New Road, Kidderminster, DY10 1AE

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding DY10 1AE, has a female population slightly higher than UK average, with 54.5% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	46.3%	54.5%	8.2%	51.0%	3.5%
Male	53.7%	45.5%	-8.2%	49.0%	-3.5%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around DY10 1AE, a significant portion of the population is single, making up 63.4% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	43.3%	63.4%	20.1%	37.9%	25.5%
Married: Opposite sex	17.2%	22%	4.8%	44.2%	-22.2%
Separated	5.2%	1.2%	-4.0%	2.2%	-1.0%
Divorced	15.9%	11%	-4.9%	9.1%	1.9%
Widowed	18.5%	2.4%	-16.1%	6.1%	-3.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	31%	43%	12.0%	48.4%	-5.4%
Good health	29%	36%	7.0%	33.6%	2.4%
Fair health	25.5%	18%	-7.5%	12.7%	5.3%
Bad health	10.2%	3%	-7.2%	4.0%	-1.0%
Very bad health	4.3%	0%	-4.3%	1.2%	-1.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	45.1%	16.5%	-28.6%	18.2%	-1.7%
1-4 GCSEs or Equivalent	17.6%	9.4%	-8.2%	9.6%	-0.2%
5 or more GCSEs, an A-Level or 1-2 AS Levels	8.2%	20%	11.8%	13.4%	6.6%
Apprenticeship	1.3%	5.9%	4.6%	5.3%	0.6%
HNC, HND or 2+ A Levels	9.4%	22.4%	13.0%	16.9%	5.5%
Degree or Similar	10.7%	25.9%	15.2%	33.8%	-7.9%
Other	7.7%	0%	-7.7%	2.8%	-2.8%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 84.2% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	5.5%	0%	-5.5%	1.1%	-1.1%
Chinese	1.6%	0%	-1.6%	0.7%	-0.7%
Indian	0%	6.9%	6.9%	3.1%	3.8%
Black Caribbean	0.8%	0%	-0.8%	1.0%	-1.0%
Mixed White and Asian	1.2%	1%	-0.2%	0.8%	0.2%
Mixed White and Caribbean	1.2%	4%	2.8%	0.9%	3.1%
Mixed Other	0.4%	2%	1.6%	0.8%	1.2%
White	89.4%	84.2%	-5.2%	81.4%	2.8%
Roma	0%	2%	2.0%	0.2%	1.8%

Country of Birth

In this area, 71.1% of the population were born in the United Kingdom, which is lower than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	85.9%	71.1%	-14.8%	83.2%	-12.1%
European Union	7.8%	23.7%	15.9%	6.1%	17.6%
Africa	1.2%	3.1%	1.9%	2.7%	0.4%
Middle East and Asia	5.1%	2.1%	-3.0%	5.6%	-3.5%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	85.5%	69%	-16.5%	83.2%	-14.2%
10+ Years	0.4%	10%	9.6%	9.8%	0.2%
5-10 Years	4.3%	6%	1.7%	2.9%	3.1%
2-5 Years	3.5%	9%	5.5%	2.2%	6.8%
Less than 2 years	6.3%	6%	-0.3%	1.9%	4.1%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	58%	76.7%	-18.7%
Germany	1%	0.2%	0.8%
Poland	5%	1.3%	3.7%
Romania	13%	0.9%	12.1%
Other EU countries	2%	1.5%	0.5%
North Africa	1%	0.1%	0.9%
No passport held	20%	13.5%	6.5%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	37.1%	37.2%	-0.1%
Christian	43.3%	46.2%	-2.9%
Hindu	2.1%	1.7%	0.4%
Muslim	1%	6.5%	-5.5%
Sikh	5.2%	0.9%	4.3%
Other religion	1%	0.6%	0.4%
Not answered	10.3%	6.0%	4.3%

Safety

Is New Road dangerous?

Over the last 12 months, the overall crime rate around New Road was 1653.9 per 1,000 residents, which is 1381.4% higher than the Aggborough & Spennells average. The most reported crime type was Shoplifting.

New Road has the 2nd highest crime rate of 79 local areas in Aggborough & Spennells and the 2nd highest crime rate of 334 local areas in Wyre Forest .

Violent and sexual offences accounted for around 707.7 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -55.6%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a lower level of wealth compared to the average household in England and Wales. 80% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£36,700

Income Rank
2/10

Household Income in DY10 1AE, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 9/10 (very high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 8/10 (high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 8/10 (high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 8/10 (high )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 9/10 (very high )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 10/10 (very high )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 8/10 (high )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 9/10 (very high )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 7/10 (above average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 9/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on New Road are based on 93 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Wyre Forest.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for New Road, Kidderminster, DY10 1AE

Estimated Average Property Prices for DY10 1AE

Average Price
£153,532

Semi-Detached
no sales

Terraced
£161,160

Detached
no sales

Flats/Maisonettes
no sales

Other
£148,955

Estimated Average Property Prices for New Road

Average Price
£344,838

Semi-Detached
£327,291

Terraced
£184,893

Detached
£496,722

Flats/Maisonettes
£153,581

Other
£249,548

Property Prices Comparison

Latest Property Sales on New Road

Address	Sale Price	Sale Date	Price Estimate 2025
93 New Road, Kidderminster, Worcestershire Other, an established residential building	£170,000	2021-09-10	£178,518
88 New Road, Kidderminster, Worcestershire Other, an established residential building	£1,000	2019-01-08	£1,180
The Corn Exchange New Road, Kidderminster, Worcestershire Other, an established residential building	£295,000	2018-04-27	£371,105
95 New Road, Kidderminster, Worcestershire Other, an established residential building	£29,999	2017-11-03	£36,480
Unit 6 Cape House New Road, Kidderminster, Worcestershire Other, an established residential building	£108,000	2015-03-30	£153,728

