Ashley Road, Poole, BH14 9DB

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. However, the area surrounding BH14 9DB, has a female population slightly higher than UK average, with 52.2% of residents being female. Several factors can contribute to this. Women generally live longer than men, resulting in a higher proportion of women in neighborhoods with significant elderly populations. Typically, as people grow older, they tend to relocate from city center addresses to suburban areas, smaller towns, and rural locations. Consequently, these areas often have a higher number of females. A higher female population can also be found in areas with industries that employ more women, such as healthcare, education, and retail.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	52.2%	52.2%	0.0%	51.0%	1.2%
Male	47.8%	47.8%	0.0%	49.0%	-1.2%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate area around BH14 9DB, a significant portion of the population is single, making up 43% of the residents. On average, approximately 38% of individuals who responded to the census in the UK were single. Areas with higher single populations are typically urban centers, university towns, regions with dynamic job markets, rich cultural offerings and entertainment facilities. These regions also tend to have a younger demographic.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	43.8%	43%	-0.8%	37.9%	5.1%
Married: Opposite sex	34.1%	37.2%	3.1%	44.2%	-7.0%
Civil partnership: Opposite sex	0%	0.7%	0.7%	0.1%	0.6%
Separated	2.3%	2.7%	0.4%	2.2%	0.5%
Divorced	13.7%	13.1%	-0.6%	9.1%	4.0%
Widowed	6%	3.4%	-2.6%	6.1%	-2.7%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	46.7%	45.1%	-1.6%	48.4%	-3.3%
Good health	35.6%	33.9%	-1.7%	33.6%	0.3%
Fair health	15.5%	16.7%	1.2%	12.7%	4.0%
Bad health	1.9%	3.3%	1.4%	4.0%	-0.7%
Very bad health	0.3%	1.1%	0.8%	1.2%	-0.1%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	18.1%	17.5%	-0.6%	18.2%	-0.7%
1-4 GCSEs or Equivalent	18.7%	9.1%	-9.6%	9.6%	-0.5%
5 or more GCSEs, an A-Level or 1-2 AS Levels	17.7%	16.5%	-1.2%	13.4%	3.1%
Apprenticeship	4.3%	5.7%	1.4%	5.3%	0.4%
HNC, HND or 2+ A Levels	12.7%	18.5%	5.8%	16.9%	1.6%
Degree or Similar	22.1%	29.6%	7.5%	33.8%	-4.2%
Other	6.4%	3%	-3.4%	2.8%	0.2%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 89.1% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Bangladeshi	0%	0.3%	0.3%	1.1%	-0.8%
Chinese	1.4%	0.3%	-1.1%	0.7%	-0.4%
Indian	0%	2.7%	2.7%	3.1%	-0.4%
Other Asian	4.1%	2.4%	-1.7%	1.6%	0.8%
Black African	0%	0.5%	0.5%	2.5%	-2.0%
Black Caribbean	0.3%	0.3%	0.0%	1.0%	-0.7%
Mixed White and Asian	0%	0.3%	0.3%	0.8%	-0.5%
Mixed White and African	0%	0.8%	0.8%	0.4%	0.4%
Mixed White and Caribbean	0.8%	1.1%	0.3%	0.9%	0.2%
Mixed Other	0.3%	0.5%	0.2%	0.8%	-0.3%
White	92.8%	89.1%	-3.7%	81.4%	7.7%
Gypsy or Irish Traveller	0.3%	0%	-0.3%	0.1%	-0.1%
Other	0%	1.6%	1.6%	1.6%	0.0%

