Saughall Massie Road, West Kirby, Wirral, CH48 6DR

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding CH48 6DR, has a female population slightly higher than UK average, with 53.5% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	51.7%	53.5%	1.8%	51.0%	2.5%
Male	48.3%	46.5%	-1.8%	49.0%	-2.5%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	20.3%	32%	11.7%	37.9%	-5.9%
Married: Opposite sex	53.8%	41.6%	-12.2%	44.2%	-2.6%
Married: Same sex	0%	0.9%	0.9%	0.3%	0.6%
Separated	2.4%	2.7%	0.3%	2.2%	0.5%
Divorced	11.3%	14.6%	3.3%	9.1%	5.5%
Widowed	12.3%	8.2%	-4.1%	6.1%	2.1%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a lower percentage of residents reporting their health as Good or Very Good (69.7%) compared to the average (82%). This typically indicates either an older population or social deprivation in the area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	42%	42.2%	0.2%	48.4%	-6.2%
Good health	22.3%	27.5%	5.2%	33.6%	-6.1%
Fair health	20.1%	19%	-1.1%	12.7%	6.3%
Bad health	11.9%	8.9%	-3.0%	4.0%	4.9%
Very bad health	3.7%	2.3%	-1.4%	1.2%	1.1%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	35.8%	20.5%	-15.3%	18.2%	2.3%
1-4 GCSEs or Equivalent	16.5%	10%	-6.5%	9.6%	0.4%
5 or more GCSEs, an A-Level or 1-2 AS Levels	8.5%	19.5%	11.0%	13.4%	6.1%
Apprenticeship	5.2%	5.9%	0.7%	5.3%	0.6%
HNC, HND or 2+ A Levels	6.6%	16.8%	10.2%	16.9%	-0.1%
Degree or Similar	23.1%	27.3%	4.2%	33.8%	-6.5%
Other	4.2%	0%	-4.2%	2.8%	-2.8%

Culture

Ethnic Group

In this area, the population is predominantly white, with 98.1% identifying as such, significantly higher than the UK average of 81.4%. This indicates a lower level of ethnic diversity compared to the broader UK population.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Mixed White and Asian	0.4%	0%	-0.4%	0.8%	-0.8%
Mixed White and Caribbean	0.4%	0.4%	0.0%	0.9%	-0.5%
Mixed Other	0%	1.2%	1.2%	0.8%	0.4%
White	97.8%	98.1%	0.3%	81.4%	16.7%
Arab	1.5%	0%	-1.5%	0.6%	-0.6%
Other	0%	0.4%	0.4%	1.6%	-1.2%

Country of Birth

In this area, 97.3% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	97.4%	97.3%	-0.1%	83.2%	14.1%
European Union	1.1%	1.9%	0.8%	6.1%	-4.2%
Africa	1.1%	0%	-1.1%	2.7%	-2.7%
Middle East and Asia	0%	0.4%	0.4%	5.6%	-5.2%
The Americas and the Caribbean	0%	0.4%	0.4%	1.3%	-0.9%
Oceania	0.4%	0%	-0.4%	0.3%	-0.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	95.5%	97.3%	1.8%	83.2%	14.1%
10+ Years	0%	2.7%	2.7%	9.8%	-7.1%
5-10 Years	0.4%	0%	-0.4%	2.9%	-2.9%
2-5 Years	0.7%	0%	-0.7%	2.2%	-2.2%
Less than 2 years	3.3%	0%	-3.3%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	79.4%	76.7%	2.7%
Ireland	1.6%	0.6%	1.0%
No passport held	19.1%	13.5%	5.6%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	41.1%	37.2%	3.9%
Christian	52.7%	46.2%	6.5%
Jewish	0.4%	0.5%	-0.1%
Other religion	1.2%	0.6%	0.6%
Not answered	4.7%	6.0%	-1.3%

Safety

Is Saughall Massie Road dangerous?

Over the last 12 months, the overall crime rate around Saughall Massie Road was 54.4 per 1,000 residents, which is 3.5% lower than the Hoylake and Meols average. The most reported crime type was Violence and sexual offences.

Saughall Massie Road has the 23rd highest crime rate of 68 local areas in Hoylake and Meols and the 492nd highest crime rate of 1,057 local areas in Wirral .

Violent and sexual offences accounted for around 25.4 crimes per 1,000 residents and have been falling year on year. Over the last decade, overall crime has fallen by about -46.1%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a similar level of wealth to the average household in England and Wales. 54% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£43,800

Income Rank
5/10

Household Income in CH48 6DR, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 9/10 (very high )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 9/10 (very high )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 10/10 (very high )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 8/10 (high )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 10/10 (very high )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 3/10 (low )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 5/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 5/10 (average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 9/10 (very high )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 9/10 (very high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Saughall Massie Road are based on 74 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Wirral.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Saughall Massie Road, West Kirby, Wirral, CH48 6DR

