The Deansway, Kidderminster, DY10 2RJ

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding DY10 2RJ, has a female population slightly higher than UK average, with 52.6% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	52.3%	52.6%	0.3%	51.0%	1.6%
Male	47.7%	47.4%	-0.3%	49.0%	-1.6%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	24.7%	34%	9.3%	37.9%	-3.9%
Married: Opposite sex	60%	47.5%	-12.5%	44.2%	3.3%
Married: Same sex	0%	0.4%	0.4%	0.3%	0.1%
Civil partnership: Opposite sex	0%	1.7%	1.7%	0.1%	1.6%
Separated	1.3%	1.3%	0.0%	2.2%	-0.9%
Divorced	8.1%	8%	-0.1%	9.1%	-1.1%
Widowed	6%	7.1%	1.1%	6.1%	1.0%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	45.9%	38.7%	-7.2%	48.4%	-9.7%
Good health	35.7%	41.6%	5.9%	33.6%	8.0%
Fair health	14.1%	14.9%	0.8%	12.7%	2.2%
Bad health	2.5%	4.8%	2.3%	4.0%	0.8%
Very bad health	1.8%	0%	-1.8%	1.2%	-1.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	20.4%	17.2%	-3.2%	18.2%	-1.0%
1-4 GCSEs or Equivalent	14%	10.5%	-3.5%	9.6%	0.9%
5 or more GCSEs, an A-Level or 1-2 AS Levels	20.9%	9.6%	-11.3%	13.4%	-3.8%
Apprenticeship	3.8%	6.3%	2.5%	5.3%	1.0%
HNC, HND or 2+ A Levels	14%	23%	9.0%	16.9%	6.1%
Degree or Similar	24.7%	31%	6.3%	33.8%	-2.8%
Other	2.1%	2.5%	0.4%	2.8%	-0.3%

Culture

Ethnic Group

In this area, the population is predominantly white, with 96.3% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	0.4%	0.4%	1.1%	-0.7%
Chinese	0.4%	0.4%	0.0%	0.7%	-0.3%
Indian	0.7%	0%	-0.7%	3.1%	-3.1%
Black African	0%	1.1%	1.1%	2.5%	-1.4%
Black Caribbean	0%	0.4%	0.4%	1.0%	-0.6%
White	98.9%	96.3%	-2.6%	81.4%	14.9%
Gypsy or Irish Traveller	0%	0.7%	0.7%	0.1%	0.6%
Other	0%	0.7%	0.7%	1.6%	-0.9%

Country of Birth

In this area, 93.3% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	96.1%	93.3%	-2.8%	83.2%	10.1%
European Union	2.1%	5.2%	3.1%	6.1%	-0.9%
Africa	0%	0.7%	0.7%	2.7%	-2.0%
Middle East and Asia	1.8%	0.4%	-1.4%	5.6%	-5.2%
The Americas and the Caribbean	0%	0.4%	0.4%	1.3%	-0.9%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	95.4%	93%	-2.4%	83.2%	9.8%
10+ Years	0%	5.9%	5.9%	9.8%	-3.9%
5-10 Years	0%	0.4%	0.4%	2.9%	-2.5%
2-5 Years	0.4%	0%	-0.4%	2.2%	-2.2%
Less than 2 years	4.2%	0.7%	-3.5%	1.9%	-1.2%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	76.8%	76.7%	0.1%
Ireland	0.4%	0.6%	-0.2%
France	0.4%	0.3%	0.1%
Italy	1.1%	0.6%	0.5%
Lithuania	0.4%	0.3%	0.1%
Poland	0.4%	1.3%	-0.9%
Other EU countries	1.8%	1.5%	0.3%
Central and Western Africa	0.7%	0.3%	0.4%
No passport held	18.1%	13.5%	4.6%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	43%	37.2%	5.8%
Christian	50.7%	46.2%	4.5%
Muslim	2.2%	6.5%	-4.3%
Other religion	1.5%	0.6%	0.9%
Not answered	2.6%	6.0%	-3.4%

Safety

Is The Deansway Street dangerous?

Over the last 12 months, the overall crime rate around The Deansway was 47.0 per 1,000 residents, which is 50.4% lower than the Broadwaters average. The most reported crime type was Violence and sexual offences.

