Lakeside Drive	568 yd
Japan Centre	Unit B, Premier Park Road	617 yd
Asda	Asda, 2 - 20 Western Road	723 yd

Sport

Facility Name	Sport Objects	Distance
Pure Gym (London Park Royal) KENDAL AVENUE	health and fitness suite	1,028 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of NW10 7SE