Whitford Road, Bromsgrove, B61 7ED

People

Gender

In the UK, the overall gender distribution is approximately 49% male and 51% female. The local area around B61 7ED is generally consistent with those figures, having a male population of 48.5%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Female	50.3%	51.5%	1.2%	51.0%	0.5%
Male	49.7%	48.5%	-1.2%	49.0%	-0.5%

Partnership Status

Across the UK, the average relationship status breakdown is roughly 44% married, 38% single, 9% divorced, 6% widowed, and 2% separated.

In the immediate vicinity of B61 7ED there is a very large concentration of residents that are married - 62.6% of the resident population. In contrast, the average marriage rate across the census is about 44%.

Areas with a high percentage of married residents are typically suburban neighborhoods, towns with good schools and family-friendly amenities, and regions with affordable, spacious housing options. Additionally, such areas can be popular among retirees.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Single	24.6%	25.1%	0.5%	37.9%	-12.8%
Married: Opposite sex	65.7%	62.6%	-3.1%	44.2%	18.4%
Separated	2.1%	0.4%	-1.7%	2.2%	-1.8%
Divorced	4.6%	6.2%	1.6%	9.1%	-2.9%
Widowed	2.9%	5.8%	2.9%	6.1%	-0.3%

Health

Across the UK, the average 48.4% rated their health as Very Good, 33.6% as Good, 12.7% as Fair, 4% as Bad, and 1.2% as Very Bad.

Population age significantly impacts residents' health. Additionally, socioeconomic status plays a crucial role: higher income levels and lower poverty rates are linked to better health outcomes. Affluent areas benefit from higher living standards, access to private healthcare, and healthier lifestyle choices.

This area has a high percentage of residents reporting their health as Good or Very Good (86.3%) compared to the average (82%). This typically indicates either a younger population or more affluent area.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Very good health	57.4%	54%	-3.4%	48.4%	5.6%
Good health	30.4%	32.3%	1.9%	33.6%	-1.3%
Fair health	10.7%	9.7%	-1.0%	12.7%	-3.0%
Bad health	0.9%	3%	2.1%	4.0%	-1.0%
Very bad health	0.6%	1%	0.4%	1.2%	-0.2%

Education and Qualifications

During the 2021 census, the educational qualifications of residents across the UK were as follows: 18.2% had no qualifications, 9.6% had 1-4 GCSEs, 13.4% had 5 or more GCSEs and 1-2 A/AS Levels, 16.9% had 2 or more A Levels, 33.8% held a degree (or equivalent), and 5.4% had completed an apprenticeship.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
No qualifications	12.1%	14%	1.9%	18.2%	-4.2%
1-4 GCSEs or Equivalent	13.6%	10.8%	-2.8%	9.6%	1.2%
5 or more GCSEs, an A-Level or 1-2 AS Levels	16.4%	12.8%	-3.6%	13.4%	-0.6%
Apprenticeship	3.9%	2.8%	-1.1%	5.3%	-2.5%
HNC, HND or 2+ A Levels	15.4%	16.4%	1.0%	16.9%	-0.5%
Degree or Similar	35%	40%	5.0%	33.8%	6.2%
Other	3.6%	3.2%	-0.4%	2.8%	0.4%

Culture

Ethnic Group

This area closely mirrors the overall ethnic composition of the UK, with 89% of the population identifying as white, with UK average of 81.4%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Chinese	0.6%	0.7%	0.1%	0.7%	0.0%
Indian	2.7%	6.3%	3.6%	3.1%	3.2%
Pakistani	0.3%	1.3%	1.0%	2.7%	-1.4%
Other Asian	1.2%	0%	-1.2%	1.6%	-1.6%
Black African	0%	1.3%	1.3%	2.5%	-1.2%
Black Caribbean	0%	0.3%	0.3%	1.0%	-0.7%
Other Black	0.3%	0%	-0.3%	0.5%	-0.5%
Mixed White and Asian	0.6%	0.3%	-0.3%	0.8%	-0.5%
Mixed White and Caribbean	0%	0.7%	0.7%	0.9%	-0.2%
White	94.3%	89%	-5.3%	81.4%	7.6%

Country of Birth

In this area, 93.4% of the population were born in the United Kingdom, which is higher than the UK average of 83.2%.