The Deansway has the 9th highest crime rate of 26 local areas in Broadwaters and the 138th lowest crime rate of 335 local areas in Wyre Forest .

Violent and sexual offences accounted for around 30.2 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -79.3%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a similar level of wealth to the average household in England and Wales. 52% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£44,500

Income Rank
5/10

Household Income in DY10 2RJ, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 3/10 (low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 4/10 (below average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 4/10 (below average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 4/10 (below average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 5/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 3/10 (low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 6/10 (average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 3/10 (low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 5/10 (average )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on The Deansway are based on 84 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Wyre Forest.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for The Deansway, Kidderminster, DY10 2RJ

Estimated Average Property Prices for DY10 2RJ

Average Price
£259,388

Semi-Detached
£246,815

Terraced
£238,332

Detached
£277,431

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for The Deansway

Average Price
£253,344

Semi-Detached
£245,983

Terraced
£231,307

Detached
£273,933

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on The DeanswayStreet

Address	Sale Price	Sale Date	Price Estimate 2025
69 The Deansway, Kidderminster, Worcestershire Detached, an established residential building	£284,000	2025-06-13	£280,851
44 The Deansway, Kidderminster, Worcestershire Detached, an established residential building	£250,000	2023-06-23	£244,273
44 The Deansway, Kidderminster, Worcestershire Detached, an established residential building	£285,000	2023-03-31	£277,642
28 The Deansway, Kidderminster, Worcestershire Semi-Detached, an established residential building	£179,950	2021-12-16	£195,108
69 The Deansway, Kidderminster, Worcestershire Detached, an established residential building	£247,500	2021-09-15	£270,677

View All Property Sales and Other Statistics for DY10 2RJ

Employment

DY10 2RJ area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in DY10 2RJ area is much higher than the country's average. According to Census 2011, 33% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Full-Time Employee	82
Retired	80
Part-Time Employee	26
Self-Employed	18
Student (economically inactive)	8
Full-Time Student (with or without job)	7
Long-Term Sick or disabled	7
Looking after home or family	6
Unemployed	5
Other	0

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	29
Education	18
Human health and social work activities	17
Manufacturing	16
Other	10
Transport and storage	7
Professional, scientific and technical activities	6
Public administration and defence; compulsory social security	6
Construction	6
Accommodation and food service activities	4
Financial and insurance activities	4
Administrative and support service activities	4
Real estate activities	1
Water supply; sewerage, waste management and remediation activities	1
Agriculture, forestry and fishing	1
Information and communication	1
Electricity, gas, steam and air conditioning supply	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St George's CofE Primary School and Nursery Birmingham Road , DY10 2BX	- not rated	576 yd	Voluntary controlled school	Yes	Mixed	More About School
St George's CofE School Birmingham Road , DY10 2BX	3out of 4	576 yd	Academy sponsor led	Yes	Mixed	More About School
Kidderminster, St George's CofE First School Plane Tree Close , Gilbert Scott Way DY10 2HE	- not rated	576 yd	Voluntary controlled school	Yes	Mixed	More About School
St Ambrose Catholic Primary Leswell Street , DY10 1RP	3out of 4	698 yd	Academy converter	Yes	Mixed	More About School
St Ambrose Catholic Primary Leswell Street , DY10 1RP	- not rated	698 yd	Voluntary aided school	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
King Charles I School Hill Grove House , Comberton Road DY10 1XA	- not rated	1,323 yd	Voluntary controlled school	Not Applicable	Mixed	More About School
King Charles I School Hill Grove House , Comberton Road DY10 1XA	3out of 4	1,323 yd	Academy converter	No	Mixed	More About School
King Charles I Secondary School Hill Grove House , Comberton Road DY10 1XA	- not rated	1,323 yd	Voluntary controlled school	No	Mixed	More About School
Baxter Business and Enterprise College Habberley Road , DY11 5PQ	- not rated	2,795 yd	Community school	Not Applicable	Mixed	More About School
Baxter College Habberley Road , DY11 5PQ	- not rated	2,795 yd	Foundation school	No	Mixed	More About School

