The Parade, Sittingbourne, ME10 4QJ

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding ME10 4QJ, has a female population slightly higher than UK average, with 52.6% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	51.3%	52.6%	1.3%	51.0%	1.6%
Male	48.7%	47.4%	-1.3%	49.0%	-1.6%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	26.4%	38%	11.6%	37.9%	0.1%
Married: Opposite sex	51.5%	40.4%	-11.1%	44.2%	-3.8%
Separated	0.9%	1.2%	0.3%	2.2%	-1.0%
Divorced	13.2%	10.6%	-2.6%	9.1%	1.5%
Widowed	7.9%	9.8%	1.9%	6.1%	3.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	44.3%	41.3%	-3.0%	48.4%	-7.1%
Good health	32.5%	36.7%	4.2%	33.6%	3.1%
Fair health	14.8%	16.1%	1.3%	12.7%	3.4%
Bad health	5.9%	3.8%	-2.1%	4.0%	-0.2%
Very bad health	2.6%	2.1%	-0.5%	1.2%	0.9%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

In the area around ME10 4QJ this area, 32.5% of residents have no qualifications. This is significantly higher than the UK average of 18.2%. This area stands out for its low percentage of residents with higher education degree. The UK average is 33.8%, while in this area it is 20.3%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	27.8%	32.5%	4.7%	18.2%	14.3%
1-4 GCSEs or Equivalent	16.7%	13.8%	-2.9%	9.6%	4.2%
5 or more GCSEs, an A-Level or 1-2 AS Levels	16.3%	12.2%	-4.1%	13.4%	-1.2%
Apprenticeship	4%	6.1%	2.1%	5.3%	0.8%
HNC, HND or 2+ A Levels	13.2%	13%	-0.2%	16.9%	-3.9%
Degree or Similar	18.1%	20.3%	2.2%	33.8%	-13.5%
Other	4%	2%	-2.0%	2.8%	-0.8%

Culture

Ethnic Group

In this area, the population is predominantly white, with 91.9% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0%	0.7%	0.7%	0.7%	0.0%
Indian	0%	1.1%	1.1%	3.1%	-2.0%
Pakistani	0.4%	0.4%	0.0%	2.7%	-2.3%
Other Asian	0%	0.7%	0.7%	1.6%	-0.9%
Black African	0.7%	1.1%	0.4%	2.5%	-1.4%
Other Black	0%	1.1%	1.1%	0.5%	0.6%
Mixed White and Asian	0%	1.1%	1.1%	0.8%	0.3%
Mixed White and Caribbean	0%	1.1%	1.1%	0.9%	0.2%
Mixed Other	0.7%	0.7%	0.0%	0.8%	-0.1%
White	98.2%	91.9%	-6.3%	81.4%	10.5%
Other	0%	0.4%	0.4%	1.6%	-1.2%

Country of Birth

In this area, 93.7% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	96.7%	93.7%	-3.0%	83.2%	10.5%
European Union	1.1%	2.4%	1.3%	6.1%	-3.7%
Rest of Europe	0.7%	0.7%	0.0%	0.8%	-0.1%
Africa	1.1%	1%	-0.1%	2.7%	-1.7%
Middle East and Asia	0.4%	2.1%	1.7%	5.6%	-3.5%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	96.7%	94.4%	-2.3%	83.2%	11.2%
10+ Years	0%	3.2%	3.2%	9.8%	-6.6%
5-10 Years	0%	0.7%	0.7%	2.9%	-2.2%
2-5 Years	0.7%	0.7%	0.0%	2.2%	-1.5%
Less than 2 years	2.6%	1.1%	-1.5%	1.9%	-0.8%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	77.6%	76.7%	0.9%
Romania	0.3%	0.9%	-0.6%
Other EU countries	1%	1.5%	-0.5%
Eastern Asia	0.3%	0.3%	0.0%
Southern Asia	1.4%	1.2%	0.2%
No passport held	19.2%	13.5%	5.7%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	37.2%	37.2%	0.0%
Christian	55.1%	46.2%	8.9%
Buddhist	0.7%	0.5%	0.2%
Hindu	0.7%	1.7%	-1.0%
Sikh	0.4%	0.9%	-0.5%
Not answered	6%	6.0%	0.0%

Safety

Is The Parade Street dangerous?

Over the last 12 months, the overall crime rate around The Parade was 184.6 per 1,000 residents, which is 450.4% higher than the Homewood average. The most reported crime type was Shoplifting.

The Parade has the 2nd highest crime rate of 26 local areas in Homewood and the 65th highest crime rate of 452 local areas in Swale .

Violent and sexual offences accounted for around 57.7 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -57.8%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a higher level of wealth to the average household in England and Wales. 80% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£55,100

Income Rank
8/10

Household Income in ME10 4QJ, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 4/10 (below average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 4/10 (below average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 5/10 (average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 4/10 (below average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 5/10 (average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 7/10 (above average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 2/10 (very low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 4/10 (below average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 5/10 (average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on The Parade are based on 5 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Swale.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for The Parade, Sittingbourne, ME10 4QJ

Estimated Average Property Prices for ME10 4QJ

Average Price
£154,262

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£154,262

Other
no sales

Estimated Average Property Prices for The Parade

Average Price
£127,871

Semi-Detached
no sales

Terraced
no sales

Detached
no sales

Flats/Maisonettes
£127,871

Other
no sales

Property Prices Comparison

Latest Property Sales on The ParadeStreet

Address	Sale Price	Sale Date	Price Estimate 2025
8 The Parade, Sittingbourne, Kent Flats/Maisonettes, an established residential building	£150,000	2007-09-28	£184,836
8 The Parade, Sittingbourne, Kent Flats/Maisonettes, an established residential building	£120,000	2007-09-28	£147,869
8 The Parade, Sittingbourne, Kent Flats/Maisonettes, an established residential building	£55,000	2002-08-30	£111,734
8 The Parade, Sittingbourne, Kent Flats/Maisonettes, an established residential building	£50,000	2002-08-30	£101,577
8 The Parade, Sittingbourne, Kent Flats/Maisonettes, a newly built property	£30,000	2001-03-09	£85,633

