Imperial Drive, Gravesend, DA12 4LR

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding DA12 4LR, has a female population slightly higher than UK average, with 54% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	49.7%	54%	4.3%	51.0%	3.0%
Male	50.3%	46%	-4.3%	49.0%	-3.0%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of DA12 4LR there is a very large concentration of residents that are married - 61.4% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	19%	22.7%	3.7%	37.9%	-15.2%
Married: Opposite sex	69.6%	61.4%	-8.2%	44.2%	17.2%
Married: Same sex	0%	0.9%	0.9%	0.3%	0.6%
Civil partnership: Same sex	0%	0.5%	0.5%	0.1%	0.4%
Separated	0.4%	1.8%	1.4%	2.2%	-0.4%
Divorced	5.5%	2.3%	-3.2%	9.1%	-6.8%
Widowed	5.5%	10.5%	5.0%	6.1%	4.4%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (85.9%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	47.2%	48.7%	1.5%	48.4%	0.3%
Good health	35.8%	37.2%	1.4%	33.6%	3.6%
Fair health	13.5%	10.8%	-2.7%	12.7%	-1.9%
Bad health	2.8%	1.8%	-1.0%	4.0%	-2.2%
Very bad health	0.7%	1.4%	0.7%	1.2%	0.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	24.9%	18.7%	-6.2%	18.2%	0.5%
1-4 GCSEs or Equivalent	13.5%	12.8%	-0.7%	9.6%	3.2%
5 or more GCSEs, an A-Level or 1-2 AS Levels	18.1%	20.1%	2.0%	13.4%	6.7%
Apprenticeship	8.4%	10.5%	2.1%	5.3%	5.2%
HNC, HND or 2+ A Levels	15.6%	11.9%	-3.7%	16.9%	-5.0%
Degree or Similar	15.6%	23.3%	7.7%	33.8%	-10.5%
Other	3.8%	2.7%	-1.1%	2.8%	-0.1%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 89.6% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	2.2%	2.2%	1.1%	1.1%
Indian	2.1%	6.5%	4.4%	3.1%	3.4%
Pakistani	1%	0%	-1.0%	2.7%	-2.7%
Other Asian	0.3%	0%	-0.3%	1.6%	-1.6%
Black African	0.7%	1.1%	0.4%	2.5%	-1.4%
Black Caribbean	0.7%	0.4%	-0.3%	1.0%	-0.6%
Mixed White and Caribbean	0%	0.4%	0.4%	0.9%	-0.5%
White	95.1%	89.6%	-5.5%	81.4%	8.2%

Country of Birth

In this area, 91.4% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	95.1%	91.4%	-3.7%	83.2%	8.2%
European Union	1.7%	4.3%	2.6%	6.1%	-1.8%
Africa	0.7%	0.7%	0.0%	2.7%	-2.0%
Middle East and Asia	1.7%	2.5%	0.8%	5.6%	-3.1%
The Americas and the Caribbean	0.7%	0.4%	-0.3%	1.3%	-0.9%
Oceania	0%	0.7%	0.7%	0.3%	0.4%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	95.1%	91.7%	-3.4%	83.2%	8.5%
10+ Years	0%	6.8%	6.8%	9.8%	-3.0%
5-10 Years	1.7%	0.7%	-1.0%	2.9%	-2.2%
Less than 2 years	3.1%	0.7%	-2.4%	1.9%	-1.2%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	89.6%	76.7%	12.9%
Lithuania	0.4%	0.3%	0.1%
Poland	0.7%	1.3%	-0.6%
Other EU countries	1.1%	1.5%	-0.4%
Southern Asia	1.4%	1.2%	0.2%
North America and the Caribbean	0.4%	0.3%	0.1%
Oceania	0.4%	0.1%	0.3%
No passport held	6.1%	13.5%	-7.4%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	27.2%	37.2%	-10.0%
Christian	55.2%	46.2%	9.0%
Hindu	0.7%	1.7%	-1.0%
Muslim	2.2%	6.5%	-4.3%
Sikh	2.5%	0.9%	1.6%
Other religion	1.4%	0.6%	0.8%
Not answered	10.8%	6.0%	4.8%

Safety

Is Imperial Drive Street dangerous?

Over the last 12 months, the overall crime rate around Imperial Drive was 11.2 per 1,000 residents, which is 83.4% lower than the Chalk average. The most reported crime type was Anti-social behaviour.

Imperial Drive has the 2nd lowest crime rate of 74 local areas in Chalk and the 11th lowest crime rate of 316 local areas in Gravesham .

Violent and sexual offences accounted for around 0.0 crimes per 1,000 residents and have remained broadly unchanged year on year. Over the last decade, overall crime has fallen by about -84.8%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a higher level of wealth to the average household in England and Wales. 84% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£56,900

Income Rank
9/10

Household Income in DA12 4LR, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 2/10 (very low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 2/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 3/10 (low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 3/10 (low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 5/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 1/10 (very low )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 4/10 (below average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 2/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 2/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Imperial Drive are based on 77 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Gravesham.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Imperial Drive, Gravesend, DA12 4LR

Estimated Average Property Prices for DA12 4LR

Average Price
£446,059

Semi-Detached
£446,059

Terraced
no sales

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Imperial Drive

Average Price
£433,931

Semi-Detached
£436,870

Terraced
£380,299

Detached
no sales

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Imperial DriveStreet

Address	Sale Price	Sale Date	Price Estimate 2025
55 Imperial Drive, Gravesend, Kent Semi-Detached, an established residential building	£393,000	2024-04-30	£409,837
87 Imperial Drive, Gravesend, Kent Semi-Detached, an established residential building	£430,000	2019-11-26	£527,199
83 Imperial Drive, Gravesend, Kent Semi-Detached, an established residential building	£382,000	2019-04-26	£474,174
83 Imperial Drive, Gravesend, Kent Semi-Detached, an established residential building	£385,000	2017-10-20	£483,917
83 Imperial Drive, Gravesend, Kent Semi-Detached, an established residential building	£307,500	2014-10-23	£512,329