Estimated Average Property Prices for CH48 6DR

Average Price
£236,835

Semi-Detached
£231,567

Terraced
£180,554

Detached
£493,563

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Saughall Massie Road

Average Price
£252,706

Semi-Detached
£233,335

Terraced
£184,581

Detached
£459,394

Flats/Maisonettes
no sales

Other
£53,374

Property Prices Comparison

Latest Property Sales on Saughall Massie Road

Address	Sale Price	Sale Date	Price Estimate 2025
23 Saughall Massie Road, Wirral, Merseyside Semi-Detached, an established residential building	£191,500	2020-11-05	£240,179
15 Saughall Massie Road, Wirral, Merseyside Terraced, an established residential building	£180,000	2019-10-08	£245,751
Southdown, 1 Saughall Massie Road, Wirral, Merseyside Detached, an established residential building	£380,000	2018-12-12	£501,814
49 Saughall Massie Road, Wirral, Merseyside Semi-Detached, an established residential building	£140,000	2015-10-13	£215,037
23 Saughall Massie Road, Wirral, Merseyside Semi-Detached, an established residential building	£152,000	2015-08-25	£235,195

View All Property Sales and Other Statistics for CH48 6DR

Employment

CH48 6DR area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Retired	60
Full-Time Employee	58
Part-Time Employee	28
Long-Term Sick or disabled	26
Self-Employed	16
Student (economically inactive)	11
Looking after home or family	9
Full-Time Student (with or without job)	6
Unemployed	5
Other	1

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	15
Education	10
Human health and social work activities	9
Public administration and defence; compulsory social security	9
Transport and storage	8
Administrative and support service activities	6
Accommodation and food service activities	5
Construction	5
Manufacturing	4
Professional, scientific and technical activities	3
Information and communication	3
Other	2
Financial and insurance activities	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Black Horse Hill Infant School Saughall Massie Road , West Kirby CH48 6DR	4out of 4	225 yd	Community school	Yes	Mixed	More About School
Black Horse Hill Junior School Saughall Massie Road , West Kirby CH48 6DR	3out of 4	225 yd	Community school	No	Mixed	More About School
West Kirby Primary School Anglesey Road , West Kirby CH48 5EQ	3out of 4	1,278 yd	Community school	Yes	Mixed	More About School
West Kirby St Bridget's CofE Primary School St Bridget's Lane , West Kirby CH48 3JT	4out of 4	1,426 yd	Voluntary controlled school	No	Mixed	More About School
Hoylake Holy Trinity CofE Primary School 126 Market Street , Hoylake CH47 3BH	3out of 4	2,144 yd	Voluntary controlled school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Hilbre High School Frankby Road , West Kirby CH48 6EQ	3out of 4	392 yd	Academy converter	No	Mixed	More About School
Calday Grange Grammar School Grammar School Lane , West Kirby CH48 8GG	3out of 4	1,254 yd	Academy converter	No	Boys	More About School
West Kirby Grammar School Graham Road , West Kirby CH48 5DP	4out of 4	1,400 yd	Academy converter	Not Applicable	Girls	More About School
Upton Hall School FCJ Upton , CH49 6LJ	4out of 4	4,858 yd	Academy converter	Not Applicable	Girls	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
West Kirby Residential School Meols Drive , West Kirby CH48 5DH	4out of 4	1,448 yd	Non-maintained special school	No	Mixed	More About School
Avalon School Caldy Road , West Kirby CH48 2HE	- not rated	1,698 yd	Other independent school	Yes	Mixed	More About School
Hayfield School Manor Drive , Upton CH49 4LN	3out of 4	5,287 yd	Community special school	No	Mixed	More About School
Gilbrook School Glebe Hey Road , Woodchurch CH49 8HE	4out of 4	5,333 yd	Community special school	No	Mixed	More About School
Orrets Meadow School Chapelhill Road , Moreton CH46 9QQ	4out of 4	5,403 yd	Community special school	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Food hygiene rating	Distance
Leaf Tea Shop And Bar	19 Black Horse Hill, West Kirby		536 yd

Pubs, Bars, Nightclubs

Business Name	Address	Food hygiene rating	Distance
The Ridger	China Farm Lane, Newton		995 yd

Takeaway, Sandwich Shops

Business Name	Address	Food hygiene rating	Distance
Cheungs Supper Bar	9 Coronation Buildings, Gilroy Road		323 yd

Sport

Facility Name	Sport Objects	Distance
Hilbre High School Sports Centre FRANKBY ROAD	grass pitches, health and fitness suite, tennis courts	334 yd
Greenbank Road (Closed) Greenbank Road	grass pitches	850 yd
Calday Grange Swimming Pool GOURLEYS LANE	swimming pool	1,007 yd
Marine Park GREENBANK ROAD	grass pitches	1,074 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	46.4%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	46.4%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	46.4%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	34.1 Mbit/s
Average download speed	31 Mbit/s
Minimum download speed	51.03 Mbit/s
Maximum download speed	51.03 Mbit/s

Upload Speed

Median upload speed	5.9 Mbit/s
Average upload speed	5.3 Mbit/s
Maximum upload speed	7.65 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.