View All Property Sales and Other Statistics for DY10 1AE

Employment

Economic Activity

Full-Time Employee	45
Part-Time Employee	12
Self-Employed	5
Unemployed	4
Retired	4
Student (economically inactive)	4
Long-Term Sick or disabled	4
Other	3
Full-Time Student (with or without job)	1
Looking after home or family	0

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	21
Manufacturing	19
Accommodation and food service activities	11
Other	8
Construction	8
Human health and social work activities	7
Transport and storage	6
Public administration and defence; compulsory social security	5
Administrative and support service activities	4
Information and communication	4
Professional, scientific and technical activities	3
Education	2
Financial and insurance activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St Ambrose Catholic Primary Leswell Street , DY10 1RP	3out of 4	928 yd	Academy converter	No	Mixed	More About School
St George's CofE School Birmingham Road , DY10 2BX	1out of 4	1,048 yd	Academy sponsor led	Yes	Mixed	More About School
St John's CofE Primary School Blakebrook , DY11 6AP	1out of 4	1,152 yd	Academy sponsor led	No	Mixed	More About School
Foley Park Primary School and Nursery Northumberland Avenue , DY11 7AW	3out of 4	1,232 yd	Academy converter	Yes	Mixed	More About School
St Mary's CofE (VA) Primary School Stoney Lane , DY10 2LX	3out of 4	1,419 yd	Voluntary aided school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
King Charles I School Hill Grove House , Comberton Road DY10 1XA	3out of 4	1,140 yd	Academy converter	No	Mixed	More About School
Baxter College Habberley Road , DY11 5PQ	1out of 4	1,633 yd	Academy converter	No	Mixed	More About School
Wolverley CofE Secondary School Blakeshall Lane , Wolverley DY11 5XQ	3out of 4	3,878 yd	Voluntary controlled school	No	Mixed	More About School
The Bewdley School Stourport Road , DY12 1BL	3out of 4	4,471 yd	Foundation school	No	Mixed	More About School
The Stourport High School and Sixth Form College Minster Road , DY13 8AX	2out of 4	4,752 yd	Academy converter	No	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Holy Trinity School Birmingham Road , DY10 2BY	3out of 4	1,042 yd	Free schools	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Nurture Learning County Buildings , Bewdley Road DY11 6RQ	- not rated	727 yd	Other independent special school	Not Applicable	Mixed	More About School
Wyre Forest School Habberley Road , DY11 6FA	3out of 4	1,449 yd	Community special school	Yes	Mixed	More About School
Heathfield Knoll School Wolverley , DY10 3QE	- not rated	2,684 yd	Other independent school	Yes	Mixed	More About School
Continu Plus Academy Finepoint , DY11 7FB	3out of 4	3,502 yd	Free schools alternative provision	No	Mixed	More About School
Madinatul Uloom Al Islamiya School Heath Lane , Summerfield DY10 4BS	- not rated	3,861 yd	Other independent school	No	Boys	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Corner Cafe	82 New Road, Kidderminster	23 yd
Lovefood Italia	8 - 9 New Road, Kidderminster	28 yd
The Garage Cafe	1 New Road, Kidderminster	30 yd
Empire Garden	10 Bridge Street, Kidderminster	156 yd
Tesco Family Dining	Superstore, Corporation Street	156 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
NU Bar	91-92 New Road, Kidderminster	23 yd
Shipleys Bingo And Social Club	38 New Road, Kidderminster	30 yd
Boars Head	39 Worcester Street, Kidderminster	235 yd
Cue & Brew	Prospect Hill, Kidderminster	244 yd
The Weavers At Park Lane Ltd	40 Park Lane, Kidderminster	266 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Delicious Desserts	95A New Road, Kidderminster	23 yd
Kidderminster Fish Bar	95 New Road, Kidderminster	23 yd
Temptations Indian Takeaway	88 New Road, Kidderminster	23 yd
Four Seasons	26 New Road, Kidderminster	30 yd
Lazio Pizza	25 New Road, Kidderminster	30 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Iceland	Bridge Street, Kidderminster	156 yd
Tesco & Petrol Station	Castle Road, Kidderminster	156 yd
Morrisons	Green Street, Kidderminster	216 yd
Farmfoods	Green Street, Kidderminster	311 yd
Aldi	Green Street, Kidderminster	311 yd

Sport

Facility Name	Sport Objects	Distance
Dw Sports Fitness (Kidderminster) WEAVERS WHARF	health and fitness suite, swimming pool	301 yd
Wyre Forest Glades Leisure Centre (Closed) Bromsgrove Street	health and fitness suite, squash courts, swimming pool	325 yd
Kidderminster And District Youth House KIDDERMINSTER YOUTH CENTRE KIDDERMINSTER YOUTH CENTRE BROMSGROVE STREET		488 yd
Aggborough Stadium KIDDERMINSTER HARRIERS FOOTBALL CLUB KIDDERMINSTER HARRIERS FOOTBALL CLUB HOO ROAD	grass pitches	605 yd
Unique Fitness 98A 98A MILL STREET	health and fitness suite	702 yd
St. Georges Park ST GEORGES PARK ST GEORGES PARK RADFORD AVENUE	tennis courts	748 yd
Brinton Park PARK LANE	tennis courts	798 yd
Sands Health Club (Closed) Horsefair	health and fitness suite	944 yd
Kidderminster Golf Club KIDDERMINSTER GOLF CLUB KIDDERMINSTER GOLF CLUB RUSSELL ROAD	golf	976 yd
Holy Trinity School BIRMINGHAM ROAD	swimming pool	995 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	42.9%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	42.9%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	42.9%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	42.9%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	57.1%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of DY10 1AE