Middle deemed secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Sladen CofE Middle School Hurcott Road , DY10 2QJ	- not rated	556 yd	Voluntary aided school	Not Applicable	Mixed	More About School
Kidderminster, Sion Hill Middle School Sion Hill , Broadwaters DY10 2XT	- not rated	1,211 yd	Community school	Not Applicable	Mixed	More About School
Kidderminster, Comberton Middle School Borrington Road , DY10 3ED	- not rated	1,686 yd	Community school	Not Applicable	Mixed	More About School
Kidderminster, St John's CofE Middle School Blakebrook , DY11 6AP	- not rated	2,598 yd	Voluntary controlled school	Not Applicable	Mixed	More About School
Kidderminster, Franche Middle School Chestnut Grove , DY11 5QB	- not rated	2,640 yd	Community school	Not Applicable	Mixed	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Kidderminster College Market Street , DY10 1LX	- not rated	1,504 yd	Further education	Not Applicable	Mixed	More About School
Kidderminster College Market Street , DY10 1AB	- not rated	1,505 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Holy Trinity School Birmingham Road , DY10 2BY	3out of 4	565 yd	Free schools	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Holy Trinity School Birmingham Road , DY10 2BY	- not rated	565 yd	Other independent school	Yes	Mixed	More About School
Unity Academy Hurcott Road , DY10 2QJ	- not rated	643 yd	Free schools alternative provision	No	Mixed	More About School
Severnside Pupil Support Centre 51 Coventry Street , DY10 2BZ	- not rated	699 yd	Pupil referral unit	Not Applicable	Mixed	More About School
Forest Oak School Lea Street , DY10 1SN	- not rated	906 yd	Pupil referral unit	Not Applicable	Mixed	More About School
Heathfield Knoll School Wolverley , DY10 3QE	- not rated	1,627 yd	Other independent school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Coventry Sporting Football Club	Street Record, Westwood Heath Road	720 yd
Blossom Tree Cafe & FOSP	Springfield Park, Springfield Lane	767 yd
Perfect Plaice	19 Stourbridge Road, Kidderminster	870 yd
Tiger Bowl	24 - 25 Horsefair, Kidderminster	907 yd
Pulled	51 Blackwell Street, Kidderminster	1,033 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Land Oak	Birmingham Road, Kidderminster	264 yd
Chester Road Bowling Club	Chester Road North, Kidderminster	467 yd
Chester Road Sporting Club	Chester Road North, Kidderminster	690 yd
St Georges Social Club	Gilbert Scott Way, Kidderminster	732 yd
The Hare And Hounds	140 Stourbridge Road, Kidderminster	745 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Sion Hill Fish Bar	1 The Parade, Stourbridge Road	676 yd
Eurasia	Unit 1, 19 Stourbridge Road	870 yd
Mayflower Chinese Takeaway	32 Horsefair, Kidderminster	952 yd
Zeera Tandoori	8 Horsefair, Kidderminster	978 yd
Nine Kitchen	9 Horsefair, Kidderminster	978 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
Tesco	Stourbridge Road, Kidderminster		774 yd
Sainsbury's	189 Stourbridge Road, Kidderminster		1,055 yd

Sport

Facility Name	Sport Objects	Distance
Baxter Gardens BIRMINGHAM ROAD	tennis courts	454 yd
The Sladen C.E. Middle School (Closed) Hurcott Road	grass pitches	556 yd
Holy Trinity School BIRMINGHAM ROAD	swimming pool	563 yd
Chester Road Cricket Ground Chester Road North	grass pitches	673 yd
Sands Health Club (Closed) Horsefair	health and fitness suite	900 yd
St. Georges Park ST GEORGES PARK ST GEORGES PARK RADFORD AVENUE	tennis courts	921 yd
Springfield Park USMERE ROAD	grass pitches	1,084 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	91.9%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	91.9%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	91.9%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	65.7 Mbit/s
Average download speed	172.8 Mbit/s
Minimum download speed	1000 Mbit/s
Maximum download speed	1000 Mbit/s

Upload Speed

Median upload speed	10 Mbit/s
Average upload speed	17.1 Mbit/s
Maximum upload speed	50 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.