Country of Birth

In this area, 81.8% of the population were born in the United Kingdom, which is similar to the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	88.1%	81.8%	-6.3%	83.2%	-1.4%
European Union	5%	11.4%	6.4%	6.1%	5.3%
Rest of Europe	0.3%	0%	-0.3%	0.8%	-0.8%
Africa	1.4%	1.4%	0.0%	2.7%	-1.3%
Middle East and Asia	4.7%	4.1%	-0.6%	5.6%	-1.5%
The Americas and the Caribbean	0.6%	1.1%	0.5%	1.3%	-0.2%
British Overseas	0%	0.3%	0.3%	0.0%	0.3%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	86.5%	81.1%	-5.4%	83.2%	-2.1%
10+ Years	0.3%	10.5%	10.2%	9.8%	0.7%
5-10 Years	4.1%	5.1%	1.0%	2.9%	2.2%
2-5 Years	1.9%	1.9%	0.0%	2.2%	-0.3%
Less than 2 years	7.2%	1.3%	-5.9%	1.9%	-0.6%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	72.2%	76.7%	-4.5%
France	0.8%	0.3%	0.5%
Italy	1.1%	0.6%	0.5%
Portugal	0.5%	0.5%	0.0%
Lithuania	0.5%	0.3%	0.2%
Poland	3%	1.3%	1.7%
Romania	2.2%	0.9%	1.3%
Other EU countries	2.5%	1.5%	1.0%
South and Eastern Africa	0.3%	0.2%	0.1%
Eastern Asia	0.3%	0.3%	0.0%
Southern Asia	1.4%	1.2%	0.2%
South-East Asia	0.8%	0.2%	0.6%
North America and the Caribbean	0.3%	0.3%	0.0%
No passport held	14.2%	13.5%	0.7%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	49.2%	37.2%	12.0%
Christian	42.7%	46.2%	-3.5%
Buddhist	1.1%	0.5%	0.6%
Hindu	0.8%	1.7%	-0.9%
Other religion	1.6%	0.6%	1.0%
Not answered	4.6%	6.0%	-1.4%

Safety

Is Ashley Road dangerous?

Over the last 12 months, the overall crime rate around Ashley Road was 98.7 per 1,000 residents, which is 25.0% higher than the Alderney & Bourne Valley average. The most reported crime type was Violence and sexual offences.

Ashley Road has the 25th highest crime rate of 91 local areas in Alderney & Bourne Valley and the 305th highest crime rate of 1,191 local areas in Bournemouth, Christchurch and Poole .

Violent and sexual offences accounted for around 50.7 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -88.2%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a slightly higher level of wealth to the average household in England and Wales. 60% of analyzed areas in England and Wales have lower average household annual income than this area.

Average Household Income
£47,700

Income Rank
7/10

Household Income in BH14 9DB, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 7/10 (above average )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 7/10 (above average )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 7/10 (above average )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 7/10 (above average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 7/10 (above average )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 6/10 (average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 5/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 7/10 (above average )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 7/10 (above average )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 8/10 (high )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Ashley Road are based on 727 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Poole.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Ashley Road, Poole, BH14 9DB

Estimated Average Property Prices for BH14 9DB

Average Price
£518,970

Semi-Detached
no sales

Terraced
no sales

Detached
£518,970

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Ashley Road

Average Price
£241,398

Semi-Detached
£341,521

Terraced
£307,735

Detached
£390,596

Flats/Maisonettes
£173,957

Other
£252,996

Property Prices Comparison

Latest Property Sales on Ashley Road

Address	Sale Price	Sale Date	Price Estimate 2025
278 Ashley Road, Poole, Poole Detached, an established residential building	£280,000	2005-04-17	£517,861

View All Property Sales and Other Statistics for BH14 9DB

Employment

BH14 9DB area has a low unemployment rate. According to Census 2021, 3% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

Economic Activity

Full-Time Employee	118
Retired	51
Part-Time Employee	46
Self-Employed	26
Looking after home or family	12
Unemployed	10
Other	9
Long-Term Sick or disabled	9
Student (economically inactive)	8
Full-Time Student (with or without job)	8

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	45
Manufacturing	27
Human health and social work activities	20
Accommodation and food service activities	17
Construction	17
Financial and insurance activities	15
Other	15
Education	10
Professional, scientific and technical activities	8
Public administration and defence; compulsory social security	7
Transport and storage	6
Administrative and support service activities	6
Information and communication	3
Water supply; sewerage, waste management and remediation activities	3
Real estate activities	2
Mining and quarrying	1
Electricity, gas, steam and air conditioning supply	1