View All Property Sales and Other Statistics for DA12 4LR

Employment

DA12 4LR area has a low unemployment rate. According to Census 2021, 1% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in DA12 4LR area is much higher than the country's average. According to Census 2011, 31% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Full-Time Employee	75
Retired	68
Part-Time Employee	35
Self-Employed	22
Student (economically inactive)	6
Long-Term Sick or disabled	6
Looking after home or family	4
Unemployed	3
Other	1
Full-Time Student (with or without job)	1

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	23
Education	18
Construction	14
Manufacturing	13
Professional, scientific and technical activities	11
Transport and storage	10
Administrative and support service activities	9
Public administration and defence; compulsory social security	8
Other	8
Financial and insurance activities	8
Human health and social work activities	7
Accommodation and food service activities	4
Information and communication	3
Real estate activities	2
Electricity, gas, steam and air conditioning supply	2

Schools

Nursery

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Northfleet Nursery School 140 London Road , Northfleet DA11 9JS	4out of 4	4,561 yd	Local authority nursery school	Yes	Mixed	More About School

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Riverview Infant School Cimba Wood , DA12 4SD	3out of 4	308 yd	Academy converter	No	Mixed	More About School
Riverview Junior School Cimba Wood , DA12 4SD	2out of 4	373 yd	Academy sponsor led	No	Mixed	More About School
Tymberwood Academy Cerne Road , DA12 4BN	3out of 4	619 yd	Academy sponsor led	Yes	Mixed	More About School
Singlewell Primary School Mackenzie Way , DA12 5TY	3out of 4	1,195 yd	Community school	No	Mixed	More About School
Westcourt Primary School Silver Road , DA12 4JG	3out of 4	1,464 yd	Academy converter	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Thamesview School Thong Lane , DA12 4LF	3out of 4	627 yd	Foundation school	No	Mixed	More About School
St John's Catholic Comprehensive Rochester Road , DA12 2JW	3out of 4	2,090 yd	Voluntary aided school	No	Mixed	More About School
Gravesend Grammar School Church Walk , DA12 2PR	4out of 4	2,446 yd	Academy converter	Not Applicable	Boys	More About School
Mayfield Grammar School, Gravesend Pelham Road , DA11 0JE	4out of 4	3,493 yd	Academy converter	Not Applicable	Girls	More About School
Northfleet Technology College Colyer Road , Northfleet DA11 8BG	3out of 4	4,278 yd	Foundation school	No	Boys	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Saint George's Church of England School Meadow Road , DA11 7LS	3out of 4	2,822 yd	Academy converter	Not Applicable	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
North West Kent Alternative Provision Service Richmond Drive , DA12 4DJ	- not rated	1,298 yd	Academy alternative provision sponsor led	No	Mixed	More About School
Ifield School Cedar Avenue , DA12 5JT	4out of 4	1,455 yd	Foundation special school	No	Mixed	More About School
LINK19 College Lower Higham Road , Based at North Kent College DA12 2JJ	- not rated	1,847 yd	Special post 16 institution	Not Applicable	Mixed	More About School
Pier View Academy 42-44 Harmer Street , DA12 2AX	- not rated	3,314 yd	Other independent special school	Not Applicable	Mixed	More About School
Cobham Hall Brewers Road , Cobham DA12 3BL	- not rated	3,416 yd	Other independent school	No	Girls	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Food hygiene rating	Distance
JK's Cafe	1 The Alma, Leander Drive		216 yd
China Garden	33 Windmill Street, Gravesend		1,040 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Gravesend Boat	Leander Drive, Gravesend	290 yd
Regans Bar	Thong Lane, Gravesend	359 yd
View Point Community Centre	Thong Lane, Gravesend	583 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Riverview Fish & Chips	16 Gateway Parade, Whinfell Way	116 yd
Lotus House	2 The Alma Leander Drive, Gravesend	216 yd
Village Kebab House Fish & Chips	7 The Alma Leander Drive, Gravesend	216 yd
Crumbs 2	Gravesend Boat, Leander Drive	290 yd
Marinos Fish Bar	18 Kitchener Avenue, Gravesend	1,040 yd

Supermarkets, Hypermarkets

Business Name	Address	Food hygiene rating	Distance
Tesco	Whinfell Way, Gravesend		166 yd

Sport

Facility Name	Sport Objects	Distance
Cascades Leisure Centre THONG LANE	grass pitches, health and fitness suite, squash courts, swimming pool	474 yd
Riverview Junior School CIMBA WOOD	grass pitches	509 yd
Gravesend Golf Centre THONG LANE	golf	549 yd
Legend Sports Club THONG LANE	artificial grass pitch, indoor tennis centre	562 yd
Southern Valley Golf Club THONG LANE	golf	645 yd
Thamesview School (Closed) Thong Lane	grass pitches	652 yd
Thamesview School THONG LANE	grass pitches, health and fitness suite	729 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	100.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	150 Mbit/s
Average download speed	203.4 Mbit/s
Minimum download speed	1000 Mbit/s
Maximum download speed	1000 Mbit/s

Upload Speed

Median upload speed	20 Mbit/s
Average upload speed	20 Mbit/s
Maximum upload speed	50 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.