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
United Kingdom	95.8%	93.4%	-2.4%	83.2%	10.2%
European Union	0.6%	0.7%	0.1%	6.1%	-5.4%
Africa	0.6%	1%	0.4%	2.7%	-1.7%
Middle East and Asia	2.1%	3.7%	1.6%	5.6%	-1.9%
The Americas and the Caribbean	0.9%	1.3%	0.4%	1.3%	0.0%

Length of Residence

	2011	2021	10y change (pp)	UK Average	postcode vs UK (pp)
Born in the UK	95.2%	93.7%	-1.5%	83.2%	10.5%
10+ Years	0%	5.7%	5.7%	9.8%	-4.1%
5-10 Years	0.6%	0%	-0.6%	2.9%	-2.9%
2-5 Years	0.9%	0.7%	-0.2%	2.2%	-1.5%
Less than 2 years	3.3%	0%	-3.3%	1.9%	-1.9%

Passport Held

	2021	UK Average	postcode vs UK (pp)
United Kingdom	93.4%	76.7%	16.7%
Italy	0.3%	0.6%	-0.3%
Spain	0.3%	0.4%	-0.1%
Southern Asia	0.3%	1.2%	-0.9%
No passport held	5.6%	13.5%	-7.9%

Religion

	2021	UK Average	postcode vs UK (pp)
No religion	27.9%	37.2%	-9.3%
Christian	58.5%	46.2%	12.3%
Hindu	2.3%	1.7%	0.6%
Muslim	1.7%	6.5%	-4.8%
Sikh	3.3%	0.9%	2.4%
Other religion	0.3%	0.6%	-0.3%
Not answered	6%	6.0%	0.0%

Safety

Is Whitford Road dangerous?

Over the last 12 months, the overall crime rate around Whitford Road was 39.1 per 1,000 residents, which is 53.4% lower than the Bromsgrove Central average. The most reported crime type was Anti-social behaviour.

Whitford Road has the 7th lowest crime rate of 23 local areas in Bromsgrove Central and the 141st lowest crime rate of 305 local areas in Bromsgrove .

Violent and sexual offences accounted for around 16.3 crimes per 1,000 residents and have been rising year on year. Over the last decade, overall crime has fallen by about -22.2%.

🔎 See full breakdown of local crime, hotspots & trends

Affluence

Household Income

Households in this area have a slightly lower level of wealth to the average household in England and Wales. 69% of analyzed areas in England and Wales have higher average household annual income than this area.

Average Household Income
£39,800

Income Rank
4/10

Household Income in B61 7ED, Local Authority and Region

Deprivation

Index of Multiple Deprivation (IMD) - 2/10 (very low )
Indices of multiple deprivation (IMD) is used to classify the relative deprivation (a measure of poverty) of the area. It considers the following domains:
Income Deprivation Domain - 2/10 (very low )
The Income Deprivation Domain measures the percentage of people in the population who are experiencing poverty due to having a low income. It includes both those who are unemployed and those who are employed but earn very little (and who satisfy the respective means tests).
Employment Deprivation Domain - 3/10 (low )
The Employment Deprivation Domain measures the proportion of the working-age population in an area involuntarily excluded from the labour market. This includes people who would like to work but are unable to do so due to unemployment, sickness or disability, or caring responsibilities.
Education, Skills and Training Domain - 5/10 (average )
The Education, Skills, and Training Deprivation Domain measures the lack of education and skills in a local area. It has two parts: one for children and young people, and one for adults. The part for children and young people looks at their school achievements ('flow'), while the part for adults looks at the number of adults without qualifications ('stock').
Health Deprivation and Disability Domain - 2/10 (very low )
The Health Deprivation and Disability Domain measures the risk of early death and poor quality of life due to bad physical or mental health. It looks at illness, disability, and early death, but not at behaviors or environments that might affect future health.
Crime Domain - 4/10 (below average )
The Crime Domain measures the risk of people and property being victims of crime in a local area.
Barriers to Housing and Services Domain - 5/10 (average )
The Barriers to Housing and Services Domain measures how easy or hard it is to access housing and local services. It has two parts: one looks at how close local services are, and the other looks at issues like how affordable housing is.
Living Environment Deprivation Domain - 3/10 (low )
The Living Environment Deprivation Domain measures the quality of the local environment. It has two parts: the "indoors" part looks at housing quality, and the "outdoors" part looks at air quality and road traffic accidents.
Income Deprivation Affecting Children Index (IDACI) - 2/10 (very low )
The Income Deprivation Affecting Children Index (IDACI) measures how many children aged 0 to 15 live in low-income families. It is part of the Income Deprivation Domain, which looks at how many people in an area have low incomes. This includes both those who are unemployed and those who work but earn very little (and who satisfy the respective means tests).
Income Deprivation Affecting Older People Index (IDAOPI) - 2/10 (very low )
The Income Deprivation Affecting Older People Index (IDAOPI) measures the percentage of people aged 60 or older who have low income. It is part of the Income Deprivation Domain, which looks at how many people in an area have low income, including both unemployed people and those with low-paying jobs (and who satisfy the respective means tests).