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Courthill Infant School Courthill Road , Parkstone BH14 9HL	3out of 4	455 yd	Academy converter	No	Mixed	More About School
Heatherlands Primary School Library Road , Parkstone BH12 2BG	3out of 4	697 yd	Academy converter	No	Mixed	More About School
Livingstone Road Infant School Livingstone Road , Parkstone BH12 3DT	3out of 4	897 yd	Academy converter	No	Mixed	More About School
Livingstone Road Junior School Livingstone Road , Parkstone BH12 3DX	2out of 4	968 yd	Academy sponsor led	No	Mixed	More About School
St Joseph's Catholic Primary School, Poole Sancreed Road , Parkstone BH12 4DZ	3out of 4	1,338 yd	Academy converter	No	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St Aldhelm's Academy Herbert Avenue , BH12 4HS	3out of 4	1,619 yd	Academy sponsor led	Not Applicable	Mixed	More About School
St Edward's Roman Catholic/Church of England School, Poole Dale Valley Road , Oakdale BH15 3HY	3out of 4	2,172 yd	Voluntary aided school	No	Mixed	More About School
Magna Academy Ashdown Close , Adastral Road BH17 8RE	4out of 4	3,346 yd	Academy sponsor led	No	Mixed	More About School
Poole High School Wimborne Road , BH15 2BW	3out of 4	3,748 yd	Foundation school	No	Mixed	More About School
Winton Academy Winton Way , BH10 4HT	4out of 4	4,055 yd	Academy sponsor led	No	Boys	More About School

16 plus

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
The Bournemouth and Poole College North Road , BH14 0LS	- not rated	2,093 yd	Further education	Not Applicable	Mixed	More About School

All-through

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Livingstone Academy Bournemouth Madeira Road ,	- not rated	5,230 yd	Free schools	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Bournemouth Collegiate Preparatory School St Osmund's Road , Parkstone BH14 9JY	- not rated	1,126 yd	Other independent school	Yes	Mixed	More About School
The Quay School 160 Herbert Avenue , BH12 4HU	4out of 4	1,288 yd	Academy alternative provision converter	Not Applicable	Mixed	More About School
Victoria Education Centre 12 Lindsay Road , Branksome Park BH13 6AS	3out of 4	1,420 yd	Non-maintained special school	Yes	Mixed	More About School
Winchelsea School Guernsey Road , Parkstone BH12 4LL	3out of 4	2,280 yd	Community special school	No	Mixed	More About School
Langside School Langside Avenue , Parkstone BH12 5BN	3out of 4	2,442 yd	Non-maintained special school	Yes	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Roman Kitchen Parkstone Ltd	242 Ashley Road	46 yd
SHARK TAIL SUSHI - POOLE	264 Ashley Road	48 yd
Beegy's Diner	292 Ashley Road	52 yd
Roosters Piri Piri	308 Ashley Road	87 yd
El Murrino	213 Ashley Road	93 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
The Barking Cat Alehouse	180 Ashley Road	231 yd
Branksome Conservative Club	271 Ashley Road	250 yd
The Churchill	382 Ashley Road	291 yd
Grasshopper	The Grasshopper, 139-141 Bournemouth Road	472 yd
Masonic Hall Branksome	57 Ashley Road	614 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
New Kitchen	242 Ashley Road	46 yd
Chefs Cloud AKA Bengal Burger AKA Chennai Chicken	254 Ashley Road	52 yd
Chunkzz Fried Chicken & Pizza	238 Ashley Road	52 yd
Li’s Chinese Takeaway	266 Ashley Road	52 yd
Pendik Kebab House	260 Ashley Road	52 yd

Supermarkets, Hypermarkets

Business Name	Address	Distance
Makkah Food Store	Unit 3, 320-324 Ashley Road	126 yd
Parkstone Asian Mini Shop	329 Ashley Road	129 yd
Co-op	346 Ashley Road	202 yd
Iceland	362 Ashley Road	254 yd
Waitrose	311-313 Ashley Road	422 yd

Sport

Facility Name	Sport Objects	Distance
Branksome Recreation Ground Recreation Road	grass pitches	892 yd
Branksome Heath Junior School LIVINGSTONE ROAD	grass pitches	1,089 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	0.0%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	0.0%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of BH14 9DB