View All Property Sales and Other Statistics for ME10 4QJ

Employment

ME10 4QJ area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in ME10 4QJ area is much higher than the country's average. According to Census 2011, 30% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	74
Full-Time Employee	66
Part-Time Employee	32
Self-Employed	25
Long-Term Sick or disabled	18
Looking after home or family	11
Student (economically inactive)	6
Other	5
Unemployed	5
Full-Time Student (with or without job)	2

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	18
Human health and social work activities	14
Construction	13
Education	13
Public administration and defence; compulsory social security	10
Professional, scientific and technical activities	10
Manufacturing	9
Financial and insurance activities	6
Transport and storage	5
Administrative and support service activities	5
Other	3
Accommodation and food service activities	3
Information and communication	2
Water supply; sewerage, waste management and remediation activities	1
Electricity, gas, steam and air conditioning supply	1
Agriculture, forestry and fishing	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Oaks Community Infant School Gore Court Road , ME10 1GL	- not rated	690 yd	Community school	Yes	Mixed	More About School
The Oaks Infant School Gore Court Road , ME10 1GL	3out of 4	690 yd	Academy converter	Yes	Mixed	More About School
St Peter's Catholic Primary School West Ridge , ME10 1UJ	- not rated	773 yd	Voluntary aided school	No	Mixed	More About School
St Peter's Catholic Primary School West Ridge , ME10 1UJ	3out of 4	773 yd	Academy converter	No	Mixed	More About School
Minterne Community Junior School Minterne Avenue , ME10 1SB	- not rated	810 yd	Community school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Fulston Manor School Brenchley Road , ME10 4EG	2out of 4	247 yd	Academy converter	Not Applicable	Mixed	More About School
Fulston Manor School Brenchley Road , ME10 4EG	- not rated	247 yd	Foundation school	Not Applicable	Mixed	More About School
Highsted Grammar School Highsted Road , ME10 4PT	3out of 4	340 yd	Academy converter	Not Applicable	Girls	More About School
Highsted Grammar School Highsted Road , ME10 4PT	- not rated	340 yd	Foundation school	Not Applicable	Girls	More About School
Borden Grammar School Avenue of Remembrance , ME10 4DB	- not rated	679 yd	Foundation school	Not Applicable	Boys	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
ALP Sittingbourne 60 , Bell ME10 4HE	- not rated	59 yd	Other independent special school	Not Applicable	Mixed	More About School
The Nativity School West Street , ME10 1AE	- not rated	905 yd	Other independent school	Not Applicable	Mixed	More About School
Swale Inclusion Service Ufton Lane , ME10 1JB	- not rated	988 yd	Pupil referral unit	Not Applicable	Mixed	More About School
Swale Centre Ufton Lane , ME10 1JB	- not rated	1,024 yd	Pupil referral unit	Not Applicable	Mixed	More About School
VTC Independent School Unit 2 , Centre 2000 ME10 3DZ	- not rated	1,299 yd	Other independent school	No	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Humayra Indian And Bangladeshi	4 The Parade, Northwood Drive	2 yd
King George's Cafe	Cafe, King George V Playing Field	645 yd
Matt Matts Cafe	31 Chaucer Road, Sittingbourne	763 yd
The Cafe	Swallows Leisure Centre, Central Avenue	819 yd
The Bayleaf	8 Roman Square, Sittingbourne	963 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
The Appleyard Sports Ground	Sports Ground, Gore Court Road	436 yd
The Gore Court Arms	Gore Court Arms, Park Road	581 yd
The Appleyard	Uk Social And Recreation Club, Avenue Of Remembrance	637 yd
The Park Tavern	Park Road, Sittingbourne	776 yd
The George	41 High Street, Sittingbourne	991 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Hot Woks	3 The Parade, Northwood Drive	2 yd
Chaucer Fish Bar	18 Chaucer Road, Sittingbourne	763 yd
Madras Cafe	21 Chaucer Road, Sittingbourne	763 yd
Yummy Yummy	27 Chaucer Road, Sittingbourne	763 yd
Chrissie's Confectionary	2 Roman Square, Sittingbourne	978 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
Co-op	1 - 2 The Parade, Northwood Drive		2 yd
Sainsbury's	Sainsburys, Avenue Of Remembrance		767 yd

Sport

Facility Name	Sport Objects	Distance
Fulston Manor School BRENCHLEY ROAD		255 yd
Highsted Grammar School HIGHSTED ROAD	grass pitches	335 yd
The Appleyard THE FIELDINGS	grass pitches, tennis courts	359 yd
Sittingbourne Recreation Ground ALBANY ROAD	grass pitches	483 yd
Borden Grammar School AVENUE OF REMEMBRANCE	artificial grass pitch, grass pitches, tennis courts	683 yd
King Georges Playing Field Park Avenue	grass pitches, tennis courts	717 yd
St Peter'S Catholic Primary School WEST RIDGE	grass pitches	776 yd
Swallows Leisure Centre CENTRAL AVENUE	health and fitness suite, squash courts, swimming pool	830 yd
Fulston Manor School (Playing Fields) RUINS BARN ROAD	grass pitches	953 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.