Property Prices

Average property prices on Whitford Road are based on 22 property sales since the beginning of 1995. Estimated property prices are calculated by adjusting the last sale price by current House Price Index for Bromsgrove.
StreetScan downloads house price data directly from the HM Land Registry and uses it to create these statistics.

House Prices for Whitford Road, Bromsgrove, B61 7ED

Estimated Average Property Prices for B61 7ED

Average Price
£492,017

Semi-Detached
£542,907

Terraced
no sales

Detached
£486,928

Flats/Maisonettes
no sales

Other
no sales

Estimated Average Property Prices for Whitford Road

Average Price
£506,819

Semi-Detached
£575,464

Terraced
no sales

Detached
£499,955

Flats/Maisonettes
no sales

Other
no sales

Property Prices Comparison

Latest Property Sales on Whitford Road

Address	Sale Price	Sale Date	Price Estimate 2025
41 Whitford Road, Bromsgrove, Worcestershire Detached, an established residential building	£425,000	2023-03-06	£425,848
Windrush, 1 Whitford Road, Bromsgrove, Worcestershire Detached, an established residential building	£570,000	2021-11-25	£626,127
39 Whitford Road, Bromsgrove, Worcestershire Detached, an established residential building	£320,000	2021-02-18	£372,715
21 Whitford Road, Bromsgrove, Worcestershire Detached, an established residential building	£430,000	2019-05-31	£525,847
43 Whitford Road, Bromsgrove, Worcestershire Detached, an established residential building	£405,000	2018-10-05	£501,381

View All Property Sales and Other Statistics for B61 7ED

Employment

B61 7ED area has a low unemployment rate. According to Census 2021, 2% residents of this area were unemployed, while the average in the UK was 4.83%. A low level of unemployment in an area indicates a strong job market, where most people who are seeking work can find employment. This generally reflects a healthy economy in the area.

The percentage of retired residents living in B61 7ED area is much higher than the country's average. According to Census 2011, 32% residents of this area were retired, while the average in the UK was 14%.

Economic Activity

Retired	82
Full-Time Employee	78
Part-Time Employee	33
Self-Employed	22
Student (economically inactive)	11
Long-Term Sick or disabled	8
Full-Time Student (with or without job)	6
Looking after home or family	6
Unemployed	5
Other	2

Employment Industry

Wholesale and retail trade; repair of motor vehicles and motor cycles	36
Education	28
Human health and social work activities	27
Manufacturing	17
Professional, scientific and technical activities	17
Financial and insurance activities	11
Construction	9
Information and communication	8
Public administration and defence; compulsory social security	6
Accommodation and food service activities	5
Other	4
Real estate activities	4
Transport and storage	3
Electricity, gas, steam and air conditioning supply	3
Administrative and support service activities	2
Agriculture, forestry and fishing	2

Schools

Primary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Millfields First School Swift Close , B61 7BS	3out of 4	925 yd	Community school	Yes	Mixed	More About School
The Orchards School Perryfields Road , B61 8QN	- not rated	943 yd	Academy sponsor led	Yes	Mixed	More About School
St Peter's Catholic First School Rock Hill , B61 7LH	3out of 4	1,209 yd	Academy converter	No	Mixed	More About School
Meadows First School Stourbridge Road , B61 0AH	4out of 4	1,735 yd	Community school	Yes	Mixed	More About School
Charford First School Charford Road , Charford B60 3NH	3out of 4	2,106 yd	Community school	Yes	Mixed	More About School

Secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
South Bromsgrove High Charford Road , B60 3NL	4out of 4	1,661 yd	Academy converter	No	Mixed	More About School
North Bromsgrove High School School Drive , Stratford Road B60 1BA	2out of 4	1,950 yd	Community school	No	Mixed	More About School

Middle deemed secondary

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
St John's Church of England Middle School Academy Watt Close , B61 7DH	4out of 4	1,012 yd	Academy converter	No	Mixed	More About School
Parkside Middle School Stourbridge Road , B61 0AH	3out of 4	1,753 yd	Community school	No	Mixed	More About School
Aston Fields Middle School Drummond Road , B60 2ET	4out of 4	2,695 yd	Community school	No	Mixed	More About School
Catshill Middle School Meadow Road , Catshill B61 0JW	3out of 4	3,476 yd	Community school	No	Mixed	More About School

Not applicable

	Ofsted Overall Effectiveness	Distance	Establishment Type	Has Nursery Classes	Gender	More Info
Bromsgrove School Worcester Road , B61 7DU	- not rated	1,225 yd	Other independent school	Yes	Mixed	More About School
Rigby Hall Day Special School Rigby Lane , Aston Fields B60 2EP	3out of 4	2,890 yd	Community special school	No	Mixed	More About School
Chadsgrove School Meadow Road , Catshill B61 0JL	4out of 4	3,410 yd	Community special school	Yes	Mixed	More About School
Chadsgrove Educational Trust Specialist College Meadow Road , Catshill B61 0JL	- not rated	3,427 yd	Special post 16 institution	Not Applicable	Mixed	More About School
Lokrum Fields Copyholt Lane , Stoke Pound B60 3AY	- not rated	3,898 yd	Other independent special school	Not Applicable	Mixed	More About School

School statistics for this postcode are based on Ofsted rankings.

Food and Drink

Restaurants, Cafes, Canteens

Business Name	Address	Distance
Altered Images	80 Worcester Road, Bromsgrove	1,004 yd
Gurkha Imperial Dining	74 Worcester Road, Bromsgrove	1,004 yd
Big Dave's Cafe And Burger Bar	141 - 143 Worcester Road, Bromsgrove	1,011 yd
The Dry Spy	12 St John Street, Bromsgrove	1,032 yd
The Wellbeing Tree	16 St John Street, Bromsgrove	1,032 yd

Pubs, Bars, Nightclubs

Business Name	Address	Distance
Bromsgrove Unionist Club	Kidderminster Road, Bromsgrove	747 yd
Millfield And District Social Club	Millfield Road, Bromsgrove	760 yd
The Court Leet Hungry Horse	174 Worcester Road, Bromsgrove	961 yd
Ye Olde Black Cross	70 Worcester Road, Bromsgrove	1,004 yd

Takeaway, Sandwich Shops

Business Name	Address	Distance
Sidemoor Fish Bar And Pronto Pizza	67 Crabtree Lane, Bromsgrove	945 yd
Ruby Take Away	76 Worcester Road, Bromsgrove	1,004 yd
Sunny's Fryer	66 - 68 Worcester Road, Bromsgrove	1,004 yd
Wing Lee	3A Hanover Street, Bromsgrove	1,043 yd

Sport

Facility Name	Sport Objects	Distance
Sanders Park DAWSON ROAD	grass pitches, tennis courts	333 yd
Youfit (Bromsgrove) KIDDERMINSTER ROAD	health and fitness suite, swimming pool	422 yd
St John'S Middle School WATT CLOSE	grass pitches	906 yd
Altered Images WORCESTER ROAD	health and fitness suite, squash courts, swimming pool	1,003 yd

Broadband

Technology Aviability

Percentage of premises that have Superfast Broadband (30Mbit/s or greater) coverage from fixed broadband	100.0%
Percentage of premises that have Ultrafast Broadband (100Mbit/s or greater) coverage from fixed broadband	33.3%
Percentage of premises that have Ultrafast Broadband (300Mbit/s or greater) coverage from fixed broadband	33.3%
Percentage of premises that have coverage from a Gigabit capable service from fixed broadband	33.3%

Speed Aviability

Percentage of premises unable to receive 2Mbit/s	0.0%
Percentage of premises unable to receive 5Mbit/s	0.0%
Percentage of premises unable to receive 10Mbit/s	0.0%
Percentage of premises unable to receive 30Mbit/s	0.0%

Download Speed

Median download speed	74.3 Mbit/s
Average download speed	65.6 Mbit/s
Minimum download speed	80 Mbit/s
Maximum download speed	80 Mbit/s

Upload Speed

Median upload speed	20 Mbit/s
Average upload speed	16.6 Mbit/s
Maximum upload speed	20 Mbit/s

Broadband statistics are based on Ofcom's Communications Market Report (CMR) 2022.

Overview of B61 7ED